Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Microsoft Excel, Data Validation, Customer Data Management, Excel Formulas, Microsoft 365, Customer Relationship Management, Customer Support, Spreadsheet Software, Customer Service, Data Security, Data Management, Data Integrity, Invoicing, User Accounts, Editing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: AWS SageMaker, Exploratory Data Analysis, Feature Engineering, Dashboard Creation, Interactive Data Visualization, Data Presentation, Model Evaluation, Data Visualization, Data Pipelines, Project Documentation, Solution Delivery, Data Storytelling, Amazon Web Services, Data Analysis, Technical Documentation, Business Intelligence, Cloud Infrastructure, Technical Communication, Automation, Project Management
Beginner · Course · 1 - 3 Months

University of Leeds
Skills you'll gain: Exploratory Data Analysis, Statistical Methods, Statistical Modeling, Statistical Software, R (Software), Probability & Statistics, Data Collection, Statistics, Data Literacy, Statistical Inference, R Programming, Statistical Programming, Probability, Data Analysis, Statistical Analysis, Probability Distribution, Simulations, Statistical Visualization, Statistical Reporting, Data Visualization Software
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Storytelling, Content Creation, Social Media Content, Photo/Video Production and Technology, Video Editing, Copywriting, Video Production, Photo Editing, Visual Storytelling, Photography, Media Production, Social Media, Graphic and Visual Design, Writing, Design Elements And Principles
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Instagram, Design Elements And Principles, Graphic and Visual Design, Photography, Photo Editing, Driving engagement, Photo/Video Production and Technology, Social Media Content, Branding, Brand Marketing, Image Quality
Beginner · Course · 1 - 4 Weeks

University of Minnesota
Skills you'll gain: Social Determinants Of Health, Health Equity, Health Disparities, Health Systems, Community Health, Public Health, Health Informatics, Healthcare Ethics, Health Policy, Maternal Health, Public Health and Disease Prevention, Statistical Analysis, Systems Thinking, Epidemiology, Statistical Software, Data Analysis, Community Development, Scatter Plots, Climate Change Programs, Environmental Science
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Collaborative Software, Organizational Skills, Document Management, Project Management Software, Project Coordination, Telecommuting, Project Management, Productivity Software, Project Documentation, Internal Communications, Data Security, File Management, User Accounts, Information Privacy, Account Management
Beginner · Guided Project · Less Than 2 Hours
Duke University
Skills you'll gain: Data-Driven Decision-Making, Logistic Regression, Statistical Modeling, Model Evaluation, Predictive Modeling, Regression Analysis, R Programming, Statistical Methods, Statistics, Predictive Analytics, Data Modeling, Probability & Statistics, Statistical Hypothesis Testing, Statistical Inference, Model Training, R (Software), Statistical Programming, Correlation Analysis
Beginner · Course · 1 - 4 Weeks

Ball State University
Skills you'll gain: Data Ethics, Data Collection, Probability & Statistics, Sampling (Statistics), R (Software), Data Science, R Programming, General Science and Research, Data Structures, Data Analysis, Information Privacy, Informed Consent, Social Impact, Ethical Standards And Conduct, Algorithms
Build toward a degree
Beginner · Course · 1 - 3 Months

University of London
Skills you'll gain: Combinatorics, Probability & Statistics, Data Analysis, Advanced Mathematics, Linear Algebra, Mathematics and Mathematical Modeling, Mathematical Theory & Analysis, Geometry, Applied Mathematics, Statistics, Statistical Analysis, Statistical Methods, Probability, Algorithms, Algebra, Descriptive Statistics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Apache Spark, Apache Hadoop, Data Lakes, Big Data, Data Infrastructure, Linux Commands, Linux, File Systems, Data Management, Command-Line Interface, Data Processing, Data Storage, Software Installation, Distributed Computing, Scalability, System Configuration
Intermediate · Course · 1 - 4 Weeks

HubSpot Academy
Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Prospecting and Qualification, Sales Development, Sales Process, Email Marketing, Customer Acquisition Management, Customer Relationship Management (CRM) Software, Marketing Automation, Management Reporting, Workflow Management, Prioritization, Performance Reporting, Performance Metric, Process Mapping, Dashboard, Service Level Agreement, Performance Measurement, Business Reporting
Beginner · Course · 1 - 3 Months