• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    How to Build an Entrepreneurial AI Strategy

    Skills you'll gain: AI Product Strategy, AI Enablement, Market Opportunities, Scalability, Case Studies, Entrepreneurship, Business Strategy, ChatGPT, Decision Intelligence, AI Integrations, Business Workflow Analysis, Artificial Intelligence, Process Analysis, Cost Containment, Innovation, Automation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Machine Learning with ChatGPT: Image Classification Model

    Skills you'll gain: Model Evaluation, ChatGPT, Fine-tuning, Keras (Neural Network Library), Model Training, Applied Machine Learning, Data Preprocessing, Image Analysis, Data Import/Export, Test Data, Machine Learning, Python Programming, Artificial Neural Networks, Deep Learning

    4.4
    Rating, 4.4 out of 5 stars
    ·
    35 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    I

    INSEAD

    Blockchain Para a Empresa

    Skills you'll gain: Blockchain, Digital Assets, FinTech, Business Transformation, Business Leadership, Governance, Cryptography, Financial Inclusion, Business Analysis, Organizational Structure, Strategic Leadership, Public Key Infrastructure, Emerging Technologies, Plan Execution, Solution Design, Payment Systems, Entrepreneurship, Cryptographic Protocols, Financial Systems, Market Opportunities

    4.9
    Rating, 4.9 out of 5 stars
    ·
    40 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    University of Copenhagen

    Patient Perspectives on Medications: Qualitative Interviews

    Skills you'll gain: Clinical Research, Interpersonal Communications, Data Collection

    4.9
    Rating, 4.9 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    B

    Banco Interamericano de Desarrollo

    Decision Making and Governance of Natural Disaster Risk

    Skills you'll gain: Feasibility Studies, Risk Management, Project Risk Management, Risk Analysis, Governance Risk Management and Compliance, Risk Mitigation, Governance, Disaster Recovery, Key Performance Indicators (KPIs), Financial Analysis, Cost Benefit Analysis, Investment Management, Prioritization, Climate Change Adaptation, Quantitative Research, Decision Making, Public Works, Public Policies

    4.7
    Rating, 4.7 out of 5 stars
    ·
    107 reviews

    Advanced · Course · 1 - 4 Weeks

  • C

    Coursera

    Create a Marketing Analysis dashboard using G-Spreadsheets

    Skills you'll gain: Dashboard, Digital Marketing Tools, Data Visualization, Data Entry, Google Sheets, Spreadsheet Software, Management Reporting, Business Reporting, Marketing Analytics, Market Analysis, Query Languages, Digital Marketing, Data Management, Data Validation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    16 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Activity Design with PhET Simulations for STEM Education

    Skills you'll gain: Simulations, Simulation and Simulation Software, Education Software and Technology, Mathematics Education, Teaching, Ideation, Digital pedagogy, Experimentation

    5
    Rating, 5 out of 5 stars
    ·
    44 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    S

    Sapienza University of Rome

    Paesaggi di Roma Antica. Archeologia e storia del Palatino.

    Skills you'll gain: Ancient History, Scientific Methods, Research, Research Methodologies, Public History, Investigation, Spatial Analysis, Geographic Information Systems, World History, Data Integration, European History, Culture

    4.8
    Rating, 4.8 out of 5 stars
    ·
    147 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    R

    Rice University

    Финансы для нефинансистов

    Skills you'll gain: Capital Budgeting, Finance, Capital Expenditure, Financial Analysis, Financial Modeling, Corporate Finance, Financial Acumen, Financial Statement Analysis, Financial Planning, Business Valuation, Financial Management, Return On Investment, Cash Flows, Spreadsheet Software, Financial Statements, Financial Market, Investment Management, Cash Flow Forecasting, Investments, Risk Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

  • A

    Alfaisal University | KLD

    تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق

    Skills you'll gain: Marketing Planning, Strategic Marketing, Product Strategy, Product Marketing, Business Planning, Market Analysis, Market Opportunities, Competitive Analysis, Marketing Strategy and Techniques, Marketing Strategies, Business Strategy, Target Market, Product Lifecycle Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    15 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    W

    Whizlabs

    NVIDIA: Fundamentals of Deep Learning

    Skills you'll gain: Convolutional Neural Networks, Deep Learning, Generative AI, Transfer Learning, Image Analysis, Computer Vision, PyTorch (Machine Learning Library), Artificial Intelligence and Machine Learning (AI/ML), Artificial Neural Networks, Tensorflow, Applied Machine Learning, Machine Learning Methods, Classification Algorithms, Model Training, Model Optimization, Machine Learning, Data Processing, Linear Algebra

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    AI CERTs

    AI in Finance

    Skills you'll gain: Fraud detection, Financial Data, Forecasting, Financial Modeling, Risk Analysis, Strategic Decision-Making, Market Trend, FinTech, Financial Analysis, Predictive Analytics, AI Enablement, Generative AI, Decision Making, Risk Management, AI Workflows, Automation, Business Process Automation, Data Analysis, Financial Reporting

    3.7
    Rating, 3.7 out of 5 stars
    ·
    7 reviews

    Intermediate · Course · 1 - 3 Months

1…277278279…454

In summary, here are 10 of our most popular market research courses

  • How to Build an Entrepreneurial AI Strategy: STARWEAVER
  • Machine Learning with ChatGPT: Image Classification Model: Coursera
  • Blockchain Para a Empresa: INSEAD
  • Patient Perspectives on Medications: Qualitative Interviews: University of Copenhagen
  • Decision Making and Governance of Natural Disaster Risk: Banco Interamericano de Desarrollo
  • Create a Marketing Analysis dashboard using G-Spreadsheets: Coursera
  • Activity Design with PhET Simulations for STEM Education: University of Colorado Boulder
  • Paesaggi di Roma Antica. Archeologia e storia del Palatino.: Sapienza University of Rome
  • Финансы для нефинансистов: Rice University
  • تحليل منتجات الشركة والتخطيط الاستراتيجي للسوق: Alfaisal University | KLD

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok