Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Fundação Instituto de Administração
Skills you'll gain: Innovation, Strategic Decision-Making, Competitive Analysis, Ideation, Entrepreneurship, Organizational Strategy, Business Strategy, Plan Execution, Sales Presentations, Strategic Thinking, Project Risk Management, Sustainable Business, Corporate Strategy, Competitive Intelligence, Risk Management, Value Propositions, New Product Development, Presentations, Business Strategies, Strategic Partnership
Beginner · Specialization · 3 - 6 Months
University of Illinois Urbana-Champaign
Skills you'll gain: MarTech, Marketing, Digital Marketing Tools, Product Promotion, Promotional Strategies, Marketing Strategies, Marketing Strategy and Techniques, Strategic Marketing, Market Dynamics, Marketing Channel, Product Development, Digital Marketing, Digital Transformation, Consumer Behaviour, New Product Development, Customer Engagement, E-Commerce, Innovation, Empowerment
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Data Visualization, Microsoft Office, Concision, Communication, Business Writing, Business Strategy
Intermediate · Guided Project · Less Than 2 Hours

28DIGITAL
Skills you'll gain: Personally Identifiable Information, Information Privacy, General Data Protection Regulation (GDPR), Law, Regulation, and Compliance, Data Ethics, International Relations, Data Security, Cybersecurity, World History, Security Awareness, European History, Security Management, Governance, Security Strategy
Beginner · Course · 1 - 3 Months

IESE Business School
Skills you'll gain: Persuasive Communication, Public Speaking, Storytelling, Verbal Communication Skills, Influencing, Communication, Oral Expression, Leadership, Sales Presentations, Motivational Skills, Sales Presentation, Business Communication, Professional Development, Motion Arguments, Presentations, Deductive Reasoning, Trustworthiness, Drive Engagement, Driving engagement, Emotional Intelligence
Beginner · Course · 1 - 3 Months

Skills you'll gain: Canva (Software), Visual Design, Layout Design, Virtual Environment, Graphical Tools, Graphic and Visual Design Software, Design Elements And Principles, Graphic and Visual Design, Design, Color Matching, Graphic Design, Content Creation, Marketing
Intermediate · Guided Project · Less Than 2 Hours
University of Virginia
Skills you'll gain: Design Thinking, Stakeholder Analysis, Journey Mapping, Human Centered Design, Stakeholder Engagement, Design Research, Persona Development, Value Engineering, User Research, Customer experience improvement, Qualitative Research, Strategic Thinking, Job Analysis, Consumer Behaviour, Innovation, Interviewing Skills
Beginner · Course · 1 - 3 Months
STARWEAVER
Skills you'll gain: Constructive Feedback, Team Collaboration, Supervision, Internal Communications, Analytical Skills, Communication Strategies
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Customer Insights, Microsoft Copilot, Customer Analysis, Persona Development, Marketing Analytics, Data-Driven Marketing, Marketing, Marketing Strategies, Report Writing, Search Engine Marketing, Generative AI Agents, Target Audience, Prompt Engineering, Search Engine Optimization, Customer Data Management, Social Media Marketing
Beginner · Course · 1 - 4 Weeks

University of Michigan
Skills you'll gain: Generative AI, AI powered creativity, AI Enablement, AI literacy, Automation, Workforce Development, Workforce Management, Human Capital, Workforce Planning, People Analytics, Data Ethics, Leadership and Management, Change Management
Beginner · Course · 1 - 4 Weeks

New York University
Skills you'll gain: Supervised Learning, Machine Learning Methods, Dimensionality Reduction, Unsupervised Learning, Machine Learning Algorithms, Applied Machine Learning, Decision Tree Learning, Machine Learning, Machine Learning Software, Financial Trading, Financial Market, Reinforcement Learning, Scikit Learn (Machine Learning Library), Financial Services, Market Data, Correlation Analysis, Exploratory Data Analysis, Portfolio Management, Python Programming, Artificial Neural Networks
Intermediate · Course · 1 - 4 Weeks

STARWEAVER
Skills you'll gain: Data Storytelling, Business Writing, Data Visualization, Concision, Data Presentation, Sales Strategy, Sales Presentations, Customer Relationship Management (CRM) Software, Writing, Persuasive Communication, Responsible AI, Business Communication, Google Gemini, Anthropic Claude, AI Enablement, Generative AI, Communication, Sales Enablement, Proposal Writing, Communication Strategies
Intermediate · Specialization · 1 - 3 Months