Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

University of Colorado System
Skills you'll gain: Marketing Analytics, Data-Driven Marketing, Probability & Statistics, Regression Analysis, Data-Driven Decision-Making, Data Ethics, Statistical Analysis, Statistical Hypothesis Testing, Customer Insights, Analytical Skills, Customer Analysis, Customer Retention, Correlation Analysis, Descriptive Statistics, Data Analysis, Analytics, Statistical Visualization, Statistical Modeling, Predictive Analytics, Descriptive Analytics
Intermediate · Course · 1 - 4 Weeks

Microsoft
Skills you'll gain: Generative AI, Microsoft Copilot, Generative Model Architectures, Generative Adversarial Networks (GANs), Natural Language Processing, Data Quality, Anomaly Detection, AI literacy, Data Storytelling, Technical Communication, Responsible AI, Data Visualization, Data Ethics, Data-Driven Decision-Making, Data Presentation, Data Pipelines, Prompt Engineering, Data Cleansing, Data Science, Critical Thinking
Beginner · Specialization · 1 - 3 Months

LearnQuest
Skills you'll gain: Account Management, Consultative Selling, Selling Techniques, Performance Measurement, Cross-Functional Team Leadership, Sales Process, Business Risk Management, Consultative Approaches, Relationship Building, Solution Selling, Upselling, Customer Engagement, Strategic Thinking, Stakeholder Engagement, Innovation, Strategic Communication, Stakeholder Analysis, Value Propositions, Business Communication, Business Analytics
Beginner · Specialization · 1 - 3 Months

Vanderbilt University
Skills you'll gain: LLM Application, Large Language Modeling, Project Planning, Prompt Patterns, ChatGPT, Risk Analysis, Timelines, Project Risk Management, Performance Metric, Project Schedules, Project Management, Organizational Skills, Prompt Engineering, Risk Management, Key Performance Indicators (KPIs), Generative AI
Mixed · Course · 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Agile Project Management, Scrum (Software Development), Sprint Planning, Emotional Intelligence, Backlogs, Creative Problem-Solving, Scaled Agile Framework, Leadership Studies, Negotiation, Sprint Retrospectives, Conflict Management, Agile Software Development, Team Performance Management, Program Management, Brainstorming, Prioritization, User Story, Innovation, Problem Solving, Project Controls
Beginner · Specialization · 3 - 6 Months

University of Maryland, College Park
Skills you'll gain: Online Advertising, Data Visualization, Digital Advertising, Advertising, Analytics, Big Data, Paid media, Social Media Strategy, Social Media, Data Ethics, Marketing, Digital Media Strategy, Social Media Marketing, Data-Driven Decision-Making, Business Analytics, Social Media Analytics, Business Transformation, Social Media Campaigns, Return On Investment, Descriptive Analytics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Interviewing Skills, Search Engine Optimization, Generative Engine Optimization (GEO), Oral Expression, Marketing, Decision Making, Web Analytics and SEO, Digital Marketing, Keyword Research, Marketing Analytics, Verbal Communication Skills, Strategic Decision-Making, Data-Driven Decision-Making, Performance Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Email Marketing, Email Automation, Lead Generation, Marketing Automation, Make.com, Digital Marketing Tools, Google Sheets, Social Media, Gmail
Beginner · Guided Project · Less Than 2 Hours

University of Illinois Urbana-Champaign
Skills you'll gain: Business Ethics, Ethical Standards And Conduct, Decision Making, Culture, Cultural Diversity, Cultural Sensitivity, Global Marketing, Branding, Corporate Sustainability, Stakeholder Management, Intercultural Competence, Stakeholder Engagement, Stakeholder Analysis, Brand Management, Consumer Behaviour, Case Studies
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Ethics, Responsible AI, Generative AI, ChatGPT, Prompt Patterns, AI powered creativity, AI literacy, Vibe coding, Blogs, Content Scheduling, Social Media Management, Copywriting, Social Media Content, Content Creation, Marketing Automation, Web Development, Web Language, Writing, Content Marketing, Personalized Service
Beginner · Course · 1 - 3 Months

California Institute of the Arts
Skills you'll gain: Service Improvement, Business Process Automation, Process Improvement, Customer experience improvement, Project Scoping, Operational Efficiency, Presentations, Expectation Management, Business Planning, Customer Insights, Brand Strategy, Web Presence, Scope Management, Customer Acquisition Management, Business Development, Professional Networking, Branding, Value Propositions
Intermediate · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Customer experience strategy (CX), Communication Planning, Marketing Strategies, Consumer Behaviour, Customer Insights, Marketing Communications, Marketing Planning, Target Market, Strategic Marketing, Digital Transformation, Digital Marketing, Customer Analysis, Digital Communications, Digital Marketing Tools, Communication Strategies
Beginner · Course · 1 - 4 Weeks