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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • B

    Banco Interamericano de Desarrollo

    Decision Making and Governance of Natural Disaster Risk

    Skills you'll gain: Feasibility Studies, Risk Management, Project Risk Management, Risk Analysis, Governance Risk Management and Compliance, Risk Mitigation, Governance, Disaster Recovery, Key Performance Indicators (KPIs), Financial Analysis, Cost Benefit Analysis, Investment Management, Prioritization, Climate Change Adaptation, Quantitative Research, Decision Making, Public Works, Public Policies

    ★ 4.7 (107) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    Alfaisal University | KLD

    تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق

    Skills you'll gain: Marketing Planning, Strategic Marketing, Product Strategy, Product Marketing, Business Planning, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Marketing Strategies, Business Strategy, Target Market, Product Lifecycle Management

    ★ 4.7 (15) · Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Marketing Analysis dashboard using G-Spreadsheets

    Skills you'll gain: Dashboard, Digital Marketing Tools, Data Visualization, Data Entry, Google Sheets, Spreadsheet Software, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Query Languages, Digital Marketing, Data Management, Data Validation

    ★ 4.6 (16) · Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Glasgow

    Data-Driven Leadership: Capstone Project

    Skills you'll gain: Data-Driven Decision-Making, Strategic Decision-Making, Leadership Studies, Data Literacy, Organizational Leadership, Strategic Leadership, Leadership, Decision Making, Organizational Effectiveness, Digital Transformation, Leadership and Management, Leadership Development, Data Quality, Professional Development, Agile Methodology, Storytelling, Organizational Structure, Portfolio Management, Critical Thinking

    ★ 4.6 (108) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    ★ 4.3 (41) · Intermediate · Guided Project · Less Than 2 Hours

  • R

    Rice University

    Assessing Cultural Climate

    Skills you'll gain: Diversity Equity and Inclusion Initiatives, Diversity Awareness, Workplace inclusivity, Benchmarking, Social Justice, Peer Review, Cultural Diversity, Social Sciences, Qualitative Research, Culture

    ★ 4.7 (64) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    How to Identify Your Target Audience

    Skills you'll gain: Target Audience, Driving engagement, Customer Analysis, Customer Engagement, Persona Development, Customer Insights, Customer Retention, Data-Driven Marketing, User Feedback, Market Research, Marketing Strategies, Data-Driven Decision-Making, Consumer Behaviour, Data Analysis, Business Ethics

    ★ 4.7 (6) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fudan University

    游戏产业概论

    Skills you'll gain: Video Game Development, Intellectual Property, Game Design, New Product Development, Legal Risk, Product Management, Business, Regulation and Legal Compliance, Global Marketing, Investments

    ★ 3.6 (69) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • I

    Institut Mines-Télécom

    Manager dans l'incertain

    Skills you'll gain: Decision Making, Strategic Decision-Making, Decision Intelligence, Risk Management, Data-Driven Decision-Making, Complex Problem Solving, Project Risk Management, Change Control, Business Risk Management, Behavioral Economics, Project Management, Analysis, Risk Analysis, Performance Metric, Innovation, Key Performance Indicators (KPIs)

    ★ 4.9 (27) · Beginner · Course · 3 - 6 Months

    Category: Preview
    Preview
  • U

    University of Illinois Urbana-Champaign

    Advanced Deep Learning Methods for Healthcare

    Skills you'll gain: Deep Learning, Generative AI, Generative Model Architectures, Applied Machine Learning, Machine Learning Methods, Graph Theory, Network Analysis, Artificial Neural Networks, Network Model, Health Informatics, Laboratory Experience, Autoencoders, Predictive Modeling, Unsupervised Learning, Data Synthesis

    ★ 3.5 (16) · Advanced · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • I

    IE Business School

    The "What" of the Marketing Strategy

    Skills you'll gain: Marketing Effectiveness, Marketing Strategies, Marketing, Strategic Marketing, Marketing Management, Marketing Strategy and Techniques, Customer Engagement, Marketing Planning, Consumer Behaviour, Market Research, Market Analysis, Branding, Key Performance Indicators (KPIs), Brand Strategy, Value Propositions, Performance Measurement, Cross-Channel Marketing

    ★ 4.7 (12) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Create Quick Surveys

    Skills you'll gain: Surveys, Market Intelligence, Survey Creation, Market Research, Data Capture, Research Methodologies, Customer Insights, User Feedback, Target Audience, Qualitative Research, Target Market, Quantitative Research, Data Collection, Case Studies, Data Analysis

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
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In summary, here are 10 of our most popular market research courses

  • Decision Making and Governance of Natural Disaster Risk: Banco Interamericano de Desarrollo
  • تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق: Alfaisal University | KLD
  • Create a Marketing Analysis dashboard using G-Spreadsheets: Coursera
  • Data-Driven Leadership: Capstone Project: University of Glasgow
  • A Start Guide: Product Marketing Using G Suite: Coursera
  • Assessing Cultural Climate: Rice University
  • How to Identify Your Target Audience: Coursera
  • 游戏产业概论: Fudan University
  • Manager dans l'incertain: Institut Mines-Télécom
  • Advanced Deep Learning Methods for Healthcare: University of Illinois Urbana-Champaign

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