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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Search Engine Optimization (SEO) with Squarespace

    Skills you'll gain: Blogs, Content Management Systems, Search Engine Optimization, Content Optimization, Digital Marketing Tools

    4.5
    Rating, 4.5 out of 5 stars
    ·
    1.2K reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    N

    Northeastern University

    Data Warehousing Essentials for Analytics and AI Support

    Skills you'll gain: Data Warehousing, Data Modeling, Database Design, SQL, Business Intelligence, Databases, Relational Databases, Database Theory, Database Architecture and Administration, Database Management, Data Integrity, Data Analysis, Query Languages, Data-Driven Decision-Making, Analysis, Diagram Design

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Pesquisa de Mercado e a Gestão Estratégica de Marketing

    Skills you'll gain: Marketing Strategies, Market Research, Strategic Marketing, Data-Driven Marketing, Marketing Management, Marketing Analytics, Market Intelligence, Data-Driven Decision-Making, Customer Insights, Customer Analysis, Market Data, Consumer Behaviour, Target Market, A/B Testing, Digital Marketing

    5
    Rating, 5 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    2026 Mobile App Marketing With ASO, And Monetization

    Skills you'll gain: Keyword Research, Business Planning, Business Modeling, iOS Development, Business Strategy, Entrepreneurship, Strategic Marketing, Promotional Strategies, Marketing Strategies, Growth Strategies, Earned Media, Search Engine Optimization, Revenue Management, Go To Market Strategy, Product Promotion, Competitive Analysis, Advertising, Driving engagement, Customer Engagement

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Star Schemas to Snowflake: Data Modeling for Analytics Teams

    Skills you'll gain: Disaster Recovery, Star Schema, Business Continuity Planning, Cost Benefit Analysis, Database Design, Business Continuity, Data Infrastructure, Snowflake Schema, Database Architecture and Administration, Relational Databases, Data Warehousing, Data Modeling, Data Architecture, Data Validation, SQL, Terraform, Infrastructure as Code (IaC), Extract, Transform, Load, Business Analytics, Cost Management

    Advanced · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Apply Advanced Tableau Analytics to Real-World Data

    Skills you'll gain: Data Storytelling, Dashboard Creation, Tableau Software, Dashboard, Market Data, Data-Driven Decision-Making, Data Presentation, Feature Engineering, Analytical Skills, Data Ethics, Exploratory Data Analysis, Data Visualization Software, Case Studies, Business Intelligence, Business Analytics, Financial Market, Interactive Data Visualization, Data Analysis, Financial Data, Financial Analysis

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    How Technology Will Shape Marketing with Jagdish Sheth

    Skills you'll gain: Digital Advertising, Online Advertising, Marketing, MarTech, Market Dynamics, Advertising, Marketing Channel, Paid media, Marketing Communications, Sales Enablement, Sales, Social Media, Digital Transformation, Product Marketing, Digital Marketing, Promotions and Campaigns, Real Time Data, Consultative Selling, Revenue Management, Promotional Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Politics and Ethics of Data Analytics in the Public Sector

    Skills you'll gain: Data Ethics, Policy Analysis, Case Studies, Political Sciences, Data Analysis, Responsible AI, Public Administration, Public Policies, Analytics, Data Storytelling, Model Evaluation, Data Presentation, Data-Driven Decision-Making, Ethical Standards And Conduct, Data Governance, R Programming, Applied Machine Learning

    4.8
    Rating, 4.8 out of 5 stars
    ·
    18 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    Estrategia de Canales: Marketing Omnicanal y Punto de Venta

    Skills you'll gain: Customer Analysis, Cross-Channel Marketing, Marketing Channel, Consumer Behaviour, Merchandise Displays, Point of Sale, Retail Management, Visual Merchandising, Marketing Strategies, Product Assortment, Customer experience improvement, Promotional Strategies, Merchandising, Strategic Marketing, Online Advertising, Digital Transformation, Digital Marketing Tools, Customer Engagement, E-Commerce, Brand Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Gemini for Beginners: Develop a Social Media Marketing Plan

    Skills you'll gain: Timelines, Google Gemini, Calendar Management, Project Schedules, Scheduling, Google Sheets, Spreadsheet Software, Content Scheduling, Social Media Marketing, Brainstorming

    Beginner · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimizing Spark and Cloud Data Storage for Analytics

    Skills you'll gain: Cloud Security, Apache Spark, Transaction Processing, Cloud Infrastructure, Data Lakes, PySpark, Data Security, Security Controls, Performance Tuning, Cloud Computing, Cloud Computing Architecture, Cloud Storage, Data Storage Technologies, Data Storage, Cloud Deployment, Data Warehousing, Data Management, Infrastructure Architecture, Data Integrity, Infrastructure as Code (IaC)

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Web Analytics, User Experience, Content Optimization, Web Content, Data-Driven Marketing, Target Audience, Test Tools, Marketing Effectiveness, Personalized Campaigns, Marketing, Analytics

    4.3
    Rating, 4.3 out of 5 stars
    ·
    111 reviews

    Beginner · Guided Project · Less Than 2 Hours

1…777879…503

Skills you can learn in Marketing

Market (economics) (28)
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