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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • P

    Packt

    Practical AI Agents 2026 – Build Agentic Workflows

    Skills you'll gain: Prompt Engineering, Agentic Workflows, AI Workflows, Generative AI Agents, AI Enablement, Artificial Intelligence, Business Process Automation, Agentic systems, Workflow Management, AI literacy, Automation, Process Flow Diagrams, Marketing Automation, AI Integrations, Decision Making

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Measure Campaign Lift with Brand Surveys

    Skills you'll gain: Brand Awareness, Data-Driven Marketing, Digital Advertising, Marketing Effectiveness, Advertising Campaigns, Digital Marketing Campaigns, Marketing Analytics, Advertising, Branding, Performance Analysis, Customer Insights, Business Research, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Target Audience, Data Collection

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • A

    AI CERTs

    AI Foundations & Industry Overview for Telecommunication

    Skills you'll gain: Customer Retention, Customer Analysis, Customer experience improvement, Customer Support, Data Analysis, Predictive Modeling, Operational Analysis, Operational Efficiency, AI literacy, Anomaly Detection, Network Monitoring, AI Integrations, Digital Transformation

    ★ 4.6 (9) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Minnesota

    Introduction to Social Determinants of Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Equity, Health Policy, Systems Thinking, Health Informatics, Epidemiology, Public Health, Economics, Policy, and Social Studies, Social Justice, Community Health, Health Systems, Social Impact, R (Software), Data Analysis, Data Literacy, Health Promotion, R Programming, Data Visualization, Data-Driven Decision-Making

    ★ 4.7 (16) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create Viral Content: Track & Revise

    Skills you'll gain: Content Optimization, Driving engagement, Content Creation, Video Production, Data Storytelling, Performance Analysis, Social Media Management, Social Media Content, Content Development and Management, Content Marketing, Digital Publishing, Video Editing, Performance Measurement, Post-Production, Branding, Performance Improvement, Key Performance Indicators (KPIs), Workflow Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • B

    Birla Institute of Technology & Science, Pilani

    Linear Algebra for Machine Learning & AI

    Skills you'll gain: Linear Algebra, Numerical Analysis, Artificial Intelligence and Machine Learning (AI/ML), Applied Mathematics, Data Analysis, Machine Learning, Dimensionality Reduction, Model Optimization, Artificial Neural Networks

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
    Category: Build toward a degree
    Build toward a degree
  • L

    LearnQuest

    Advanced Sales Training: Challenging, Coaching, and Closing

    Skills you'll gain: Overcoming Objections, Consultative Selling, Selling Techniques, Diversity Training, Consultative Approaches, Coaching, Sales Development, Team Collaboration, Sales Strategy, Intercultural Competence, Sales Training, Sales Prospecting, Collaboration, Consumer Behaviour, Sales Pipelines, Negotiation, Business Communication, Communication Strategies, Virtual Networking, Interpersonal Communications

    Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Data Manipulation with dplyr in R

    Skills you'll gain: Data Manipulation, Tidyverse (R Package), Data Wrangling, Data Analysis, R Programming, R (Software), Data Transformation, Statistical Analysis

    ★ 4.6 (22) · Beginner · Guided Project · Less Than 2 Hours

  • B

    Board Infinity

    Managing Data Lakes & Pipelines with Google Cloud Dataplex

    Skills you'll gain: Data Lakes, Data Processing, Google Cloud Platform, Data Warehousing, Data Integration, Data Management, Data Pipelines, Data Governance, Data Access, Analytics, Data Security, Identity and Access Management, Automation

    ★ 2.8 (10) · Intermediate · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    Demand Planning in RStudio: Create Demand Forecast

    Skills you'll gain: Demand Planning, Customer Demand Planning, Supply Chain Planning, Production Planning, Forecasting, Time Series Analysis and Forecasting, Trend Analysis, Inventory Management System, Data Analysis, Plot (Graphics), R Programming, Data Visualization, R (Software), Model Evaluation, Model Training

    Intermediate · Guided Project · Less Than 2 Hours

  • S

    SAE Institute México

    Distribución digital de la música independiente

    Skills you'll gain: Product Promotion, Digital Publishing, Promotional Strategies, Digital Content, Music, Digital Marketing Tools, Marketing Channel, Presentations, Commercialization, Marketing Planning, Content Management, Digital Media Strategy, Campaign Planning, Content Strategy

    ★ 4.9 (8) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • C

    Coursera

    GenAI for Data Analysis : OpenAI Assistant API

    Skills you'll gain: OpenAI API, Prompt Engineering, Generative AI Agents, Data Analysis, Generative AI, OpenAI, Data Visualization Software, Data Manipulation, Artificial Intelligence, Python Programming

    ★ 4.9 (7) · Intermediate · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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