• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • F

    Fundação Instituto de Administração

    System Dynamics

    Skills you'll gain: Systems Thinking, Simulations, Simulation and Simulation Software, Process Flow Diagrams, Systems Analysis, Complex Problem Solving, Diagram Design, Software Visualization, Market Dynamics, Business Modeling, Demand Planning

    ★ 4.4 (11) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create an A/B web page marketing test with Google Optimize

    Skills you'll gain: A/B Testing, Google Analytics, Experience Design, Web Analytics, User Experience, Content Optimization, Web Content, Target Audience, Test Tools, Content Performance Analysis, Personalized Campaigns, Marketing, Analytics

    ★ 4.3 (111) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Basic Statistics in Python (Correlations and T-tests)

    Skills you'll gain: Exploratory Data Analysis, Plot (Graphics), Box Plots, Correlation Analysis, Data Visualization, Scatter Plots, Data Cleansing, Statistical Visualization, Data Preprocessing, Data Manipulation, Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Data Analysis, Probability & Statistics, Statistical Methods, Python Programming

    ★ 4.3 (35) · Beginner · Guided Project · Less Than 2 Hours

  • E

    EDUCBA

    Stock Trading: Systems, Strategy & Risk Control

    Skills you'll gain: Technical Analysis, Financial Trading, Investment Management, Securities Trading, Market Trend, Financial Market, Market Data, Investments, Capital Markets, Financial Regulations, Equities, Risk Control, Order Entry, Financial Systems, Risk Management, Order Management, Trend Analysis, Financial Regulation, Market Dynamics, Business

    ★ 4.8 (13) · Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    L&T EduTech

    Infrastructure for Transportation Systems

    Skills you'll gain: Construction Engineering, Civil Engineering, Construction, Building Services Engineering, Civil and Architectural Engineering, HVAC, Traffic Flow Optimization, Public Works, Architecture and Construction, Design Specifications, Construction Management, Structural Engineering, Engineering Software, Land Development, Engineering Design Process, Structural Analysis, Building Design, Sustainable Development, Materials science, Engineering Calculations

    ★ 4.5 (26) · Advanced · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    Universidad Nacional Autónoma de México

    Proyecto final: Evaluación del y para el aprendizaje

    Skills you'll gain: Peer Review, Program Evaluation, Qualitative Research, Systems Thinking

    ★ 4.9 (62) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Discovery and Low-Fidelity Design with Sketch and Miro

    Skills you'll gain: Wireframing, User Experience, Persona (User Experience), User Experience Design, User Centered Design, Design Reviews, User Research, Prototyping, User Flows, Collaborative Software, Peer Review, Design Software, Ideation

    ★ 4.3 (6) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Attention Mechanism

    Skills you'll gain: Model Optimization, Artificial Neural Networks, Machine Learning Methods, Deep Learning

    ★ 4.2 (50) · Advanced · Course · 1 - 4 Weeks

  • T

    The State University of New York

    كيفية كتابة سيرة ذاتية (دورة تدريبية قائمة على مشروع)

    Skills you'll gain: Writing, Document Management, Proofreading, Editing, Business Writing, Writing and Editing, Productivity Software, Personal Attributes, Organizational Skills, Job Analysis, Constructive Feedback, Vocabulary, Keyword Research, Peer Review

    ★ 4.7 (18) · Mixed · Course · 1 - 3 Months

    Category: Preview
    Preview
  • N

    National Academy of Sports Medicine

    Nutrition Hot Topics and Controversies

    Skills you'll gain: Nutrition Education, Nutrition and Diet, Food and Beverage, Scientific Methods, Medical Science and Research, Life Sciences

    ★ 4.7 (31) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    Measurement Systems Analysis

    Skills you'll gain: Correlation Analysis, Statistical Visualization, Descriptive Statistics, Statistical Analysis, Statistical Software, Probability & Statistics, Data Analysis, Analysis, R (Software), Systems Of Measurement, Data Quality, R Programming, Statistical Methods, Verification And Validation, Statistical Hypothesis Testing

    ★ 4.2 (10) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • U

    University of London

    The Impactful Communicator-Creating Connection and Influence

    Skills you'll gain: Storytelling, Persuasive Communication, Empathy, Rapport Building, Drive Engagement, Communication Strategies, Communication, Interpersonal Communications, Target Audience, Workplace inclusivity, Verbal Communication Skills, Influencing, Oral Expression, Trustworthiness, Diversity and Inclusion, Presentations, Diversity Awareness, Adaptability, Active Listening, Collaboration

    ★ 4.6 (29) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…266267268…454

In summary, here are 10 of our most popular market research courses

  • System Dynamics: Fundação Instituto de Administração
  • Create an A/B web page marketing test with Google Optimize: Coursera
  • Basic Statistics in Python (Correlations and T-tests): Coursera
  • Stock Trading: Systems, Strategy & Risk Control: EDUCBA
  • Infrastructure for Transportation Systems: L&T EduTech
  • Proyecto final: Evaluación del y para el aprendizaje: Universidad Nacional Autónoma de México
  • Discovery and Low-Fidelity Design with Sketch and Miro: Coursera
  • Attention Mechanism: Google Cloud
  • كيفية كتابة سيرة ذاتية (دورة تدريبية قائمة على مشروع): The State University of New York
  • Nutrition Hot Topics and Controversies: National Academy of Sports Medicine

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok