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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • U

    University of Illinois Urbana-Champaign

    Digital Marketing: Customer Engagement Strategy

    Skills you'll gain: Customer Engagement, Digital Marketing, Marketing Strategy and Techniques, MarTech, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Marketing Communications, Customer experience strategy (CX), Content Creation, Content Strategy, Marketing Psychology, Search Engine Optimization, Paid media, Artificial Intelligence, Analytics, Generative AI, Data Analysis, Data Visualization, Data Collection

    ★ 4.5 (4.8K) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • 2

    28DIGITAL

    Marketing Strategy for Entrepreneurs

    Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Sales, Growth Strategies, Market Research, Sales Prospecting, New Business Development, Business Development, A/B Testing, Entrepreneurship, Digital Marketing

    ★ 4.4 (159) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of California, Davis

    Spanish Vocabulary: Careers and Social Events

    Skills you'll gain: Language Learning, Spanish Language, Vocabulary, Oral Comprehension, Grammar

    ★ 4.7 (203) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • C

    Coursera

    How to Set Up a Facebook Ads Campaign

    Skills you'll gain: Target Audience, Facebook, Advertising Campaigns, Social Media Campaigns, Campaign Management, Social Media, Social Media Management, Paid media, Social Media Marketing, Advertising, Marketing Budgets, Digital Advertising, Marketing, Digital Marketing, Budgeting

    ★ 4.7 (436) · Intermediate · Guided Project · Less Than 2 Hours

    Category: Free
    Free
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • E

    Erasmus University Rotterdam

    Studying Cities: Social Science Methods for Urban Research

    Skills you'll gain: Scientific Methods, Surveys, Research, Research Methodologies, Data Collection, Research Design, Data Analysis, Qualitative Research, Statistical Analysis, Social Sciences, Case Studies

    ★ 4.7 (233) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Credit offered
    Credit offered
  • U

    University of Cape Town

    Becoming a changemaker: Introduction to Social Innovation

    Skills you'll gain: Human Centered Design, Design Thinking, Complex Problem Solving, Social Impact, Entrepreneurship, Resourcefulness, Innovation, Sustainable Development, Systems Thinking, Cultural Diversity, Community Development, Organizational Change, Program Evaluation, Empowerment

    ★ 4.8 (1.6K) · Beginner · Course · 1 - 3 Months

    Category: Preview
    Preview
    Category: Credit offered
    Credit offered
  • C

    Coursera

    Marketing Analysis and KPIs

    Skills you'll gain: Marketing Analytics, Marketing Effectiveness, Market Analysis, Competitive Analysis, Marketing, Key Performance Indicators (KPIs), Market Research, Target Audience, Target Market, Dashboard, Return On Investment, Value Propositions, Smart Goals, Business Strategy, Cross-Channel Marketing, Concision, Variance Analysis, Strategic Partnership, Data Collection, Strategic Decision-Making

    ★ 4.7 (83) · Intermediate · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • M

    Meta

    Meta Marketing Science Certification Prep

    Skills you'll gain: Marketing Analytics, Bayesian Statistics, Descriptive Statistics, Marketing Effectiveness, Statistical Hypothesis Testing, A/B Testing, Target Audience, Marketing Strategies, Statistical Inference, Sampling (Statistics), Data Collection, Data Modeling, Statistics, Advertising Campaigns, Campaign Management, Data Presentation, Marketing, Analytics, Performance marketing, Web Analytics

    ★ 4.8 (3K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • I

    IE Business School

    Marketing Strategy Capstone Project

    Skills you'll gain: Market Analysis, Peer Review, Case Studies, Marketing Planning, Marketing Management, Strategic Marketing, Hospitality Management, Consumer Behaviour, Marketing Strategy and Techniques, Marketing Effectiveness, Marketing Operations, Target Market, Competitive Analysis, Business

    ★ 4.7 (121) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • U

    University of Maryland, College Park

    AI in Digital Marketing

    Skills you'll gain: Digital Marketing, Marketing Strategies, Customer Engagement, Marketing Analytics, AI Enablement, Content Marketing, Generative AI, Social Media Marketing, Data-Driven Decision-Making, Responsible AI, Customer Insights, Brand Strategy, Business Ethics, Predictive Analytics

    ★ 4.5 (34) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • I

    IE Business School

    Fundamentos del marketing mix

    Skills you'll gain: Product Management, Product Lifecycle Management, Marketing Communications, Product Strategy, Marketing, Strategic Marketing, Marketing Planning, Promotional Strategies, Marketing Channel, Advertising, Integrated Marketing Communications, Media Planning, Price Negotiation, Sales Strategy

    ★ 4.7 (318) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
  • M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics

    ★ 4.8 (39) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Credit offered
    Credit offered
1…333435…515

In summary, here are 10 of our most popular social media marketing courses

  • Digital Marketing: Customer Engagement Strategy: University of Illinois Urbana-Champaign
  • Marketing Strategy for Entrepreneurs: 28DIGITAL
  • Spanish Vocabulary: Careers and Social Events: University of California, Davis
  • How to Set Up a Facebook Ads Campaign: Coursera
  • Studying Cities: Social Science Methods for Urban Research: Erasmus University Rotterdam
  • Becoming a changemaker: Introduction to Social Innovation: University of Cape Town
  • Marketing Analysis and KPIs: Coursera
  • Meta Marketing Science Certification Prep: Meta
  • Marketing Strategy Capstone Project: IE Business School
  • AI in Digital Marketing: University of Maryland, College Park

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Social Media Marketing (9)
Brand Management (7)

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