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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free
    Free
    C

    Coursera

    Hootsuite pour les débutants

    Skills you'll gain: Hootsuite, Content Scheduling, Social Media Analytics, Digital Marketing Tools, Content Performance Analysis, Social Media Content, Social Media Marketing, Social Media Management, Social Media, Digital Marketing, User Accounts

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Measure Campaign Lift with Brand Surveys

    Skills you'll gain: Brand Awareness, Data-Driven Marketing, Digital Advertising, Marketing Effectiveness, Advertising Campaigns, Digital Marketing Campaigns, Marketing Analytics, Advertising, Branding, Performance Analysis, Customer Insights, Business Research, Data-Driven Decision-Making, Survey Creation, Performance Measurement, Target Audience, Data Collection

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    Mise en route avec Facebook Commerce Manager

    Skills you'll gain: Facebook, Social Media Management, E-Commerce, Social Media, Commercialization, Sales Management, Social Media Marketing, Marketing, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Análisis de texto en archivos con Azure cognitive search

    Skills you'll gain: Text Mining, Data Processing, Microsoft Azure, Cloud Storage, Database Development, Data Storage, Data Storage Technologies, Unstructured Data, Application Development

    4.8
    Rating, 4.8 out of 5 stars
    ·
    23 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free
    Free
    C

    Coursera

    Créer des Newsletters professionnelles avec Canva

    Skills you'll gain: Newsletters, Canva (Software), Marketing Materials, Email Marketing, Content Creation, Promotional Materials, Event Marketing, Business Writing, Graphic Design, Marketing Design, Target Audience, Marketing Communications

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Como criar pipelines de dados de streaming no Google Cloud

    Skills you'll gain: Data Pipelines, Dataflow, Real Time Data, Google Cloud Platform, Data Processing, Extract, Transform, Load, Data Architecture, Software Design Patterns, Analytics, Data Transformation, Data Storage, Artificial Intelligence and Machine Learning (AI/ML)

    4.6
    Rating, 4.6 out of 5 stars
    ·
    8 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free
    Free
    C

    Coursera

    How to get more followers by creating a tweet

    Skills you'll gain: Social Media Content, Content Creation, Social Media, Social Media Marketing, Drive Engagement, Target Audience

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    4.8
    Rating, 4.8 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Boost Your Business Skills

    Skills you'll gain: Business Planning, Operating Budget, Budget Management, Business Strategy, Resource Allocation, Budgeting, Marketing Operations, Project Planning, Organizational Strategy, Marketing Strategies, Capital Budgeting, Variance Analysis, Competitive Analysis, Financial Planning, Goal Setting, Finance

    Intermediate · Course · 1 - 4 Weeks

  • G

    Google Cloud

    Introduction to Cloud Dataproc: Hadoop and Spark on Google Cloud

    Skills you'll gain: Apache Spark, Managed Services, Google Cloud Platform, Big Data, Apache Hadoop

    4
    Rating, 4 out of 5 stars
    ·
    11 reviews

    Beginner · Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    V

    Vanderbilt University

    AI Agent Architecture in Java with Generative AI

    Skills you'll gain: Generative AI Agents, Agentic Workflows, AI Orchestration, LLM Application, OpenAI API, Java Programming, Java, AI Workflows, Agentic systems, Generative AI, Prompt Patterns, Prompt Engineering, AI Integrations, Persona (User Experience), Document Management, Secure Coding, Business Logic, Software Design Documents, Plan Execution, Software Design Patterns

    4.3
    Rating, 4.3 out of 5 stars
    ·
    10 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Get Started with Facebook Messenger for a Business

    Skills you'll gain: Facebook, Personalized Campaigns, Target Audience, Customer Communications Management, Social Media, Social Media Management, Social Media Marketing, Social Media Content, Needs Assessment, Drive Engagement, Web Presence, Brand Marketing

    Beginner · Guided Project · Less Than 2 Hours

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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