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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    I

    IBM

    Assessment for Data Analysis and Visualization Foundations

    Skills you'll gain: Microsoft Excel, Analytical Skills, Dashboard Creation, Excel Formulas, Spreadsheet Software, Dashboard, Data Analysis, IBM Cognos Analytics, Pivot Tables And Charts, Data Analysis Software, Analysis, Data Visualization Software, Data Cleansing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    340 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Pennsylvania

    A Crash Course in Causality: Inferring Causal Effects from Observational Data

    Skills you'll gain: R Programming, R (Software), Statistical Analysis, Statistical Methods, Statistical Modeling, Statistical Inference, Data Analysis, Quantitative Research, Correlation Analysis, Regression Analysis, Logistic Regression, Research Design, Probability

    4.7
    Rating, 4.7 out of 5 stars
    ·
    578 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Effective Compliance Programs

    Skills you'll gain: Compliance Training, Compliance Management, Regulatory Compliance, Law, Regulation, and Compliance, Internal Communications, Regulatory Requirements, Procedure Development, Continuous Monitoring, Culture Transformation, Behavior Management, Disciplinary Procedures, Ethical Standards And Conduct, Psychology, Strategic Planning

    4.9
    Rating, 4.9 out of 5 stars
    ·
    884 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Wesleyan University

    Data Analysis and Interpretation

    Skills you'll gain: Regression Analysis, Data Storytelling, Logistic Regression, Classification And Regression Tree (CART), Statistical Hypothesis Testing, Descriptive Statistics, Data Presentation, Statistical Analysis, Statistical Software, Correlation Analysis, Exploratory Data Analysis, Data Manipulation, Decision Tree Learning, Data Visualization Software, Data Management, Statistical Machine Learning, Data Analysis, Statistical Methods, Machine Learning, Statistics

    4.4
    Rating, 4.4 out of 5 stars
    ·
    1.4K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    I

    IE Business School

    Investigación de mercados y comportamiento del consumidor

    Skills you'll gain: Surveys, Consumer Behaviour, Survey Creation, Market Research, Data Analysis, Marketing, Data Collection, Marketing Psychology, Business Research, Marketing Strategies, Research Methodologies, Research Design, Market Data, Customer Analysis, Experimentation, Decision Making, B2B Sales

    4.5
    Rating, 4.5 out of 5 stars
    ·
    753 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    AI Strategy and Governance

    Skills you'll gain: Responsible AI, Data Ethics, Data Strategy, AI Enablement, AI Product Strategy, Data Governance, Business Strategies, Corporate Strategy, General Data Protection Regulation (GDPR), Personally Identifiable Information, Data Security, Governance, Business Transformation, Law, Regulation, and Compliance, Artificial Intelligence, Risking, Big Data, Machine Learning, Model Deployment, Innovation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    459 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    J

    John Wiley & Sons

    Quantitative Tools for Risk and Decision Analysis

    Skills you'll gain: Risk Modeling, Estimation, Risk Management, Analysis, Decision Making, Risk Analysis, Statistics, Data-Driven Decision-Making, Forecasting, Strategic Decision-Making, Probability, Quantitative Research, Statistical Modeling, Data Collection, Data Analysis, Probability Distribution, Predictive Modeling, Strategic Prioritization, Simulation and Simulation Software, Statistical Methods

    Advanced · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    The Health Care Data Guide

    Skills you'll gain: Run Chart, Data Collection, Pareto Chart, Health Care Administration, Clinical Leadership, Data Analysis, Quality Improvement, Continuous Quality Improvement (CQI), Data-Driven Decision-Making, Healthcare Project Management, Data Quality, Statistical Visualization, Exploratory Data Analysis, Statistical Analysis, Scatter Plots, Epidemiology, Health Care, Data Visualization, Decision Making, Healthcare Ethics

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    AI SEO: Mastering Generative Engine Optimization (GEO)

    Skills you'll gain: Generative Engine Optimization (GEO), Content Performance Analysis, Search Engine Optimization, Content Optimization, Generative AI, Web Analytics and SEO, Keyword Research, Digital Marketing, Performance Measurement, Content Creation, Competitive Analysis, Semantic Web, Content Strategy, Artificial Intelligence, Web Content, Content Marketing, Content Development and Management, Analysis, Ethical Standards And Conduct, Data Strategy

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Microsoft Generative AI for Data Analysis

    Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, Dashboard, Responsible AI, Dashboard Creation, Interactive Data Visualization, Data Ethics, Generative AI, Infographics, Applied Machine Learning, Data Visualization, Anomaly Detection, Time Series Analysis and Forecasting, Root Cause Analysis, Model Evaluation, AI literacy, Risk Modeling, Predictive Analytics, Automation

    4.3
    Rating, 4.3 out of 5 stars
    ·
    206 reviews

    Intermediate · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Industrial IoT Markets and Security

    Skills you'll gain: Real-Time Operating Systems, Internet Of Things, Security Engineering, Information Systems Security, Wireless Networks, Infrastructure Security, General Networking, Cybersecurity, IBM Cloud, Cloud Platforms, Cryptography, Telecommunications, Network Protocols, Market Opportunities, Automation, Emerging Technologies, Embedded Systems, Cloud Deployment, Software-Defined Networking, Market Intelligence

    Build toward a degree

    4.7
    Rating, 4.7 out of 5 stars
    ·
    628 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Inferential Statistics

    Skills you'll gain: Statistical Hypothesis Testing, Statistical Inference, Statistical Reporting, R (Software), Statistical Methods, Statistics, R Programming, Statistical Software, Statistical Analysis, Probability & Statistics, Statistical Programming, Data Analysis, Sampling (Statistics), Probability Distribution, Software Installation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.8K reviews

    Beginner · Course · 1 - 3 Months

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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