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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
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    M

    Minnesota State University, Mankato

    Brand Strategy Foundations

    Skills you'll gain: Branding, Brand Loyalty, Brand Awareness, Brand Strategy, Marketing Psychology, Brand Marketing, Brand Management, Strategic Marketing, Psychology, Marketing Strategies, Marketing, Expectation Management, Marketing Planning, Marketing Strategy and Techniques

    Beginner · Course · 1 - 4 Weeks

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    U

    Universidad de Palermo

    Product Management, Visión y Estrategia

    Skills you'll gain: Product Strategy, Product Marketing, Product Planning, Product Management, Marketing Communications, Business Modeling, Strategic Marketing, Promotional Strategies, Market Dynamics, Value Propositions, Marketing Channel, Strategic Planning, Brand Strategy, Consumer Behaviour, Competitive Analysis, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    A

    American Psychological Association

    Basic Inferential Statistics for Psychology

    Skills you'll gain: Sample Size Determination, Statistical Hypothesis Testing, Probability & Statistics, Statistical Methods, Probability Distribution, Statistical Reporting, Statistical Analysis, Quantitative Research, Statistical Software, Correlation Analysis, Sampling (Statistics), Statistical Inference, Statistics, Data Analysis, Analysis, Descriptive Statistics, Probability, Scientific Methods, Analytical Skills, Regression Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    6 reviews

    Beginner · Specialization · 3 - 6 Months

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    Arizona State University

    Probability, Statistical Inference and Regression Analysis

    Skills you'll gain: Statistics, Probability & Statistics, Analytics, Exploratory Data Analysis, Estimation, Logistic Regression

    Intermediate · Course · 1 - 3 Months

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    A

    Alfaisal University | KLD

    نماذج الاستراتيجيات والمؤسسات

    Skills you'll gain: Game Theory, Strategic Decision-Making, Customer Analysis, Business Strategy, Target Market, Organizational Strategy, Strategic Thinking, Competitive Analysis, Corporate Strategy, Organizational Effectiveness, Market Share, Project Portfolio Management, Performance Measurement, Market Analysis, Growth Strategies, Business Analysis Tools

    5
    Rating, 5 out of 5 stars
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    8 reviews

    Beginner · Course · 1 - 4 Weeks

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    C

    Coursera

    Microsoft Copilot for Power BI: AI-Powered Report Insights

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Dashboard Creation, Dashboard, Data Modeling, Business Intelligence, Data Access, Microsoft Copilot, Data Integration, Interactive Data Visualization, Data-Driven Decision-Making, Performance Reporting, Data Transformation, Data Cleansing, ChatGPT, Model Optimization

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Project Management: Acronyms to Trello Tasks

    Skills you'll gain: Project Management Software, Workflow Management, Collaborative Software, Project Coordination, Digital Marketing Tools, Coordinating, Project Management, Organizational Skills, Marketing Operations, Timelines, Communication, Marketing Planning, Vocabulary, Accountability

    Beginner · Course · 1 - 4 Weeks

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    SkillUp

    Data Science for Healthcare

    Skills you'll gain: Decision Intelligence, Model Training, Machine Learning Algorithms, Forecasting, Classification Algorithms, Dimensionality Reduction, Embeddings

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
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    U

    University of Michigan

    Python Debugging: A Systematic Approach

    Skills you'll gain: Debugging, LLM Application, Data-oriented programming, Program Development, Code Reusability, Python Programming, Data Manipulation, Data Analysis

    4.2
    Rating, 4.2 out of 5 stars
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    9 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Ludwig-Maximilians-Universität München (LMU)

    Estratégia competitiva

    Skills you'll gain: Game Theory, Competitive Analysis, Business Strategy, Strategic Thinking, Strategic Partnership, Product Strategy, Corporate Strategy, Organizational Strategy, Business Strategies, Market Dynamics, Strategic Decision-Making, Market Opportunities, Market Analysis, Go To Market Strategy, Innovation, Policy Analysis, Research, and Development, Coordination

    4.9
    Rating, 4.9 out of 5 stars
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    8 reviews

    Mixed · Course · 1 - 3 Months

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    Dartmouth College

    Generative AI for the Resilient Pricer

    Skills you'll gain: Generative AI, AI Enablement, Generative Model Architectures, Regulatory Compliance, Data Ethics, Responsible AI, Regulation and Legal Compliance, Change Management, Market Dynamics, Decision Intelligence, Market Intelligence, Organizational Change, Advanced Analytics, AI Integrations, Market Research, Revenue Management, Regulatory Requirements, Data-Driven Decision-Making, Data Governance, Ethical Standards And Conduct

    4.3
    Rating, 4.3 out of 5 stars
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    16 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    X

    Xbox

    Designing with GenAI and Capstone Project

    Skills you'll gain: Design Reviews, AI powered creativity, Peer Review, Adobe Firefly, Game Design, Generative AI, Adobe Creative Cloud, Graphic Design, Responsible AI, Adobe Photoshop, Graphic and Visual Design, Design Software, Design, Design Strategies, Design Research, Oral Expression, Design Elements And Principles, Prompt Engineering, Creativity

    4.4
    Rating, 4.4 out of 5 stars
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    15 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
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Modeling (9)
Social Media Marketing (9)
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