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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Innovation & Entrepreneurship Mindset

    Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Plan Execution, Sales Presentations, Strategic Thinking, Project Risk Management, Sustainable Business, Corporate Strategy, Competitive Intelligence, Risk Management, Value Propositions, New Product Development, Presentations, Business Strategies, Strategic Partnership

    4.8
    Rating, 4.8 out of 5 stars
    ·
    110 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Маркетинг в цифровом мире

    Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Product Promotion, Promotional Strategies, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Market Dynamics, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Innovation, Empowerment

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Create Informative Presentations with Microsoft PowerPoint

    Skills you'll gain: Data Visualization, Microsoft Office, Concision, Communication, Business Writing, Business Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    87 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    2

    28DIGITAL

    Privacy in the Western World

    Skills you'll gain: Personally Identifiable Information, Information Privacy, General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Data Ethics, International Relations, Data Security, Cybersecurity, World History, Security Awareness, European History, Security Management, Governance, Security Strategy

    4.5
    Rating, 4.5 out of 5 stars
    ·
    217 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IESE Business School

    Persuasive Communication

    Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Oral Expression, Leadership, Sales Presentations, Motivational Skills, Sales Presentation, Business Communication, Professional Development, Motion Arguments, Presentations, Deductive Reasoning, Trustworthiness, Drive Engagement, Driving engagement, Emotional Intelligence

    4.8
    Rating, 4.8 out of 5 stars
    ·
    103 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Design Your Virtual Classroom with Canva

    Skills you'll gain: Canva (Software), Visual Design, Layout Design, Virtual Environment, Graphical Tools, Graphic and Visual Design Software, Design Elements And Principles, Graphic and Visual Design, Design, Color Matching, Graphic Design, Content Creation, Marketing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    22 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Design Thinking: Discovery Tools

    Skills you'll gain: Design Thinking, Stakeholder Analysis, Journey Mapping, Human Centered Design, Stakeholder Engagement, Design Research, Persona Development, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Strategic Thinking, Job Analysis, Consumer Behaviour, Innovation, Interviewing Skills

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    STARWEAVER

    Cross Functional Collaboration

    Skills you'll gain: Constructive Feedback, Team Collaboration, Supervision, Internal Communications, Analytical Skills, Communication Strategies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    130 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Using Microsoft Copilot to Understand Your Customer

    Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Data-Driven Marketing, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Customer Data Management, Social Media Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Generative AI: Labor and the Future of Work

    Skills you'll gain: Generative AI, AI powered creativity, AI Enablement, AI literacy, Automation, Workforce Development, Workforce Management, Human Capital, Workforce Planning, People Analytics, Data Ethics, Leadership and Management, Change Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    80 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    N

    New York University

    Fundamentals of Machine Learning in Finance

    Skills you'll gain: Supervised Learning, Machine Learning Methods, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Machine Learning, Machine Learning Software, Financial Trading, Financial Market, Reinforcement Learning, Scikit Learn (Machine Learning Library), Financial Services, Market Data, Correlation Analysis, Exploratory Data Analysis, Portfolio Management, Python Programming, Artificial Neural Networks

    3.7
    Rating, 3.7 out of 5 stars
    ·
    345 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Strategic Sales Leadership

    Skills you'll gain: Data Storytelling, Business Writing, Data Visualization, Concision, Data Presentation, Sales Strategy, Sales Presentations, Customer Relationship Management (CRM) Software, Writing, Persuasive Communication, Responsible AI, Business Communication, Google Gemini, Anthropic Claude, AI Enablement, Generative AI, Communication, Sales Enablement, Proposal Writing, Communication Strategies

    4.3
    Rating, 4.3 out of 5 stars
    ·
    34 reviews

    Intermediate · Specialization · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Innovation & Entrepreneurship Mindset: Fundação Instituto de Administração
  • Маркетинг в цифровом мире: University of Illinois Urbana-Champaign
  • Create Informative Presentations with Microsoft PowerPoint: Coursera
  • Privacy in the Western World: 28DIGITAL
  • Persuasive Communication: IESE Business School
  • Design Your Virtual Classroom with Canva: Coursera
  • Design Thinking: Discovery Tools: University of Virginia
  • Cross Functional Collaboration: STARWEAVER
  • Using Microsoft Copilot to Understand Your Customer: Microsoft
  • Generative AI: Labor and the Future of Work: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

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425 courses
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145 courses
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Professional Certificates

  • Google AI Certificate
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