• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Pennsylvania

    Fundamentos Empresariales

    Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Operations, Business Operations, Operational Efficiency, Financial Statement Analysis, Process Improvement, Financial Statements, Customer Analysis, Financial Accounting, Capital Budgeting, Branding, Financial Modeling, Financial Analysis, Brand Strategy, Marketing, Analysis, Case Studies, Business Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    447 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    B

    Banco Interamericano de Desarrollo

    Emprendimientos creativos

    Skills you'll gain: Entrepreneurship, Design Thinking, Lean Methodologies, Entrepreneurial Finance, Financial Management, Adaptability, Fundraising and Crowdsourcing

    4.8
    Rating, 4.8 out of 5 stars
    ·
    676 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    T

    The World Bank Group

    From Climate Science to Action

    Skills you'll gain: Climate Change Programs, Climate Change Adaptation, Climate Change Mitigation, Interactive Learning, Sustainable Development, Social Impact, Mitigation, Environment, Environmental Policy, Natural Resource Management, Water Resources, Environmental Science, Water Resource Management, Policy Analysis, Cooperation, Policy Development

    4.7
    Rating, 4.7 out of 5 stars
    ·
    480 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Illinois Urbana-Champaign

    Introduction to Applied Business Analytics

    Skills you'll gain: Business Workflow Analysis, Business Analysis, Analytics, Data Preprocessing, Data Analysis, Data-Driven Decision-Making, Descriptive Analytics, Data Presentation, Business Solutions, Python Programming

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    333 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Colorado System

    Relational Database Support for Data Warehouses

    Skills you'll gain: Data Warehousing, SQL, Data Governance, Data Integration, Data Management, Business Intelligence, Oracle Databases, Analytics, PostgreSQL, Data Mining, Big Data, Relational Databases, Database Management Systems, Query Languages, Business Analytics, Data Architecture, Analytical Skills, Data Storage Technologies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    592 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    T

    The Chinese University of Hong Kong

    Selling to Chinese Consumers

    Skills you'll gain: Consumer Behaviour, Marketing Psychology, Brand Management, Diversity Marketing, Marketing, Marketing Management, Branding, Global Marketing, Strategic Marketing, Business-To-Consumer, Business Marketing, Digital Media Strategy, Market Dynamics, Brand Strategy, Brand Loyalty, Brand Awareness, Brand Marketing, Customer Analysis, Digital Brand Strategy, Digital Advertising

    4.8
    Rating, 4.8 out of 5 stars
    ·
    319 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Illinois Urbana-Champaign

    Planet Earth...and You!

    Skills you'll gain: Spatial Data Analysis, Geospatial Information and Technology, Environment and Resource Management, Environmental Science, Geographic Information Systems, Oil and Gas, Natural Resource Management, Sustainable Systems, Petroleum Industry, Physical Science, Environment, Hazard Analysis

    4.9
    Rating, 4.9 out of 5 stars
    ·
    539 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Medical Terminology and the Human Body Fundamentals

    Skills you'll gain: Medical Terminology, Anatomy, Pathology, Medical Records, Physiology, Cell Biology, Health Information Management and Medical Records, Diagnostic Tests, Nutrition and Diet

    4.8
    Rating, 4.8 out of 5 stars
    ·
    379 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    Scrimba

    Generative AI for Web Development

    Skills you'll gain: Prompt Engineering, Anthropic Claude, Vibe coding, Prompt Patterns, Model Context Protocol, LLM Application, Context Management, OpenAI, Debugging, ChatGPT, Generative AI, Large Language Modeling, Multimodal Prompts, Cloud API, Token Optimization, Context Engineering, Code Review, Artificial Intelligence, Software Development, Web Development Tools

    4.4
    Rating, 4.4 out of 5 stars
    ·
    321 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Interactive Brokers

    Derivatives - Options & Futures

    Skills you'll gain: Derivatives, Futures Exchange, Financial Trading, Financial Market, Risk Management, Market Analysis, Capital Markets, Risk Analysis, Investments, Equities, Market Dynamics, Profit and Loss (P&L) Management, Decision Making

    4.5
    Rating, 4.5 out of 5 stars
    ·
    277 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Alberta Machine Intelligence Institute

    Introduction to Applied Machine Learning

    Skills you'll gain: Data Preprocessing, Data Ethics, Applied Machine Learning, Machine Learning Methods, Machine Learning, Machine Learning Algorithms, Product Lifecycle Management, Case Studies, Data Collection, Business Priorities, Supervised Learning, Business Requirements, Business Analysis, Unsupervised Learning, Artificial Intelligence

    4.7
    Rating, 4.7 out of 5 stars
    ·
    748 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    D

    Dartmouth College

    Introduction to Environmental Science

    Skills you'll gain: Environment, Environmental Issue, Environmental Science, Demography, Energy and Utilities, Environmental Resource Management, Environment and Resource Management, Sustainable Development, Water Resources, Biology, Hydrology, Climate Change Programs, Life Sciences, Water Quality, Land Management, Nutrition and Diet, Oil and Gas, Pollution Prevention, Petroleum Industry, Sustainable Systems

    4.7
    Rating, 4.7 out of 5 stars
    ·
    472 reviews

    Beginner · Specialization · 1 - 3 Months

1…239240241…834

In summary, here are 10 of our most popular brand management courses

  • Fundamentos Empresariales: University of Pennsylvania
  • Emprendimientos creativos: Banco Interamericano de Desarrollo
  • From Climate Science to Action: The World Bank Group
  • Introduction to Applied Business Analytics: University of Illinois Urbana-Champaign
  • Relational Database Support for Data Warehouses: University of Colorado System
  • Selling to Chinese Consumers: The Chinese University of Hong Kong
  • Planet Earth...and You!: University of Illinois Urbana-Champaign
  • Medical Terminology and the Human Body Fundamentals: MedCerts
  • Generative AI for Web Development: Scrimba
  • Derivatives - Options & Futures: Interactive Brokers

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok