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Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    New
    Status: Free Trial
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    Coursera

    Master Digital Basics

    Skills you'll gain: Marketing Effectiveness, Data-Driven Marketing, Digital Marketing Campaigns, Marketing Analytics, Marketing Channel, Campaign Management, Digital Marketing, Campaign Planning, Marketing Budgets, Performance Measurement, Digital Marketing Tools, Marketing, Brand Awareness, digital literacy, Communication Systems, Devops Tools, Communication

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Coursera

    Instagram Storytelling: Write Compelling Stories

    Skills you'll gain: Storytelling, Instagram, Visual Storytelling, Content Creation, Drive Engagement, Driving engagement, Writing and Editing, Social Media Content, AI powered creativity, Writing

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Universidad Austral

    Introducción al procesamiento de lenguaje natural

    Skills you'll gain: Natural Language Processing, Data Processing, Data Preprocessing, Text Mining, AI Orchestration, Pandas (Python Package), Analysis, Big Data, Process Modeling, File Management, Classification Algorithms

    4.4
    Rating, 4.4 out of 5 stars
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    27 reviews

    Beginner · Course · 1 - 3 Months

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    IBM

    Business Strategy: Creating Competitive Advantage

    Skills you'll gain: Strategic Planning, Growth Strategies, Strategic Communication, Business Consulting, Management Consulting, Stakeholder Communications, Contingency Planning, Competitive Analysis, Market Analysis, Market Share, Market Research, Scenario Testing, New Business Development, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Codio

    Select Topics in Python: Natural Language Processing

    Skills you'll gain: Text Mining, Large Language Modeling, Hugging Face, Natural Language Processing, Data Processing, LLM Application, Generative AI, Data Preprocessing, Python Programming

    Intermediate · Course · 1 - 4 Weeks

  • C

    Coursera

    Diseña stories para Instagram y Facebook con Canva

    Skills you'll gain: Canva (Software), Instagram, Social Media Content, Social Media Marketing, Social Media, Visual Storytelling, Animations, Graphical Tools, Content Creation, Facebook, Digital Design, Marketing, Design

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
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    University of Colorado Boulder

    Modeling Climate Anomalies with Statistical Analysis

    Skills you'll gain: Statistical Analysis, Statistical Methods, Matplotlib, Regression Analysis, Statistical Modeling, Data Science, Data Analysis, Data Visualization, Pandas (Python Package), Anomaly Detection, Plot (Graphics), Data Visualization Software, Statistical Visualization, Data Integration, Data Collection, Data Access, Data Manipulation, Application Programming Interface (API)

    Build toward a degree

    4
    Rating, 4 out of 5 stars
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    8 reviews

    Intermediate · Course · 1 - 4 Weeks

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    Universitat Autònoma de Barcelona

    Economía del Cambio Climático

    Skills you'll gain: Climate Change Adaptation, Supply And Demand, Sustainable Development, Market Dynamics, International Relations, Climate Change Mitigation, Economics, Environmental Issue, Environmental Regulations, Environmental Policy, Socioeconomics, Economics, Policy, and Social Studies, Mathematical Modeling, Tax Laws, Applied Mathematics, Social Impact, Public Policies, Game Theory, Cost Benefit Analysis, Big Data

    4.2
    Rating, 4.2 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free
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    Amazon Web Services

    AWS Glue Getting Started

    Skills you'll gain: Amazon Web Services, Data Preprocessing, Data Wrangling, Data Processing, Extract, Transform, Load, Data Architecture, Data Pipelines, Data Integration, Serverless Computing

    4.5
    Rating, 4.5 out of 5 stars
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    33 reviews

    Beginner · Course · 1 - 4 Weeks

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    STARWEAVER

    Retail Sales Psychology: The Essentials of Selling More

    Skills you'll gain: Sales Training, B2B Sales, Customer Analysis, Selling Techniques, Retail Sales, Marketing Psychology, Overcoming Objections, Consumer Behaviour, Sales, Storytelling, Sales Strategy, Closing (Sales), Non-Verbal Communication, Sales Process, Customer Engagement, Behavioral Economics, Stakeholder Engagement, Negotiation, Analysis, Empathy

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Skillshare

    Notion for Beginners: Build Powerful Dashboards & Databases

    Skills you'll gain: Database Management, Database Application, Database Design, Planning, Calendar Management, Content Management, Organizational Skills, No-Code Development, Information Architecture, Kanban Principles

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Microsoft

    Data-Driven Decision Making in Account Management

    Skills you'll gain: Key Performance Indicators (KPIs), Budget Management, Performance Analysis, Performance Metric, Financial Management, Financial Data, Performance Measurement, Account Strategy, Data Analysis, Account Management, Performance Reporting, Analytics, Data-Driven Decision-Making, Customer Analysis, Data Visualization Software, Customer Data Management, Power BI, Customer Insights, Budgeting, Microsoft Copilot

    Advanced · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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