• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Healthcare Innovation, Design, Entrepreneurship

    Skills you'll gain: Social Determinants Of Health, Community Health, Product Development, Health Systems, Health Disparities, Business Modeling, Health Equity, Drive Engagement, Lean Six Sigma, Market Analysis, Performance Improvement, Process Improvement, Stakeholder Analysis, New Product Development, Innovation, Decision Making, Operations Management, Operations, Problem Solving, Leadership

    Build toward a degree

    4.8
    Rating, 4.8 out of 5 stars
    ·
    11 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Toronto

    Plant Bioinformatics Capstone

    Skills you'll gain: Network Analysis, Laboratory Reports, Bioinformatics, Research Reports, Molecular, Cellular, and Microbiology, Biology, Analysis, Correlation Analysis, Biotechnology, Data Synthesis, Statistical Methods, Experimentation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    32 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    C

    Columbia University

    Causal Inference 2

    Skills you'll gain: Statistical Inference, Econometrics, Mediation, Correlation Analysis, Statistical Analysis, Regression Analysis, Time Series Analysis and Forecasting, Statistical Methods, Statistical Modeling, Mathematical Modeling, Research Design

    3.1
    Rating, 3.1 out of 5 stars
    ·
    16 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    Business Analysis: Preparation Exam for ECBA Certification

    Skills you'll gain: Business Analysis, Process Analysis, Analysis, Business Requirements, Business Process, Needs Assessment, Requirements Management, Stakeholder Engagement

    4.8
    Rating, 4.8 out of 5 stars
    ·
    35 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Engineering of Structures: Tension

    Skills you'll gain: Structural Engineering, Structural Analysis, Construction, Civil Engineering, Architecture and Construction, Engineering Analysis, Building Design, Engineering Design Process, Mechanics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    81 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Financing for Startup Businesses

    Skills you'll gain: FinTech, Entrepreneurial Finance, Fundraising and Crowdsourcing, Equities, Financial Modeling, Finance, Private Equity, Loans, Consumer Lending, Credit Risk, Microsoft Excel, Digital Analysis, Liquidation, Fundraising, Lending and Underwriting

    4.5
    Rating, 4.5 out of 5 stars
    ·
    228 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Identifying, Attracting, and Growing Your Digital Audience

    Skills you'll gain: Persona Development, Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Social Media Strategy, Social Media Marketing, Customer Analysis, Digital Marketing, Marketing Planning, Customer Acquisition Management, Customer experience improvement, Customer Engagement, Customer Retention, Social Media, Marketing, Target Market, Brand Management, E-Commerce, Experience Design

    4.7
    Rating, 4.7 out of 5 stars
    ·
    305 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Introduction to SIEM (Splunk)

    Skills you'll gain: Security Information and Event Management (SIEM), Splunk, Threat Detection, Computer Security Incident Management, System Monitoring, Cybersecurity, Security Management, Event Monitoring, Continuous Monitoring, Incident Response, Data Storage Technologies, Data Analysis Software, Information Management, Data Management, Data Integration, Data Import/Export, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    331 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    Taiwan Law in Focus: Economy, Society and Democracy

    Skills you'll gain: Civil Law, Court Systems, Legal Proceedings, Litigation and Civil Justice, Case Law, Law, Regulation, and Compliance, Governance, Social Justice, Social Sciences, Gerontology, Political Sciences, Regulation and Legal Compliance, Economic Development

    4.6
    Rating, 4.6 out of 5 stars
    ·
    32 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fred Hutchinson Cancer Center

    Researcher's Guide to Omic Data

    Skills you'll gain: Bioinformatics, Data Analysis Software, Data Processing, Data Analysis, Data Literacy, Molecular Biology, Molecular, Cellular, and Microbiology, Metadata Management, Science and Research, R Programming, Spatial Data Analysis, Data Collection, Scientific Methods, Biochemical Assays, Research, Cell Biology, Informatics, Biology, General Science and Research, Laboratory Techniques

    3.7
    Rating, 3.7 out of 5 stars
    ·
    40 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Agile Approaches for Modern Leadership

    Skills you'll gain: Culture Transformation, Strategic Thinking, Team Building, Team Leadership, Strategic Leadership, Organizational Change, Collaboration, Team Management, Organizational Strategy, Team Performance Management, Organizational Leadership, Strategic Decision-Making, Agile Methodology, Leadership, Business Transformation, Complex Problem Solving, Leadership Development, Innovation, Corporate Strategy, Change Management

    4.6
    Rating, 4.6 out of 5 stars
    ·
    151 reviews

    Intermediate · Specialization · 1 - 4 Weeks

  • B

    Birla Institute of Technology & Science, Pilani

    General Physics

    Skills you'll gain: Physics, Mechanics, Thermal Management, Engineering, Vibrations, Physical Science, Engineering Analysis, General Science and Research, electromagnetics, Experimentation, Mathematical Theory & Analysis, Problem Solving, Science and Research, Analytical Skills, Computer Science, Critical Thinking and Problem Solving, Logical Reasoning, Research, Software Development, Critical Thinking

    Build toward a degree

    Beginner · Course · 1 - 3 Months

1…187188189…454

In summary, here are 10 of our most popular market research courses

  • Healthcare Innovation, Design, Entrepreneurship: University of Illinois Urbana-Champaign
  • Plant Bioinformatics Capstone: University of Toronto
  • Causal Inference 2: Columbia University
  • Business Analysis: Preparation Exam for ECBA Certification: SkillUp
  • Engineering of Structures: Tension: Dartmouth College
  • Financing for Startup Businesses: Duke University
  • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
  • Introduction to SIEM (Splunk): EDUCBA
  • Taiwan Law in Focus: Economy, Society and Democracy: National Taiwan University
  • Researcher's Guide to Omic Data: Fred Hutchinson Cancer Center

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok