• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • U

    Universidad de Chile

    Marketing Gerencial

    Skills you'll gain: Brand Management, Consumer Behaviour, Strategic Marketing, Marketing Management, Marketing, Marketing Strategies, Customer Relationship Building, Branding, Brand Strategy, Marketing Planning, Customer Engagement, Customer Relationship Management, Customer Insights, Value Propositions, Market Dynamics, Business Strategies, Market Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.3K reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    ESSEC Business School

    The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy

    Skills you'll gain: Revenue Management, Hospitality Management, Forecasting, Budgeting, Hotels and Accommodations, Hospitality, Financial Forecasting, Hotel Operations, Revenue Forecasting, Target Market, Booking (Sales), Market Dynamics, Consumer Behaviour, Digital Transformation, Customer Acquisition Management, Data-Driven Decision-Making

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.1K reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers

    Skills you'll gain: Investment Management, Portfolio Management, Investments, Asset Management, Portfolio Risk, Financial Services, Financial Market, Risk Management, Risk Appetite, Risk Mitigation, Performance Measurement, Financial Regulation, Product Lifecycle Management, Performance Analysis, Risk Analysis, Microsoft Excel

    4.6
    Rating, 4.6 out of 5 stars
    ·
    792 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Austral

    Legal Tech and the Digital Transformation of Law

    Skills you'll gain: Legal Technology, Blockchain, Legal Research, Workforce Development, Legal Proceedings, Litigation and Civil Justice, Digital Transformation, Court Systems, Business Transformation, Artificial Intelligence, Adjudication, Automation, AI literacy, Innovation, Virtual Environment

    4.4
    Rating, 4.4 out of 5 stars
    ·
    82 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    T

    Technion - Israel Institute of Technology

    Nanotechnology and Nanosensors, Part1

    Skills you'll gain: Materials science, Engineering, Scientific, and Technical Instruments, Semiconductors, Innovation, Biomedical Engineering, Chemistry, Electrical Engineering, Analytical Testing, Analytical Chemistry, Manufacturing Processes

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Medical Cannabis: The Health Effects of THC and CBD

    Skills you'll gain: Pain Management, Psychiatry, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Mental Health Therapies, Public Health, Health Policy, Public Health and Disease Prevention, Gerontology, Mental Health, Pharmaceuticals, Medical Science and Research, Substance Abuse, Hospice, Medication Administration, Research, Mental and Behavioral Health, Exercise Science, Epidemiology

    4.7
    Rating, 4.7 out of 5 stars
    ·
    525 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    D

    DeepLearning.AI

    الذكاء الاصطناعي للجميع

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), AI Enablement, Artificial Intelligence, AI Product Strategy, Artificial Neural Networks, Deep Learning, Applied Machine Learning, AI literacy, Responsible AI, Data Ethics, Machine Learning, Business

    4.8
    Rating, 4.8 out of 5 stars
    ·
    992 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    H

    HEC Paris

    Devenir entrepreneur du changement

    Skills you'll gain: Project Implementation, Program Implementation, Social Impact, Project Design, Entrepreneurship, Market Opportunities, Self-Awareness, Ideation, Personal Development, New Business Development, Empowerment, Strategic Thinking, Sustainable Business, Innovation, Sustainable Development, Action Oriented, Proactivity, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    639 reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    E

    EDUCBA

    Private Equity and Hedge Fund Investing

    Skills you'll gain: Private Equity, Due Diligence, Commercial Real Estate, Real Estate, Investments, Property and Real Estate, Investment Management, Equities, Portfolio Management, Financial Analysis, Finance, Business Valuation, Property Accounting, Portfolio Risk, Securities (Finance), Capital Markets, Performance Measurement, Performance Appraisal, Analysis, Performance Analysis

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Big Data, Artificial Intelligence, and Ethics

    Skills you'll gain: Data Ethics, Artificial Intelligence, Research, Natural Language Processing, Big Data, Research Methodologies, AI literacy, Social Sciences, Applied Machine Learning, Responsible AI, Machine Learning, Ethical Standards And Conduct, Case Studies, Algorithms

    4.6
    Rating, 4.6 out of 5 stars
    ·
    772 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Michigan

    Realizing AI for Social Impact

    Skills you'll gain: Artificial Intelligence and Machine Learning (AI/ML), Algorithms, Reinforcement Learning, Research Reports, Machine Learning, Scenario Testing, Environmental Monitoring

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    É

    École Nationale des Ponts et Chaussées

    Mastering bitumen for better roads and innovative applications

    Skills you'll gain: Petroleum Industry, Sustainable Engineering, Oil and Gas, Environment Health And Safety, Occupational Health, Civil Engineering, Safety Assurance, Transportation Operations, Sustainable Systems, Materials science, Construction, Environmental Issue, Chemical Engineering, Technical Standard, Laboratory Research, Chemistry, Analytical Testing, Production Process, Performance Testing, Manufacturing Processes

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 4 Weeks

1…109110111…454

In summary, here are 10 of our most popular market research courses

  • Marketing Gerencial: Universidad de Chile
  • The Fundamentals of Revenue Management: The Cornerstone of Revenue Strategy: ESSEC Business School
  • Investment Management in an Evolving and Volatile World by HEC Paris and AXA Investment Managers: HEC Paris
  • Legal Tech and the Digital Transformation of Law: Universidad Austral
  • Nanotechnology and Nanosensors, Part1: Technion - Israel Institute of Technology
  • Medical Cannabis: The Health Effects of THC and CBD: University of Colorado Boulder
  • الذكاء الاصطناعي للجميع: DeepLearning.AI
  • Devenir entrepreneur du changement: HEC Paris
  • Private Equity and Hedge Fund Investing: EDUCBA
  • Big Data, Artificial Intelligence, and Ethics: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok