• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    C

    Codio

    Data Analysis in Python

    Skills you'll gain: Matplotlib, Statistical Methods, Statistical Hypothesis Testing, Plot (Graphics), Data Analysis, Statistical Analysis, Data Import/Export, Data Visualization, Data Cleansing, Probability & Statistics, Data Manipulation, Descriptive Statistics, Pandas (Python Package), Data Wrangling, Correlation Analysis, Python Programming, Programming Principles, Computer Programming, Scripting, Computational Logic

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fractal Analytics

    Design Thinking for Data Professionals

    Skills you'll gain: A/B Testing, Design Thinking, User Centered Design, Design and Product, Experience Design, Data Storytelling, Dashboard, User Feedback, Solution Design, Stakeholder Engagement, Stakeholder Analysis, Customer Insights, Interviewing Skills, Empathy & Emotional Intelligence, Business Requirements, Problem Solving, Product Testing

    4.5
    Rating, 4.5 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University at Buffalo

    Capstone - Managing Board Change for Higher Levels of Leadership and Governance Effectiveness

    Skills you'll gain: Peer Review, Governance, Consulting, Leadership and Management, Leadership Studies, Research Reports, Philanthropy, Report Writing, Organizational Leadership, Leadership, Performance Analysis, Leadership Development, Management Consulting, Organizational Change, Change Management, Organizational Effectiveness, Management Reporting, Analysis, Performance Measurement, Performance Review

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidades Anáhuac

    Fundamentos de Investigación Científica

    Skills you'll gain: Scientific Methods, General Science and Research, Science and Research, Research, Systems Thinking, Liberal Arts, Research Methodologies, Deductive Reasoning, Experimentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    I

    IE Business School

    Network Externalities, Platform Markets and Sharing

    Skills you'll gain: Market Dynamics, Economics, Market Share, Market Analysis, Network Model, Consumer Behaviour, Business Modeling, Entrepreneurship, Competitive Analysis, Business Strategy, Corporate Strategy

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional de Colombia

    Identidad digital: ¿Cómo tener visibilidad académica?

    Skills you'll gain: Data Ethics, Web Presence, Research, Personally Identifiable Information, Science and Research, Data Sharing, Identity and Access Management, digital literacy, User Accounts, Collaborative Software, Ethical Standards And Conduct, Higher Education, Information Privacy, Content Management, Authentications

    5
    Rating, 5 out of 5 stars
    ·
    13 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Understanding Cisco Cybersecurity Operations Fundamentals

    Skills you'll gain: Cyber Threat Hunting, Incident Response, Computer Security Incident Management, Cybersecurity, Network Security, Cyber Security Policies, Cyber Operations, Cyber Attacks, Cyber Security Strategy, Threat Detection, Security Controls, Cyber Security Assessment, Threat Management, Intrusion Detection and Prevention, Computer Security, Firewall, Security Information and Event Management (SIEM), Continuous Monitoring, Event Monitoring, Endpoint Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Virginia

    Approche agile et design thinking

    Skills you'll gain: User Story, Persona (User Experience), Agile Product Development, Design Thinking, Agile Methodology, Product Development, Team Oriented, User Research, Persona Development, Usability Testing, User Feedback, User Centered Design, Value Propositions, Innovation, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    J

    John Wiley & Sons

    Saving, Investing, Insurance, and Retirement Planning

    Skills you'll gain: Estate Planning, Portfolio Management, Investment Management, Asset Protection, Long Term Care, Portfolio Risk, Wealth Management, Financial Planning, Insurance Policies, Brokerage, Loss Prevention, Financial Market, International Finance, Asset Management, Real Estate, Property and Real Estate, Risk Management, Return On Investment, Risk Analysis, Growth Strategies

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Construction of Metro Rail Systems

    Skills you'll gain: Construction Engineering, Construction, Civil Engineering, Structural Engineering, Engineering Practices, Laboratory Testing, General Construction and Construction Labor, Architecture and Construction, Structural Analysis, Analytical Testing, Planning

    4.7
    Rating, 4.7 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Belles histoires d'entreprises à impact

    Skills you'll gain: Social Impact, Sustainable Business, Corporate Sustainability, Environmental Social And Corporate Governance (ESG), Sustainable Development, Waste Minimization, Business Ethics, Environmental Issue, Environment and Resource Management, Socioeconomics, Governance, Sustainability Standards, Social Sciences, Program Evaluation, Financial Inclusion, Entrepreneurship, Product Lifecycle Management, Investments, Economic Development, Market Opportunities

    4.8
    Rating, 4.8 out of 5 stars
    ·
    26 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    V

    Vanderbilt University

    Qualitative Methods for Quantitative People (with GenAI)

    Skills you'll gain: Large Language Modeling, Responsible AI, LLM Application, Decision Making, Team Management, AI literacy, Resource Allocation, Generative AI, Qualitative Research, Communication Strategies, Analysis, Communication, Project Management, Data-Driven Decision-Making, Data Visualization

    2.8
    Rating, 2.8 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

1…287288289…454

In summary, here are 10 of our most popular market research courses

  • Data Analysis in Python: Codio
  • Design Thinking for Data Professionals: Fractal Analytics
  • Capstone - Managing Board Change for Higher Levels of Leadership and Governance Effectiveness: University at Buffalo
  • Fundamentos de Investigación Científica: Universidades Anáhuac
  • Network Externalities, Platform Markets and Sharing: IE Business School
  • Identidad digital: ¿Cómo tener visibilidad académica?: Universidad Nacional de Colombia
  • Understanding Cisco Cybersecurity Operations Fundamentals: Board Infinity
  • Approche agile et design thinking: University of Virginia
  • Saving, Investing, Insurance, and Retirement Planning: John Wiley & Sons
  • Construction of Metro Rail Systems: L&T EduTech

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok