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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Universidad de Palermo

    Introducción a la gastronomía

    Skills you'll gain: Food and Beverage, Food Services, Purchasing, Hospitality and Food Services, Food Safety and Sanitation, Supply Management, Cost Management, Hospitality, Cost Control, Procurement, Operating Cost, Food Quality Assurance And Control, Hospitality Management, Restaurant Management, Restaurant Operation, Strategic Sourcing, Production Process, Service Design, Business Analysis, Market Analysis

    Beginner · Course · 1 - 4 Weeks

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    Coursera

    Advanced Data Visualization and Reporting

    Skills you'll gain: Dashboard Creation, Dashboard, Data Storytelling, Tableau Software, Data Modeling, Data Visualization, Data Presentation, Statistical Visualization, Interactive Data Visualization, Business Reporting, Business Intelligence, Data Visualization Software, Plot (Graphics), Key Performance Indicators (KPIs), Business Metrics, Analytics, Performance Measurement, Data Analysis, Business Analytics, Data Validation

    Intermediate · Course · 1 - 3 Months

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    Duke University

    Data Visualization and Communication with Tableau

    Skills you'll gain: Data Storytelling, Dashboard, Data Presentation, Tableau Software, Dashboard Creation, Data Visualization, Business Analytics, Interactive Data Visualization, Statistical Visualization, Process Improvement, Business Process, Business Process Improvement, Presentations, Data Visualization Software, Oral Expression, Data Analysis, Graphing, Analysis, Visualization (Computer Graphics), Stakeholder Communications

    4.7
    Rating, 4.7 out of 5 stars
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    3.2K reviews

    Mixed · Course · 1 - 3 Months

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    Sage Publications

    Strategic Management

    Skills you'll gain: Strategic Decision-Making, Strategic Thinking, Organizational Strategy, Strategic Leadership, Business Strategy, Corporate Strategy, Customer Analysis, Business Strategies, Competitive Analysis, Market Analysis, Business Leadership, Business Transformation, Strategic Planning, Business, Leadership and Management, Stakeholder Management, Organizational Development, Organizational Leadership, Strategic Marketing, Strategic Partnership

    Beginner · Specialization · 3 - 6 Months

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    Sage Publications

    Sales and Distribution Management

    Beginner · Specialization · 3 - 6 Months

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    Tecnológico de Monterrey

    Requerimientos, planeación, ejecución y medición de estrategias para redes sociales

    Skills you'll gain: Social Media Strategy, Social Media Marketing, Social Media Campaigns, Digital Media Strategy, Content Marketing, Communication Planning, Marketing Strategies, Social Media Analytics, Marketing Communications, Content Strategy, Strategic Communication, Campaign Planning, Campaign Management, Marketing, Customer Engagement, Communication Strategies

    4.5
    Rating, 4.5 out of 5 stars
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    544 reviews

    Mixed · Course · 1 - 3 Months

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    University of Maryland, College Park

    The Cycle: Management of Successful Arts and Cultural Organizations

    Skills you'll gain: Fundraising, Resource Management, Business Management, Organizational Strategy, Governance, Promotional Strategies, Marketing Strategies, Stakeholder Engagement, Business Planning, Marketing Communications, Marketing, Strategic Marketing, Marketing Planning, Planning, Driving engagement, Performing Arts, Growth Strategies, Customer Engagement

    4.8
    Rating, 4.8 out of 5 stars
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    738 reviews

    Beginner · Course · 1 - 3 Months

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    IBM

    Applied Data Science with R

    Skills you'll gain: Data Wrangling, Exploratory Data Analysis, Database Design, Data Presentation, Ggplot2, Data Visualization Software, Data Visualization, Relational Databases, Statistical Visualization, Data Collection, Predictive Modeling, Statistical Analysis, Data Analysis, Rmarkdown, Model Evaluation, Shiny (R Package), SQL, R (Software), Data Manipulation, Web Scraping

    4.5
    Rating, 4.5 out of 5 stars
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    1.3K reviews

    Beginner · Specialization · 3 - 6 Months

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    EDUCBA

    Drug Development and Clinical Research

    Skills you'll gain: Drug Development, Clinical Trials, Clinical Research, Clinical Research Coordination, Informed Consent, Good Clinical Practices (GCP), Clinical Research Ethics, Pharmacology, Clinical Data Management, Pre-Clinical Development, Pharmaceuticals, Biostatistics, Clinical Monitoring, Institutional Review Board (IRB), Patient Safety, Research, Clinical Documentation, Communication, Technical Writing, Marketing

    Mixed · Course · 1 - 3 Months

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    ESSCA School of Management

    The User Journey Mapping Method for Innovation

    Skills you'll gain: Journey Mapping, Design Thinking, Innovation, User Experience, Service Design, Persona (User Experience), Human Centered Design, Ideation, Experience Design, User Research, AI literacy, User Centered Design, Customer experience improvement, New Product Development, UI/UX Strategy, Generative AI Agents, Customer Insights, Customer Analysis, Needs Assessment, Generative AI

    Beginner · Course · 1 - 4 Weeks

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    Microsoft

    AI-Enhanced Data Analysis: From Raw Data to Deep Insights

    Skills you'll gain: Data Visualization, Generative AI, Matplotlib, Data Literacy, Prompt Engineering, Power BI, Excel Formulas, Microsoft Excel, Plotly, Plot (Graphics), Data Ethics, Data Presentation, Pivot Tables And Charts, Data Visualization Software, Generative Model Architectures, Data Analysis, Statistical Analysis, Scientific Visualization, Microsoft Copilot, Data Cleansing

    4.3
    Rating, 4.3 out of 5 stars
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    629 reviews

    Intermediate · Specialization · 3 - 6 Months

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    IBM

    Exploratory Data Analysis for Machine Learning

    Skills you'll gain: Exploratory Data Analysis, Feature Engineering, Statistical Methods, Data Preprocessing, Statistical Inference, Statistical Hypothesis Testing, Data Processing, Applied Machine Learning, Data Access, Statistics, Statistical Analysis, Data Analysis, Data Cleansing, Data Manipulation, Data Science, Data Wrangling, Machine Learning, Probability & Statistics, Data Import/Export, Data Transformation

    4.6
    Rating, 4.6 out of 5 stars
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    2.6K reviews

    Intermediate · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
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Plan (11)
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