• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • E

    ESSEC Business School

    Animer une séance collaborative

    Skills you'll gain: Meeting Facilitation, Collaboration, Organizational Skills, Cooperation, Discussion Facilitation, Team Building, Drive Engagement, Teamwork, Innovation, Conflict Management, Knowledge Transfer, Decision Making

    ★ 4.5 (566) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • Y

    Yonsei University

    International Entertainment and Sports Marketing

    Skills you'll gain: Global Marketing, Growth Strategies, Digital Marketing, Marketing, Marketing Strategies, Innovation, Brand Strategy, Business Strategies, Storytelling

    ★ 4.7 (497) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Getting a Consulting Job

    Skills you'll gain: Consulting, Management Consulting, Interviewing Skills, Professional Networking, Recruitment, Client Services, Project Management, Organizational Structure, Project Scoping, Case Studies, Team Management, Relationship Building, Data-Driven Decision-Making, Complex Problem Solving, Communication

    ★ 4.8 (525) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • É

    École Polytechnique Fédérale de Lausanne

    Interest Rate Models

    Skills you'll gain: Portfolio Risk, Derivatives, Financial Market, Risk Modeling, Securities (Finance), Futures Exchange, Risk Management, Investments, Financial Modeling, Market Data, Portfolio Management, Mathematical Modeling, Finance, Probability, Statistical Modeling, Estimation, Applied Mathematics

    ★ 4.5 (198) · Advanced · Course · 1 - 3 Months

    Category: Preview
    Preview
  • M

    Microsoft

    Microsoft Copilot: Your Everyday AI Companion

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Data Ethics, Law, Regulation, and Compliance, Generative AI, Responsible AI, Data Governance, Microsoft 365, Personalized Campaigns, AI powered creativity, Sales Enablement, Marketing Automation, Marketing Operations, Customer experience improvement, Regulatory Compliance, Business Process Automation, Compliance Management, AI literacy, AI Enablement, Critical Thinking

    ★ 4.4 (234) · Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Arizona State University

    Battery Technologies

    Skills you'll gain: Electrical Systems, Electrical Safety, Safety Standards, Energy and Utilities, Environmental Regulations, Sustainable Technologies, Manufacturing and Production, Manufacturing Processes, Electric Power Systems, Production Process, Chemistry, Power Electronics, Sustainable Engineering, Sustainable Design, Thermal Management, Equipment Design, Analytical Testing, Materials science, Electronic Components, Chemical Engineering

    ★ 4.7 (321) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • É

    École Polytechnique Fédérale de Lausanne

    Introduction à la programmation orientée objet (en Java)

    Skills you'll gain: Object Oriented Programming (OOP), Java Programming, Java, Object Oriented Design, Computer Programming, Memory Management

    ★ 4.7 (319) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Excel/VBA for Creative Problem Solving, Part 3 (Projects)

    Skills you'll gain: Excel Macros, Microsoft Excel, Visual Basic (Programming Language), Simulations, Code Review, User Interface (UI), Spreadsheet Software, Automation, Data Management

    ★ 4.9 (465) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    ESSEC Business School

    Reporting extra-financier et stratégie RSE

    Skills you'll gain: Sustainability Reporting, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Compliance Reporting, Annual Reports, Stakeholder Engagement, Performance Reporting, Financial Reporting, Stakeholder Management, Sustainable Business, Sustainable Development, Social Impact, Stakeholder Communications, Sustainability Standards, Stakeholder Analysis, Regulatory Requirements, Performance Measurement

    ★ 4.6 (426) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • U

    University of California, Davis

    Fundraising and Development Foundations

    Skills you'll gain: Fundraising, Grant Writing, Philanthropy, Proposal Development, Grant Applications, Ethical Standards And Conduct, Proposal Writing, Business Writing, Campaign Management, Strategic Communication, Relationship Management, Customer Relationship Building, Campaign Planning, Stakeholder Management, Prospecting and Qualification, Goal Setting, Drive Engagement

    ★ 4.7 (338) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a Lead Generation Messenger Chatbot using Chatfuel

    Skills you'll gain: Lead Generation, Email Automation, No-Code Development, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management

    ★ 4.5 (331) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Marketing Design with Easil

    Skills you'll gain: Marketing Design, Social Media Marketing, Social Media Content, Marketing Materials, Social Media Campaigns, Event Marketing, Marketing, Content Creation, Social Media, Branding, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Product Promotion, Design, Brand Loyalty, Customer Engagement

    ★ 4.7 (232) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
1…259260261…834

In summary, here are 10 of our most popular brand management courses

  • Animer une séance collaborative: ESSEC Business School
  • International Entertainment and Sports Marketing: Yonsei University
  • Getting a Consulting Job: Emory University
  • Interest Rate Models: École Polytechnique Fédérale de Lausanne
  • Microsoft Copilot: Your Everyday AI Companion: Microsoft
  • Battery Technologies: Arizona State University
  • Introduction à la programmation orientée objet (en Java): École Polytechnique Fédérale de Lausanne
  • Excel/VBA for Creative Problem Solving, Part 3 (Projects): University of Colorado Boulder
  • Reporting extra-financier et stratégie RSE: ESSEC Business School
  • Fundraising and Development Foundations: University of California, Davis

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok