• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Pricing Strategy

Pricing Strategy Courses

Pricing strategy courses can help you learn market analysis, competitive pricing, value-based pricing, and dynamic pricing techniques. You can build skills in customer segmentation, pricing psychology, and revenue optimization. Many courses also introduce tools like Excel for data analysis, pricing software for simulations, and analytics platforms to track pricing performance, allowing you to apply these skills in real-world business scenarios.

Popular Pricing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Coursera

    AI-Powered Business Analysis: Excel, KPIs & GenAI

    Skills you'll gain: Excel Macros, Key Performance Indicators (KPIs), Prompt Engineering, Data Storytelling, Performance Measurement, Process Modeling, Regression Analysis, Business Metrics, Process Improvement, Continuous Improvement Process, Performance Analysis, Business Process Improvement, Performance Metric, ChatGPT, Microsoft Excel, Generative AI, Data Visualization, Business Analysis, Statistical Analysis, Business Intelligence

    4.5
    Rating, 4.5 out of 5 stars
    ·
    461 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IESE Business School

    ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección

    Skills you'll gain: Talent Management, Business Priorities, Strategic Leadership, Strategic Prioritization, Prioritization, Workforce Development, Business Leadership, Leadership Studies, Organizational Strategy, People Development, Leadership and Management, Business Management, Leadership, Organizational Leadership, Human Capital, Strategic Thinking, Corporate Strategy, Business Strategy, People Management, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    636 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Capital Markets and the IPO Process

    Skills you'll gain: Investment Banking, Capital Markets, Equities, Financial Market, Securities (Finance), Investments, Registration, Mergers & Acquisitions, Regulatory Documents, Financial Modeling, Regulation and Legal Compliance, Business Valuation, Corporate Accounting, Underwriting, Cash Management, Due Diligence, Corporate Finance, Cash Flows, Price Negotiation, Dealing With Ambiguity

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Microsoft

    Launch Your Customer Engagement Career

    Skills you'll gain: Storytelling, Customer Engagement, Customer Success Management, Verbal Communication Skills, Professional Development, Professionalism, Data Presentation, Interviewing Skills, Customer Relationship Management, Customer Relationship Building, Customer experience strategy (CX), LinkedIn, Communication, Professional Networking, Portfolio Management, Interactive Data Visualization, Communication Planning

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IIMA - IIM Ahmedabad

    Advanced Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Stakeholder Engagement, AI Enablement, Innovation, Stakeholder Management, Organizational Change, Change Management, Business Modeling, Technology Strategies, Organizational Strategy, Artificial Intelligence, Enterprise Architecture, Organizational Development, digital literacy, Organizational Effectiveness, Information Technology Architecture, Performance Improvement, Cloud Computing Architecture, Governance

    4.7
    Rating, 4.7 out of 5 stars
    ·
    228 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    Emory University

    Consulting Presentations and Storytelling

    Skills you'll gain: Presentations, Data Presentation, Microsoft PowerPoint, Consulting, Executive Presence, Proposal Writing, Storytelling, Data Storytelling, Management Consulting, Proposal Development, Oral Expression, Graphing, Expectation Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    429 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Meta

    Measure and Optimize Social Media Marketing Campaigns

    Skills you'll gain: Social Media Campaigns, Social Media Marketing, Marketing Effectiveness, Marketing Analytics, Social Media Analytics, Advertising Campaigns, Digital Advertising, Data-Driven Marketing, Campaign Management, Data Analysis, Digital Marketing, Facebook, A/B Testing, Marketing Communications, Key Performance Indicators (KPIs), Return On Investment, Performance Reporting, Business Metrics, Presentations, Communication

    4.9
    Rating, 4.9 out of 5 stars
    ·
    2K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Programa Especializado en Gerencia de Proyectos Complejos

    Skills you'll gain: Scope Management, Project Scoping, Feasibility Studies, Work Breakdown Structure, Project Estimation, Requirements Management, Project Controls, Cost Estimation, Project Management, Estimation, Project Management Life Cycle, Project Schedules, Case Studies, Project Portfolio Management, Program Management, Strategic Planning, Project Risk Management, Crisis Management, Earned Value Management, Project Management Institute (PMI) Methodology

    Build toward a degree

    4.9
    Rating, 4.9 out of 5 stars
    ·
    1.5K reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: New
    New
    P

    Pearson

    Process, Organizations, and Information Systems

    Skills you'll gain: Enterprise Resource Planning, Business Systems, Customer Relationship Management, Business Process, Management Information Systems, Process Management, Process Analysis, Process Design, Information Systems, Business Process Reengineering, Organizational Structure, Operational Efficiency, Organizational Strategy, Workflow Management, Business Transformation, Customer Relationship Management (CRM) Software, Business Workflow Analysis, Enterprise Application Management, Organizational Effectiveness, Process Improvement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Implement B2C Lifecycle Tactics

    Skills you'll gain: Marketing Automation, Customer Analysis, Email Marketing, Data-Driven Marketing, Customer Insights, Cross-Channel Marketing, Promotional Strategies, Marketing Effectiveness, Campaign Management, Promotions and Campaigns, Email Automation, Marketing Strategies, Personalized Campaigns, Product Lifecycle Management, Performance Measurement, Customer Retention, A/B Testing, E-Commerce, Sales, B2B Sales

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Maryland, College Park

    Product Management Essentials

    Skills you'll gain: Product Management, Product Development, Agile Product Development, Team Performance Management, Product Strategy, Cross-Functional Team Leadership, Stakeholder Analysis, Marketing, Market Opportunities, Leadership, Agile Methodology, Cross-Functional Collaboration, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    338 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    I

    IBM

    Financial Planning & Analysis (FP&A): Foundations

    Skills you'll gain: Financial Statement Analysis, Financial Data, Financial Acumen, Financial Statements, Financial Analysis, Financial Accounting, Financial Reporting, Profit and Loss (P&L) Management, Key Performance Indicators (KPIs), Financial Modeling, Management Reporting, Business Reporting, Performance Measurement, Financial Planning, Financial Forecasting, Accruals, Working Capital, Variance Analysis, Accrual Accounting, Financial Services

    Beginner · Course · 1 - 4 Weeks

1…101102103…424

In summary, here are 10 of our most popular pricing strategy courses

  • AI-Powered Business Analysis: Excel, KPIs & GenAI: Coursera
  • ¿Qué hacen los buenos directivos? Prioridades de la Alta Dirección: IESE Business School
  • Capital Markets and the IPO Process: John Wiley & Sons
  • Launch Your Customer Engagement Career: Microsoft
  • Advanced Digital Transformation: IIMA - IIM Ahmedabad
  • Consulting Presentations and Storytelling: Emory University
  • Measure and Optimize Social Media Marketing Campaigns: Meta
  • Programa Especializado en Gerencia de Proyectos Complejos: Universidad de los Andes
  • Process, Organizations, and Information Systems: Pearson
  • Implement B2C Lifecycle Tactics: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok