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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Competitive Intelligence & SEO Strategy

    Skills you'll gain: Prompt Engineering, Surveys, Google Analytics, Search Engine Optimization, Competitive Intelligence, Keyword Research, Survey Creation, Product Marketing, Marketing Analytics, Data-Driven Marketing, Web Analytics and SEO, Prompt Engineering Tools, Competitive Analysis, Target Audience, Market Intelligence, Web Analytics, Product Strategy, Go To Market Strategy, Market Research, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    Generative AI Leadership & Strategy

    Skills you'll gain: Prompt Engineering, ChatGPT, Prompt Patterns, AI powered creativity, Ideation, Verification And Validation, Succession Planning, LLM Application, AI literacy, Business Writing, Responsible AI, Generative AI, AI Enablement, Leadership, Business Correspondence, Meeting Facilitation, Leadership and Management, Creativity, Problem Solving, Risk Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9.4K reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    E-Marketing

    Skills you'll gain: Pay Per Click Advertising, Search Engine Marketing, Customer Retention, Persona Development, Digital Marketing, Marketing Analytics, Paid media, Search Engine Optimization, Online Advertising, Key Performance Indicators (KPIs), Marketing Strategies, Digital Brand Strategy, Digital Media Strategy, Target Audience, Data-Driven Marketing, Marketing Planning, Keyword Research, Social Media Strategy, Marketing Effectiveness, Social Media

    4.7
    Rating, 4.7 out of 5 stars
    ·
    414 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Infosec

    Governance and Strategy

    Skills you'll gain: Cyber Governance, Security Strategy, Security Management, Incident Management, Cyber Security Strategy, Business Continuity Planning, IT Security Architecture, Computer Security Incident Management, Business Continuity, Disaster Recovery, Cyber Security Policies, Cybersecurity, Incident Response, Data Governance, Governance, Contingency Planning, Security Controls, Asset Management, Cyber Security Assessment, Risk Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    55 reviews

    Mixed · Course · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Strategy and Implementation

    Skills you'll gain: Smart Goals, Competitive Analysis, Goal Setting, Prioritization, Strategic Prioritization, Risk Analysis, Productivity, Project Management, Strategic Planning, Plan Execution, Business Planning, Project Implementation, Project Risk Management, Business Priorities, Program Implementation, Organizational Strategy, Risk Mitigation, Risk Management, Business Strategy, Time Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Omnichannel Strategy

    Skills you'll gain: Customer experience strategy (CX), Marketing Strategies, Brand Loyalty, Return On Investment, Strategic Marketing, Marketing Planning, Marketing Budgets, Cross-Channel Marketing, Data-Driven Marketing, Marketing Channel, Go To Market Strategy, Marketing Analytics, Case Studies, Revenue Forecasting, Data-Driven Decision-Making, Strategic Planning, Financial Data, Target Audience, Budgeting

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Introduction to Strategy

    Skills you'll gain: Strategic Thinking, Business Strategy, Business Strategies, Strategic Decision-Making, Competitive Analysis, Organizational Strategy, Decision Making, Corporate Strategy, Market Analysis, Analysis, Continuous Monitoring, Market Dynamics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    9 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    H

    Harvard Business School Online

    Introduction to Business Strategy

    Skills you'll gain: Value Propositions, Customer experience strategy (CX), Business Strategy, Strategic Thinking, Customer Retention, Business Strategies, Customer Analysis, Strategic Marketing, Corporate Strategy, Customer Insights, Cost Benefit Analysis, Revenue Management, Strategic Partnership, Return On Investment, Product Strategy, Competitive Analysis, Consumer Behaviour, Business, Branding, Customer experience improvement

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    T

    The University of Sydney

    Design-Led Strategy: Design thinking for business strategy and entrepreneurship

    Skills you'll gain: Design Thinking, Design Strategies, Strategic Thinking, Innovation, New Product Development, Business Modeling, Product Design, Service Design, Product Development, Business Strategy, Strategic Communication, Market Research, Corporate Strategy, Case Studies, User Research, User Feedback, Product Testing, Customer Insights

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.3K reviews

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Craft Sales Strategy

    Skills you'll gain: Specialized Sales, Sales Strategy, Sales, B2B Sales, Go To Market Strategy, Consumer Behaviour, New Business Development, Sales Process, Sales Pipelines, Value Propositions, Marketing Psychology, Customer Analysis, Strategic Thinking, Product Knowledge, Business Strategy, Marketing Channel, Target Audience, Target Market, Strategic Decision-Making, Marketing Analytics

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Management Strategy

    Skills you'll gain: Strategic Sourcing, Demand Planning, Procurement, Supplier Relationship Management, Supply Chain, Supply Chain Planning, Supplier Management, Operational Efficiency, Customer Demand Planning, Process Improvement, Supply Chain Management, Operations Management, Presentations, Operations, Product Flow Diagram, Logistics Management, Logistics, Strategic Communication, Forecasting

    4.8
    Rating, 4.8 out of 5 stars
    ·
    1.2K reviews

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    M

    Microsoft

    Security Strategy and Compliance

    Skills you'll gain: Cyber Governance, Cyber Security Policies, Governance Risk Management and Compliance, Risk Analysis, Security Awareness, Cyber Security Strategy, Security Strategy, Enterprise Security, Compliance Management, Security Architecture Review, Cyber Risk, Computer Security Awareness Training, Performance Measurement, Governance, ISO/IEC 27001, Security Requirements Analysis, Cybersecurity, Generative AI, Risk Management, Zero Trust Network Access

    Advanced · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing strategy courses

  • Competitive Intelligence & SEO Strategy: Coursera
  • Generative AI Leadership & Strategy: Vanderbilt University
  • E-Marketing: University of California, Irvine
  • Governance and Strategy: Infosec
  • Strategy and Implementation: Johns Hopkins University
  • Craft Omnichannel Strategy: Coursera
  • Introduction to Strategy: Fundação Instituto de Administração
  • Introduction to Business Strategy: Harvard Business School Online
  • Design-Led Strategy: Design thinking for business strategy and entrepreneurship: The University of Sydney
  • Craft Sales Strategy: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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