• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Health Care Delivery in Healthcare Organizations

    Skills you'll gain: Patient-centered Care, Health Systems, Health Care, Healthcare Industry Knowledge, Health Promotion, Patient Treatment, Clinical Practices, Telehealth

    4.7
    Rating, 4.7 out of 5 stars
    ·
    139 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    E

    ESSEC Business School

    Les partenariats qui changent le monde : alliances innovantes entre entreprises et associations

    Skills you'll gain: Strategic Partnership, Social Impact, Relationship Building, Philanthropy, Community Development, Innovation, Stakeholder Analysis, Corporate Sustainability, Stakeholder Engagement, Stakeholder Management, Sustainable Development, Program Evaluation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    130 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    P

    Packt

    Mastering Multi-Agent Development with AutoGen

    Skills you'll gain: Generative AI Agents, AI Orchestration, Agentic systems, Agentic Workflows, AI Workflows, Artificial Intelligence, LLM Application, Generative AI, Development Environment, Tool Calling, AI literacy, Large Language Modeling, Software Development Tools, Python Programming, Software Installation

    4.6
    Rating, 4.6 out of 5 stars
    ·
    144 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Deep Teaching Solutions

    Critical Thinking for Better Decisions in the ChatGPT Era

    Skills you'll gain: Critical Thinking, Critical Thinking and Problem Solving, Cognitive flexibility, Decision Making, Emotional Intelligence, Mental Concentration, Independent Thinking, Decision Intelligence, AI literacy, Behavioral Economics, ChatGPT, Self-Awareness, LLM Application

    4.7
    Rating, 4.7 out of 5 stars
    ·
    124 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    Universidad de los Andes

    Diseño de instrucción por enfoque de Grandes Ideas

    Skills you'll gain: Digital pedagogy, Education Software and Technology, Learning Management Systems, digital literacy, User Centered Design, Requirements Analysis, Quality Assurance, Virtual Environment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    161 reviews

    Intermediate · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Data Mining Pipeline

    Skills you'll gain: Data Mining, Data Warehousing, Data Pipelines, Data Preprocessing, Data Processing, Data Modeling, Data Management, Data Science, Data Cleansing, Model Evaluation, Exploratory Data Analysis

    Build toward a degree

    3.9
    Rating, 3.9 out of 5 stars
    ·
    120 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    N

    National Taiwan University

    服務模式的體驗、設計與創新:從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points)

    Skills you'll gain: Revenue Management, Service Design, Customer experience improvement, Financial Services, Service Improvement, Service Management, Journey Mapping, Innovation, Experience Design, Product Strategy, Business Modeling, Customer Insights, Operations

    4.8
    Rating, 4.8 out of 5 stars
    ·
    151 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Cambridge

    Principles of Financial Leadership

    Skills you'll gain: Accrual Accounting, Finance, Environmental Social And Corporate Governance (ESG), Financial Analysis, Financial Accounting, Business Valuation, Accounting, Financial Management, Financial Modeling, Corporate Finance, Capital Markets, Cash Flows, Financial Statements, Accruals, Depreciation, Key Performance Indicators (KPIs), Investments, Loans, Strategic Decision-Making, Problem Solving

    4.5
    Rating, 4.5 out of 5 stars
    ·
    73 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    University of Amsterdam

    Reclaiming the Street for Livable Urban Spaces

    Skills you'll gain: Community Organizing, Systems Thinking, Culture Transformation, Advocacy, Transportation Operations, Change Management, Community Development, Sustainable Development, Social Impact, Social Sciences, Organizational Change, Economics, Policy, and Social Studies, Innovation, Policy Analysis, Public Affairs, Community Outreach, Public Policies, Experimentation

    4.7
    Rating, 4.7 out of 5 stars
    ·
    87 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    B

    Board Infinity

    Software Testing Fundamentals for ISTQB Exams Prep

    Skills you'll gain: Test Planning, Software Testing, Configuration Management, Software Technical Review, Code Review, Software Quality Assurance, Risk Management, Verification And Validation, Quality Assurance, SonarQube, Human Factors

    4.4
    Rating, 4.4 out of 5 stars
    ·
    106 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Preview
    Preview
    M

    Macquarie University

    Storytelling et influence : Communiquer pour convaincre

    Skills you'll gain: Persuasive Communication, Overcoming Objections, Influencing, Rapport Building, Storytelling, Meeting Facilitation, Leadership, Presentations, Communication, Public Speaking, Verbal Communication Skills, Relationship Building, Trustworthiness, Target Audience, Communication Strategies, Interpersonal Communications, Non-Verbal Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    108 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Irvine

    Introduction to Corporate Communications

    Skills you'll gain: Corporate Communications, Storytelling, Internal Communications, Strategic Communication, Social Media Marketing, Social Media, Employee Engagement, Telecommuting, Public Relations, Business Communication, Communication Strategies, Communication, Driving engagement

    4.7
    Rating, 4.7 out of 5 stars
    ·
    111 reviews

    Beginner · Course · 1 - 4 Weeks

1…355356357…834

In summary, here are 10 of our most popular brand management courses

  • Health Care Delivery in Healthcare Organizations: Rutgers the State University of New Jersey
  • Les partenariats qui changent le monde : alliances innovantes entre entreprises et associations: ESSEC Business School
  • Mastering Multi-Agent Development with AutoGen: Packt
  • Critical Thinking for Better Decisions in the ChatGPT Era: Deep Teaching Solutions
  • Diseño de instrucción por enfoque de Grandes Ideas: Universidad de los Andes
  • Data Mining Pipeline: University of Colorado Boulder
  • 服務模式的體驗、設計與創新:從痛點到賣點 (Experience, Design, and Innovation of Service Models: from Pain Points to Selling Points): National Taiwan University
  • Principles of Financial Leadership: University of Cambridge
  • Reclaiming the Street for Livable Urban Spaces: University of Amsterdam
  • Software Testing Fundamentals for ISTQB Exams Prep: Board Infinity

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok