• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • C

    Coursera

    GenAI for Financial Forecasting and Planning

    Skills you'll gain: Financial Forecasting, Model Deployment, Forecasting, Decision Intelligence, Responsible AI, Generative AI, AI Integrations, Market Intelligence, Data-Driven Decision-Making, General Finance, AI Enablement, Financial Planning, Market Research, Artificial Intelligence, Market Analysis, Data Quality, Data Validation

    ★ 4.2 (25) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Getting Started with Pinterest

    Skills you'll gain: Pinterest, Shared Media, Professional Networking, Visual Storytelling, Organizational Skills, User Accounts, Social Media, Collaboration, Project Portfolio Management, Brainstorming, Ideation, Driving engagement, Research

    ★ 4.4 (7) · Beginner · Guided Project · Less Than 2 Hours

  • C

    Coursera

    Créer un compte de gestionnaire d'entreprise Facebook

    Skills you'll gain: Facebook, Meta Ads Manager, Social Media Management, Instagram, Social Media, Account Management, Social Media Marketing, User Accounts, Security Controls, User Provisioning, Marketing Analytics, Online Advertising, Marketing

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Crea un perfil de negocios en Twitter

    Skills you'll gain: Social Media Content, Trend Analysis, Social Media, Social Media Management, Web Presence, Social Media Strategy, Account Management, User Accounts, Marketing Communications

    Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • C

    Coursera

    Create Viral Content: Track & Revise

    Skills you'll gain: Content Optimization, Driving engagement, Content Creation, Video Production, Data Storytelling, Performance Analysis, Social Media Management, Social Media Content, Content Development and Management, Content Marketing, Digital Publishing, Video Editing, Performance Measurement, Post-Production, Branding, Performance Improvement, Key Performance Indicators (KPIs), Workflow Management

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • H

    HubSpot Academy

    تمكين المبيعات

    Skills you'll gain: Sales Enablement, Persona Development, Prospecting and Qualification, Sales Development, Sales Strategy, Lead Generation, Target Audience, Sales, Sales Process, Sales Operations, Customer Success Management, Copywriting, Marketing Materials, Content Strategy, Target Market, Content Marketing, Marketing Collateral, Business Writing, Customer Analysis, Promotional Strategies

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • L

    LearnQuest

    Sales Strategies: Mastering Complex Sales

    Skills you'll gain: Consultative Selling, Selling Techniques, Account Strategy, Sales Management, Sales Pipelines, Sales, B2B Sales, Sales Training, Sales Strategy, Sales Development, Consultative Approaches, Account Management, Sales Process, Cross-Functional Team Leadership, Contract Negotiation, Price Negotiation, Cross-Functional Collaboration, Negotiation, Business Analytics, Ethical Standards And Conduct

    Beginner · Specialization · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Edureka

    Web Analytics

    Skills you'll gain: Web Analytics, Google Analytics, Web Analytics and SEO, Keyword Research, Data Collection, Customer Analysis, Data Quality, Content Performance Analysis, Digital Analysis, Conversion Funnel Analysis, Competitive Intelligence, Analytics, Dashboard Creation, Data-Driven Decision-Making, Data Validation, Competitive Analysis, Data Analysis, Search Engine Optimization, Looker (Software), Marketing Analytics

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • S

    Skillshare

    Design Your Creative Career: Portfolio to Clients

    Skills you'll gain: Storytelling, Client Services, Presentations, Process Design, Visual Storytelling, Sales Presentations, Brand Strategy, Branding, Workflow Management, Graphic Design, Sales Prospecting, Business Strategy, Proposal Writing, Case Studies, Business Planning, Sales Presentation, Search Engine Optimization, Goal Setting, Web Presence, Creativity

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    IBM

    Capstone: Integrated Management Consulting Project

    Skills you'll gain: Consulting, Business Consulting, Management Consulting, Project Scoping, Executive Presence, Dashboard, Problem Solving, Verbal Strategic Communication, Research Reports, Strategic Thinking, Complex Problem Solving, Business Communication, Business Analysis, Business Solutions, Business Research, Report Writing, Solution Delivery, Strategic Leadership, Stakeholder Management, Financial Modeling

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    User Retention Analytics

    Skills you'll gain: Dashboard, Conversion Funnel Analysis, Dashboard Creation, Data Storytelling, Marketing Budgets, Looker (Software), Customer Retention, SQL, Data Visualization, Marketing Analytics, Customer Insights, Tableau Software, Statistical Analysis, Predictive Analytics, Business Intelligence, Data Analysis, Time Series Analysis and Forecasting, Data-Driven Decision-Making, R Programming, Python Programming

    Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Uma Perspectiva Prática da Transformação Digital

    Skills you'll gain: Digital Transformation, Business Transformation, Data Strategy, Innovation, Technology Strategies, Organizational Strategy, Culture Transformation, Organizational Leadership, Organizational Change, Customer experience improvement, Cross-Channel Marketing, Customer experience strategy (CX), Process Analysis, Business Process, Initiative and Leadership, Customer Engagement, Strategic Partnership, Emerging Technologies

    ★ 4.7 (27) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…378379380…530

In summary, here are 10 of our most popular marketing strategy courses

  • GenAI for Financial Forecasting and Planning: Coursera
  • Getting Started with Pinterest: Coursera
  • Créer un compte de gestionnaire d'entreprise Facebook: Coursera
  • Crea un perfil de negocios en Twitter: Coursera
  • Create Viral Content: Track & Revise: Coursera
  • تمكين المبيعات: HubSpot Academy
  • Sales Strategies: Mastering Complex Sales: LearnQuest
  • Web Analytics: Edureka
  • Design Your Creative Career: Portfolio to Clients: Skillshare
  • Capstone: Integrated Management Consulting Project: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok