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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    Optimize Persona-Based Content for Marketing Success

    Skills you'll gain: Content Performance Analysis, Persona Development, Content Marketing, Driving engagement, Content Scheduling, Customer Insights, Target Audience, Personalized Campaigns, Content Strategy, Content Optimization, Data-Driven Marketing, Customer Analysis, Persona (User Experience), Social Media Content, Data Storytelling, Performance Analysis, Marketing Analytics, Social Media Analytics, Marketing, Scheduling

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    2026 Instagram Marketing: Viral Algorithms Plus Ads

    Skills you'll gain: Instagram, Social Media Content, Social Media Management, Facebook, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Marketing Automation, Content Creation, Advertising Campaigns, Digital Advertising, Advertising, Content Strategy, Drive Engagement, Subcontracting

    Mixed · Course · 1 - 3 Months

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    Edureka

    Microsoft Fabric Analytics Engineer: DP-600 Exam Prep

    Skills you'll gain: System Monitoring, Data Analysis Expressions (DAX), Real Time Data, Performance Tuning, Microsoft Azure, Dataflow, Data Pipelines, Data Warehousing, Power BI, Apache Spark, Data Governance, Business Analytics, SQL, Data Management, Workflow Management, Data Science, Security Engineering, Artificial Intelligence and Machine Learning (AI/ML), Warehouse Management, Application Deployment

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Predictive Analytics with SAS: Build & Deploy Models

    Skills you'll gain: SAS (Software), Model Deployment, Model Evaluation, Predictive Analytics, Predictive Modeling, Advanced Analytics, Regression Analysis, Statistical Modeling, Business Analytics, Data Preprocessing, Data-Driven Decision-Making, Data Mining, Feature Engineering, Model Training, Statistical Methods, Statistical Analysis, Decision Tree Learning, Data Transformation, Model Optimization, Artificial Neural Networks

    Mixed · Course · 1 - 3 Months

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    Packt

    AWS Certified Data Analytics Specialty (2023) Hands-on

    Skills you'll gain: AWS Kinesis, Amazon DynamoDB, Amazon S3, Amazon Web Services, Data Pipelines, AWS SageMaker, Real Time Data, Amazon CloudWatch, AWS Identity and Access Management (IAM), Data Visualization, Cloud Storage, Data Presentation, Apache Spark, Dashboard, Apache Hive, Interactive Data Visualization, Apache Hadoop, Data Visualization Software, Database Development, Data Processing

    Beginner · Specialization · 1 - 3 Months

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    EDUCBA

    Apply Advanced SQL Server Analytics and Programming

    Skills you'll gain: Data-Driven Decision-Making, Database Design, Data Processing, Scripting Languages, Scripting, Data Structures, Data Import/Export

    Intermediate · Course · 1 - 4 Weeks

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    Coursera

    Data Querying in C#: Ecommerce Analytics API

    Skills you'll gain: Relational Databases, API Design, ASP.NET, Object-Relational Mapping, Databases, Query Languages, Back-End Web Development, Application Programming Interface (API), Restful API, Database Design, Data Access, Data Manipulation, C# (Programming Language)

    Intermediate · Guided Project · Less Than 2 Hours

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    Packt

    Data Analytics and Visualization with Tableau and more

    Skills you'll gain: R Programming, Alteryx, R (Software), Statistical Programming, Tableau Software, Data Cleansing, Dashboard Creation, Data Visualization Software, Dashboard, Data Visualization, Data Storytelling, Interactive Data Visualization, Data Analysis Software, Data Structures, Statistical Analysis, Workflow Management, Data Analysis, Data Processing, Data Manipulation, Data Transformation

    Intermediate · Course · 1 - 4 Weeks

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    Meta

    Introduction au Marketing des réseaux sociaux

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Analyze Business Data Using Tableau BI Analytics

    Skills you'll gain: Tableau Software, Dashboard, Business Intelligence, Interactive Data Visualization, Dashboard Creation, Data Presentation, Data Storytelling, Business Analytics, Business Intelligence Software, Data Analysis, Data Visualization Software, Statistical Visualization, Trend Analysis, Data Wrangling, Regional Sales, Market Analysis, Data Sharing, Performance Analysis, Variance Analysis

    Beginner · Course · 1 - 4 Weeks

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    Northeastern University

    Machine Learning and Data Analytics Part 2

    Skills you'll gain: Text Mining, Data Mining, Time Series Analysis and Forecasting, Classification Algorithms, Artificial Neural Networks, Trend Analysis, Unstructured Data, Regression Analysis, Machine Learning Algorithms, Supervised Learning, Feature Engineering, Unsupervised Learning, Predictive Modeling, Forecasting, Deep Learning, Data Preprocessing

    Intermediate · Course · 1 - 3 Months

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    EDUCBA

    Analyze Data Using Essential Statistics for Analytics

    Skills you'll gain: Sampling (Statistics), Data Literacy, Statistical Visualization, Data Analysis, Descriptive Statistics, Box Plots, Statistics, Statistical Methods, Data Analysis Software, Statistical Analysis, Probability & Statistics, Statistical Programming, Data Visualization Software, Business Analytics, Exploratory Data Analysis, Analytics, R (Software), Histogram, Quantitative Research, R Programming

    Beginner · Course · 1 - 4 Weeks

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