• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • E

    EDUCBA

    Financial Markets: Efficiency, Risk & Charts

    Skills you'll gain: Technical Analysis, Market Trend, Financial Market, Portfolio Risk, Financial Trading, Portfolio Management, Financial Forecasting, Market Dynamics, Trend Analysis, Financial Analysis, Investment Management, Market Analysis, Risk Analysis, Probability & Statistics

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Sequence Modeling, Transformers, and Transfer Learning

    Skills you'll gain: Recurrent Neural Networks (RNNs), Fine-tuning, Transfer Learning, Large Language Modeling, Natural Language Processing, Generative AI, Deep Learning, Artificial Neural Networks, Generative Model Architectures, Model Training, Computer Vision

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Cultura e Consumo no Marketing Digital

    Skills you'll gain: Global Marketing, Diversity Marketing, Consumer Behaviour, Marketing Management, Marketing, Target Market, Strategic Marketing, Cultural Sensitivity, Target Audience, Marketing Strategies, Innovation, Cultural Diversity, Cultural Responsiveness, Culture, Brand Strategy, Marketing Communications, Demography

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • L

    LearnKartS

    AI SEO with ChatGPT: Keywords, Content & Rankings

    Skills you'll gain: Content Optimization, Copywriting, Keyword Research, Search Engine Optimization, ChatGPT, Web Analytics and SEO, Web Content, Competitive Analysis, Content Strategy, Content Creation, Writing

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • I

    IESE Business School

    Parte 2: Design Thinking para la formulación de problemas

    Skills you'll gain: Design Thinking, Design Research, User Research, Journey Mapping, Qualitative Research, Human Centered Design, User Experience, Empathy, Problem Solving, Customer Insights, Needs Assessment, Interviewing Skills

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Master Digital Marketing Strategy with Case Studies

    Skills you'll gain: Campaign Management, Digital Marketing Campaigns, Social Media, Content Performance Analysis, Digital Marketing, Social Media Marketing, Digital Analysis, Digital Media Strategy, Campaign Planning, Digital Marketing Tools, Case Studies, Social Media Campaigns, Marketing Strategies, Strategic Marketing, Marketing Planning, Social Media Strategy, Marketing, Global Marketing, Strategic Thinking, Business

    ★ 5 (15) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • J

    Johns Hopkins University

    Introduction to Reproducibility in Cancer Informatics

    Skills you'll gain: Package and Software Management, Code Review, Open Source Technology, Code Reusability, GitHub, Scientific Methods, Software Documentation, Science and Research, Technical Documentation, Informatics, Software Versioning, R (Software), Data Analysis, Programming Principles, R Programming, Git (Version Control System), Integrated Development Environments

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • P

    Pearson

    Learning Deep Learning

    Skills you'll gain: Large Language Modeling, Deep Learning, Prompt Engineering, Image Analysis, Model Deployment, Recurrent Neural Networks (RNNs), PyTorch (Machine Learning Library), Convolutional Neural Networks, Model Optimization, Tensorflow, LLM Application, Transfer Learning, Computer Vision, Fine-tuning, Responsible AI, Generative Model Architectures, Model Training, Natural Language Processing, Embeddings, Artificial Neural Networks

    Intermediate · Specialization · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Healthcare Data Management, Security, and Compliance

    Skills you'll gain: Data Governance, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Health Informatics, Azure Active Directory, Health Information Management, Medical Privacy, Cloud Security, Health Care, Data Architecture, Identity and Access Management, Real Time Data, Data Infrastructure, Scalability, AI Security, Health Care Procedure and Regulation, Medical Records, Data Management, Microsoft Azure, Regulatory Compliance, Security Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Engineer AI Models: Explain, Tune & Experiment

    Skills you'll gain: Feature Engineering, Fraud detection, Decision Intelligence, Jupyter, Model Optimization, Responsible AI, Model Evaluation, Performance Improvement, AI literacy, Risk Modeling, Performance Metric, Credit Risk, Performance Analysis, Performance Tuning, Test Planning, Test Engineering, Applied Machine Learning, Research Design

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Colorado Boulder

    The Social Media Landscape

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Management, Social Media Content, Marketing Communications, Target Audience, Strategic Communication, Media Strategy, Brand Marketing, Media and Communications, Brand Strategy, Brand Management, Advertising, Stakeholder Communications, Shared Media, Social Media Analytics, Persuasive Communication, Content Creation, Digital Marketing

    Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • K

    Kennesaw State University

    Creating Global Brands with Jagdish Sheth

    Skills you'll gain: Global Marketing, Branding, Brand Strategy, Brand Marketing, Brand Management, Brand Awareness, Diversity Marketing, Marketing, Growth Strategies, Benchmarking

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
1…381382383…454

In summary, here are 10 of our most popular market research courses

  • Financial Markets: Efficiency, Risk & Charts: EDUCBA
  • Sequence Modeling, Transformers, and Transfer Learning: Packt
  • Cultura e Consumo no Marketing Digital: Fundação Instituto de Administração
  • AI SEO with ChatGPT: Keywords, Content & Rankings: LearnKartS
  • Parte 2: Design Thinking para la formulación de problemas: IESE Business School
  • Master Digital Marketing Strategy with Case Studies: EDUCBA
  • Introduction to Reproducibility in Cancer Informatics: Johns Hopkins University
  • Learning Deep Learning: Pearson
  • Healthcare Data Management, Security, and Compliance: Microsoft
  • Engineer AI Models: Explain, Tune & Experiment: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok