• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Designing Information Architecture

    Skills you'll gain: Information Architecture, UI/UX Research, User Research, Content Management, UI/UX Strategy, Design Research, User Experience, Content Strategy, Experience Design, User Experience Design, Human Centered Design, User Centered Design, User Interface and User Experience (UI/UX) Design, Web Design, Persona (User Experience), Usability, Interaction Design, Product Design, Web Development, Web Applications

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Deploy and Maintain Power BI Assets and Capstone project

    Skills you'll gain: Power BI, Dashboard, Dashboard Creation, SQL, Data Security, Data Analysis, Data Modeling, Data Management, Role-Based Access Control (RBAC), Data Sharing, Security Controls, Data Access

    4.4
    Rating, 4.4 out of 5 stars
    ·
    307 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    New Technologies for Business Leaders

    Skills you'll gain: Digital Transformation, Customer Engagement, Business Technologies, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Business Transformation, MarTech, Technology Strategies, Business Marketing, Cross-Functional Collaboration, Internet Of Things, Emerging Technologies, Business Ethics, Responsible AI, Customer Retention, Customer Relationship Management (CRM) Software, Augmented Reality, FinTech, Blockchain, Virtual Reality

    4.4
    Rating, 4.4 out of 5 stars
    ·
    457 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Hospitality Luxury Brand Management

    Skills you'll gain: Hospitality Management, Hospitality Services, Hospitality, Hospitality and Food Services, Brand Management, Branding, Brand Marketing, Brand Strategy, Business Ethics, Digital Transformation, Sustainable Business, Market Dynamics, Corporate Sustainability, Quality Management, Customer experience improvement, Innovation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    174 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IESE Business School

    Claves para Gestionar Personas

    Skills you'll gain: Human Resource Policies, Human Resources Management and Planning, Human Resource Strategy, Human Capital, Human Resources, People Management, Job Evaluation, Talent Management, People Development, Compensation Management, Compensation and Benefits, Compensation Strategy, Compensation Analysis, Workforce Management, Recruitment, Talent Recruitment, Employee Performance Management, Performance Appraisal, Leadership, Persona (User Experience)

    4.8
    Rating, 4.8 out of 5 stars
    ·
    2.4K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Stock Market Technical Analysis Simplified

    Skills you'll gain: Technical Analysis, Market Trend, Financial Trading, Market Dynamics, Trend Analysis, Market Analysis, Run Chart, Financial Market, Market Opportunities, Financial Analysis, Decision Making, Analysis, Financial Statement Analysis, Consolidation

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    K

    Kennesaw State University

    Six Sigma Tools for Analyze

    Skills you'll gain: Six Sigma Methodology, Root Cause Analysis, Process Analysis, Probability Distribution, Statistical Process Controls, Lean Methodologies, Probability & Statistics, Process Improvement, Process Improvement and Optimization, Process Mapping, Systems Of Measurement, Data Analysis, Statistical Methods, Probability, Statistics, Risk Analysis

    4.7
    Rating, 4.7 out of 5 stars
    ·
    1.9K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of California, Santa Barbara

    Talent Retention and Inclusion

    Skills you'll gain: Employee Retention, Diversity Equity and Inclusion Initiatives, Workplace inclusivity, Employee Engagement, Diversity and Inclusion, Human Resource Strategy, Talent Management, Labor Compliance, Human Resources Management and Planning, Human Resources, Human Resource Policies, Compensation and Benefits, Law, Regulation, and Compliance, People Analytics, Driving engagement

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    E

    Edureka

    Generative AI for Business: No-Code Automation & Strategy

    Skills you'll gain: Prompt Engineering, Responsible AI, Prompt Engineering Tools, Business Workflow Analysis, Business Process Automation, AI Enablement, Generative AI, AI Workflows, Business Leadership, ChatGPT, Business Strategies, Business Transformation, Workflow Management, Business Operations, Artificial Intelligence, Business Analysis, Change Management, Content Creation, Canva (Software), Productivity

    Beginner · Specialization · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    P

    Packt

    Unity 6 Game Development with C# Scripting

    Skills you'll gain: Augmented and Virtual Reality (AR/VR), Unity Engine, Augmented Reality, User Interface (UI), Application Deployment, Scripting, Cross Platform Development, UI Components, Game Design, Virtual Environment, User Interface (UI) Design, Debugging, Interactive Design, Performance Tuning, C# (Programming Language), Video Game Development, User Interface and User Experience (UI/UX) Design, Virtual Reality, 3D Assets, Animation and Game Design

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Strategising: Management for Global Competitive Advantage

    Skills you'll gain: Business Strategy, Design Thinking, Supply Chain, Strategic Thinking, Supply Chain Planning, Business Ethics, Supply Chain Management, Corporate Sustainability, Sustainable Business, Customer Analysis, Emerging Technologies, Organizational Strategy, Strategic Marketing, Growth Strategies, Supply Chain Systems, Strategic Sourcing, Corporate Strategy, Environmental Social And Corporate Governance (ESG), Digital Transformation, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.5K reviews

    Beginner · Specialization · 3 - 6 Months

  • A

    Amazon Web Services

    Introduction to Information Technology and AWS Cloud

    Skills you'll gain: Amazon Web Services, Web Applications, Cloud Services, Amazon Elastic Compute Cloud, Cloud Solutions, Information Technology, Cloud Computing, Public Cloud, Network Protocols, IT Infrastructure, Computer Systems, Amazon S3, Web Development, General Networking, Network Security, Web Servers, Operating Systems, Servers, Data Analysis, Project Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    528 reviews

    Beginner · Course · 1 - 4 Weeks

1…149150151…541

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok