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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • M

    MathWorks

    Exploratory Data Analysis with MATLAB

    Skills you'll gain: Plot (Graphics), Data Visualization, Scientific Visualization, Statistical Visualization, Data Presentation, Interactive Data Visualization, Data Import/Export, Technical Communication, Data Analysis, Exploratory Data Analysis, Data Visualization Software, Data Literacy, Statistical Reporting, Statistical Methods, Data Science, Data Processing, Data Cleansing, Data Wrangling, Matlab, Statistical Analysis

    ★ 4.8 (824) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Python 101: Develop Your First Python Program

    Skills you'll gain: Game Design, Human Computer Interaction, Program Development, Code Reusability, Python Programming, Programming Principles, Computer Programming, Mathematical Software, Data Analysis

    ★ 4.7 (291) · Beginner · Guided Project · Less Than 2 Hours

  • S

    Salesforce

    Lead Management in Salesforce

    Skills you'll gain: Sales Development, Salesforce, Lead Generation, Sales Support, Sales Pipelines, Sales Enablement, Sales Management, Campaign Management, Sales Process, Sales Prospecting, Sales Operations, Prospecting and Qualification, Customer Relationship Management (CRM) Software, Promotions and Campaigns, Data Entry, Data Import/Export

    ★ 4.7 (388) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Precalculus through Data and Modelling

    Skills you'll gain: Data Literacy, Data Analysis, Applied Mathematics, Mathematical Modeling, Graphing, Trigonometry, R (Software), R Programming, General Mathematics, Data Modeling, Algebra, Systems Of Measurement, Mathematical Software, Correlation Analysis, Regression Analysis, Calculus, Business Mathematics, Geometry

    ★ 4.7 (330) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Illinois Urbana-Champaign

    Customer Insights: New Product Development Orientation

    Skills you'll gain: Customer Insights, Design Thinking, New Product Development, Journey Mapping, Customer experience improvement, Product Development, Customer Analysis, Consumer Behaviour, User Research, Customer Engagement, Market Research, Case Studies, Product Strategy, Innovation

    ★ 4.4 (113) · Beginner · Course · 1 - 3 Months

  • S

    STARWEAVER

    Essentials of Hospitality Management

    Skills you'll gain: Revenue Management, Hospitality Services, Capital Expenditure, Financial Statement Analysis, Advanced Analytics, Hospitality Management, Cost Control, Budget Management, Hospitality, Cost Management, Financial Statements, Hotel And Restaurant Management, Hospitality and Food Services, Capital Budgeting, Budgeting, Guest Relations, Hotel Operations, Financial Forecasting, Financial Management, Financial Planning

    ★ 4.7 (100) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IBM

    Data Engineering Capstone Project

    Skills you'll gain: Data Warehousing, MongoDB, IBM Cognos Analytics, Extract, Transform, Load, NoSQL, Apache Spark, IBM DB2, Big Data, Dashboard Creation, Data Integration, Dashboard, Business Intelligence, Database Architecture and Administration, PySpark, Data Pipelines, Analytics, Databases, Relational Databases, SQL, Python Programming

    ★ 4.7 (143) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Introduction to Predictive Modeling

    Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Predictive Modeling, Data Preprocessing, Model Training, Regression Analysis, Microsoft Excel, Forecasting, Excel Formulas, Pivot Tables And Charts, Data Manipulation, Data Transformation, Feature Engineering, Statistical Modeling, Spreadsheet Software, Predictive Analytics, Model Optimization, Data Cleansing, Statistical Methods

    ★ 4.8 (145) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Erasmus University Rotterdam

    Studying Cities: Social Science Methods for Urban Research

    Skills you'll gain: Science and Research, Scientific Methods, Surveys, Research, Research Methodologies, Data Collection, Research Design, Data Analysis, Qualitative Research, Statistical Analysis, Social Sciences, Survey Creation, Descriptive Statistics, Case Studies

    ★ 4.7 (233) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Glasgow

    Informed Clinical Decision Making using Deep Learning

    Skills you'll gain: Model Evaluation, Deep Learning, Descriptive Analytics, Data Ethics, Data Preprocessing, ICD Coding (ICD-9/ICD-10), Federated Learning, Autoencoders, Health Informatics, Medical Records, Data Mining, Medical Coding, Responsible AI, AI Security, Electronic Medical Record, Predictive Modeling, Patient Flow, Predictive Analytics, Medical Privacy, Machine Learning

    ★ 4.4 (36) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • S

    SkillsBooster Academy

    Microsoft Excel & Copilot: From Basics to AI

    Skills you'll gain: Prompt Engineering, Data Ethics, Data Storytelling, Microsoft Excel, Prompt Patterns, Microsoft Copilot, Data Visualization, Data Analysis, Interactive Data Visualization, Excel Formulas, AI Orchestration, AI Workflows, Workflow Management, Microsoft Office, Artificial Intelligence, Predictive Analytics, Data Manipulation, Data Management, Business, Generative AI

    ★ 4.6 (35) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    Universidad Nacional Autónoma de México

    Introducción al mercado

    Skills you'll gain: Strategic Marketing, Product Planning, Marketing Planning, Market Research, Target Market, Product Marketing, Marketing Strategies, Go To Market Strategy, Marketing Strategy and Techniques, Market Opportunities, Marketing Budgets, Business Analytics, Market Analysis, Business Strategy, Business Planning, Consumer Behaviour, Entrepreneurship, Budgeting

    ★ 4.7 (302) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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