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  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.


Popular Social Media Marketing Courses and Certifications


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    J

    John Wiley & Sons

    Marketing with AI for Dummies

    Skills you'll gain: Responsible AI, AI Personalization, Data Ethics, Marketing Automation, Marketing, Marketing Strategies, Marketing Analytics, Marketing Effectiveness, Generative AI, Marketing Planning, Machine Learning, Predictive Analytics, Content Creation, Supervised Learning, Unsupervised Learning, Artificial Intelligence, Performance marketing, Customer Engagement, Data Analysis, Web Analytics and SEO

    Beginner · Course · 3 - 6 Months

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    S

    Stanford University

    Love as a Force for Social Justice

    Skills you'll gain: Compassion, Social Justice, Communication, Empathy, Social Impact, Liberal Arts, Social Sciences, Cultural Diversity, Creativity, Research, Psychology, Ethical Standards And Conduct, Neurology

    4.7
    Rating, 4.7 out of 5 stars
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    430 reviews

    Beginner · Course · 1 - 3 Months

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    Coursera

    Digital Marketing Operations & Analytics

    Skills you'll gain: Content Performance Analysis, Dashboard, Surveys, Newsletters, Search Engine Optimization, Marketing Budgets, Email Automation, Marketing Automation, Spreadsheet Software, Web Analytics, Email Marketing, Marketing Analytics, Content Marketing, Performance Reporting, Social Media Management, Google Analytics, Collaborative Software, Lead Generation, Pivot Tables And Charts, Project Management Software

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
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    Yonsei University

    International Marketing & Cross Industry Growth

    Skills you'll gain: Business Marketing, Hospitality Management, Peer Review, Global Marketing, Marketing, Hospitality, Brand Management, B2B Sales, Customer Service, Innovation, Customer experience strategy (CX), Promotional Strategies, Strategic Marketing, Business-To-Consumer, Consumer Behaviour, Healthcare Industry Knowledge, Target Market, Marketing Management, Growth Strategies, Digital Marketing

    4.7
    Rating, 4.7 out of 5 stars
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    2.4K reviews

    Beginner · Specialization · 3 - 6 Months

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    Coursera

    How to Optimize Your Instagram Account

    Skills you'll gain: Instagram, Social Media Content, Content Creation, Social Media, Social Media Marketing, Driving engagement, Account Strategy, Growth Strategies, Brand Awareness, Digital Design

    4.2
    Rating, 4.2 out of 5 stars
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    341 reviews

    Beginner · Guided Project · Less Than 2 Hours

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    Y

    Yonsei University

    Gender, Family, and Social Change in Contemporary South Korea

    Skills you'll gain: Sociology, Social Sciences, Social Justice, Socioeconomics, Cultural Diversity, International Relations, World History, Demography, Economics

    4.8
    Rating, 4.8 out of 5 stars
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    324 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    University of Minnesota

    Introduction to Social Determinants of Health

    Skills you'll gain: Social Determinants Of Health, Health Disparities, Health Equity, Health Policy, Systems Thinking, Health Informatics, Public Health, Community Health, Social Impact, Data Analysis, R Programming, Data Visualization, Data-Driven Decision-Making

    4.7
    Rating, 4.7 out of 5 stars
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    15 reviews

    Beginner · Course · 1 - 3 Months

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    C

    Coursera

    AI-Powered Modern Marketing

    Skills you'll gain: Marketing Automation, Marketing Planning, Marketing Analytics, Competitive Analysis, Prompt Engineering, Email Automation, Search Engine Optimization, Generative AI, Key Performance Indicators (KPIs), AI Personalization, Lead Generation, A/B Testing, Content Creation, Web Analytics, Performance Measurement, Data Visualization, Customer Insights, Data-Driven Decision-Making, Digital Marketing, Content Strategy

    Intermediate · Specialization · 3 - 6 Months

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    SkillsBooster Academy

    AI for Marketing and Sales

    Skills you'll gain: Prompt Engineering, Email Marketing, Email Automation, Microsoft Copilot, Marketing Automation, Data Ethics, Business Marketing, Generative AI, Search Engine Optimization, Content Marketing, Google Gemini, Prompt Patterns, Multimodal Prompts, ChatGPT, Search Engine Marketing, Digital Marketing, Deepseek, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Sales

    4.7
    Rating, 4.7 out of 5 stars
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    20 reviews

    Beginner · Specialization · 3 - 6 Months

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    M

    Microsoft

    Marketing, Communication, and PR

    Skills you'll gain: Marketing and Public Relations, Integrated Marketing Communications, Marketing Communications, Public Relations, Storytelling, Strategic Communication, Target Audience, Campaign Management, Content Creation, Digital Media Strategy, Ethical Standards And Conduct, AI Personalization, Marketing Analytics

    4.8
    Rating, 4.8 out of 5 stars
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    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
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    P

    Packt

    Web Security, Social Engineering & External Attacks

    Skills you'll gain: Penetration Testing, Cybersecurity, Metasploit, Cyber Attacks, Application Security, Exploitation techniques, Network Security, Security Awareness, Malware Protection, Vulnerability Assessments, Javascript

    Intermediate · Course · 1 - 3 Months

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    Coursera

    AI Marketing and Campaign Optimization

    Skills you'll gain: Content Performance Analysis, Marketing Analytics, Marketing Automation, Performance marketing, Web Analytics, Customer Analysis, Campaign Management, Email Marketing, Web Analytics and SEO, Performance Analysis, Digital Advertising, Promotions and Campaigns, Social Media Content, Revenue Forecasting, Search Engine Optimization, Content Development and Management, Financial Forecasting, Strategic Partnership, Budget Management, Copywriting

    Intermediate · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Marketing with AI for Dummies: John Wiley & Sons
  • Love as a Force for Social Justice: Stanford University
  • Digital Marketing Operations & Analytics: Coursera
  • International Marketing & Cross Industry Growth: Yonsei University
  • How to Optimize Your Instagram Account : Coursera
  • Gender, Family, and Social Change in Contemporary South Korea: Yonsei University
  • Introduction to Social Determinants of Health: University of Minnesota
  • AI-Powered Modern Marketing: Coursera
  • AI for Marketing and Sales: SkillsBooster Academy
  • Marketing, Communication, and PR: Microsoft

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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