• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


  • Status: New
    New
    Status: Free
    Free
    U

    Universidad de los Andes

    Desarrollo de Metaversos para todos Community Impact

    Skills you'll gain: Virtual Reality, Virtual Environment, 3D Assets, Augmented and Virtual Reality (AR/VR), 3D Modeling, Animation and Game Design, Interaction Design, Content Creation, Experience Design, Emerging Technologies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Building and Managing High-Performance Teams

    Skills you'll gain: Meeting Facilitation, Conflict Management, Team Management, Performance Management, Teamwork, Communication, Constructive Feedback, Data-Driven Decision-Making, Decision Making, Leadership, Influencing, Innovation, Goal Setting, Coaching

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Developing an Experimenter's Mindset for Business

    Skills you'll gain: Innovation, User Feedback, Growth Mindedness, Resilience, Adaptability, Open Mindset, Entrepreneurship, Creative Problem-Solving, Strategic Thinking, Lifelong Learning, Market Research, Sustainable Business, Continuous Improvement Process, Business, Data-Driven Decision-Making

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    How to Persuade When Facts Don't Seem to Matter

    Skills you'll gain: Public Speaking, Advertising

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free
    Free
    U

    Universitat Autònoma de Barcelona

    SUGAR. Software Unificado para la Gestión Arqueológica

    Skills you'll gain: Databases, Relational Databases, Data Integration, Database Management, Data Entry, SQL Server Integration Services (SSIS), Data Import/Export, Geographic Information Systems, Software Installation, Wealth Management

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Audit SEO Gaps with SEMrush Reports

    Skills you'll gain: Search Engine Optimization, Web Analytics and SEO, Competitive Intelligence, Keyword Research, Performance Analysis, Market Intelligence, Market Analysis, Auditing, Gap Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    AI for Teachers with ChatGPT

    Skills you'll gain: Learning Management Systems, Prompt Engineering, ChatGPT, Education Software and Technology, AI Personalization, Digital pedagogy, Collaborative Software, AI Enablement, Generative AI, AI Workflows

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze & Create AI-Driven Content Citations

    Skills you'll gain: Content Performance Analysis, Keyword Research, Content Creation, Search Engine Optimization, Content Management, Content Strategy, Scheduling, Generative AI, Report Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    P

    Packt

    Strategic Impact: A Leader's Planning Framework

    Skills you'll gain: Strategic Communication, Strategic Leadership, Strategic Planning, Business Planning, Performance Measurement, Employee Engagement, Organizational Strategy, Key Performance Indicators (KPIs), Planning, Business Leadership, Dashboard, Goal Setting, Storytelling, Virtual Teams, Data Storytelling, Business Strategy, Stakeholder Engagement, Leadership Development, Team Building, Teamwork

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Build Better Products With User-Centered Design

    Skills you'll gain: Research Methodologies, User Research, Ideation, Team Building, UI/UX Research, Usability Testing, Team Oriented, Product Design, User Centered Design, User Experience, Product Development, Performance Measurement, Product Improvement, Innovation, Prioritization, UI/UX Strategy, Agile Product Development, A/B Testing, Customer Engagement, Product Requirements

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Real-World Projects & Advanced Animations

    Skills you'll gain: Cascading Style Sheets (CSS), HTML and CSS, Web Design and Development, Front-End Web Development, Animations, Javascript, Application Deployment, Interactive Design, Web Content Accessibility Guidelines, User Interface (UI), Usability, Maintainability

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    P

    Packt

    Wild Leadership: Adaptability, Resilience, & Teamwork

    Skills you'll gain: Strategic Leadership, Leadership, Adaptability, Resilience, Teamwork, Team Building, Professional Development, Diversity and Inclusion, Business, Productivity, Personal Development, Problem Solving, Change Management, Self-Awareness, Decision Making

    Beginner · Course · 1 - 3 Months

1…502503504…514

In summary, here are 10 of our most popular social media marketing courses

  • Desarrollo de Metaversos para todos Community Impact: Universidad de los Andes
  • Building and Managing High-Performance Teams: Packt
  • Developing an Experimenter's Mindset for Business: Packt
  • How to Persuade When Facts Don't Seem to Matter: Packt
  • SUGAR. Software Unificado para la Gestión Arqueológica: Universitat Autònoma de Barcelona
  • Audit SEO Gaps with SEMrush Reports: Coursera
  • AI for Teachers with ChatGPT: Packt
  • Analyze & Create AI-Driven Content Citations: Coursera
  • Strategic Impact: A Leader's Planning Framework: Packt
  • Build Better Products With User-Centered Design: Packt

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • Free IT Certifications and Courses
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Share your Coursera learning story

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok