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Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • Status: Free Trial
    Free Trial
    T

    The State University of New York

    Communication and Leadership during a Public Health Crisis

    Skills you'll gain: Conflict Management, Mediation, Leadership, Clinical Leadership, De-escalation Techniques, Communication, Team Collaboration, Emergency Response, Interpersonal Communications, Public Health, Crisis Intervention, Non-Verbal Communication, Empathy & Emotional Intelligence

    4.4
    Rating, 4.4 out of 5 stars
    ·
    65 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Comment créer un entonnoir avec Facebook Analytics

    Skills you'll gain: Facebook, Conversion Funnel Analysis, Sales Pipelines, Social Media Analytics, Social Media, Web Analytics, Sales, Digital Analysis, Marketing Channel, E-Commerce, Marketing, Growth Strategies, Business

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    H

    HubSpot Academy

    Lead Management with HubSpot

    Skills you'll gain: HubSpot CRM, Lead Generation, Sales Management, Prospecting and Qualification, Sales Development, Sales Process, Email Marketing, Customer Acquisition Management, Customer Relationship Management (CRM) Software, Marketing Automation, Management Reporting, Workflow Management, Prioritization, Performance Reporting, Performance Metric, Process Mapping, Dashboard, Service Level Agreement, Performance Measurement, Business Reporting

    3.6
    Rating, 3.6 out of 5 stars
    ·
    7 reviews

    Beginner · Course · 1 - 3 Months

  • U

    University of Illinois Urbana-Champaign

    Advanced Topics in Artificial Intelligence

    Skills you'll gain: Responsible AI, Automation, Artificial Intelligence, Cloud Infrastructure, Infrastructure Architecture, Business Technologies, AI Personalization, Risking, Predictive Modeling, Business Operations

    Build toward a degree

    4.1
    Rating, 4.1 out of 5 stars
    ·
    22 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Effective Presentations and Persuasive Writing

    Skills you'll gain: Request for Proposal, Presentations, Technical Communication, Persuasive Communication, Proposal Writing, Oral Expression, Proposal Development, Technical Writing, Intercultural Competence, Public Speaking, Verbal Communication Skills, Design Thinking, Communication, Teamwork, Communication Strategies, Concision, Communication Planning, Innovation, Professional Development, Target Audience

    4.9
    Rating, 4.9 out of 5 stars
    ·
    16 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    American Psychological Association

    The Psychology of Decision Making

    Skills you'll gain: Decision Making, Behavioral Economics, Decision Intelligence, Psychology, Critical Thinking, Social Sciences, Interpersonal Communications, Diversity Awareness, Sociology, Persuasive Communication

    4.4
    Rating, 4.4 out of 5 stars
    ·
    12 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    Imperial College London

    Public Involvement in Research

    Skills you'll gain: Research, Research Methodologies, Program Evaluation, Community Health, Public Health, Qualitative Research, Research Design, General Science and Research, Social Impact

    4.6
    Rating, 4.6 out of 5 stars
    ·
    18 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    University of Leeds

    Leadership and Change Management for Sustainability Success

    Skills you'll gain: Change Management, Strategic Leadership, Organizational Change, Leadership and Management, Business Transformation, Leadership Development, Leadership, Influencing, Corporate Sustainability, Communication Planning, Sustainable Business, Adaptability, Communication, Employee Engagement

    4.6
    Rating, 4.6 out of 5 stars
    ·
    17 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Network Modeling and Analysis in Python

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Data Analysis, Python Programming, Model Evaluation

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    Automatic Data Processing, Inc. (ADP)

    Creating an Engaging Candidate Experience

    Skills you'll gain: Full Cycle Recruitment, Recruitment, Recruitment Strategies, Talent Acquisition, Drive Engagement, Talent Recruitment, Brand Loyalty, Interviewing Skills, Customer Engagement, Branding, Brand Awareness, Customer experience improvement, Constructive Feedback, Customer experience strategy (CX), Customer Service, Customer Advocacy, Personalized Service, Rapport Building, Relationship Building

    4.2
    Rating, 4.2 out of 5 stars
    ·
    13 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Trustworthy AI: Managing Bias, Ethics, and Accountability

    Skills you'll gain: Responsible AI, Data Ethics, Artificial Intelligence, Business Ethics, Machine Learning, AI literacy, Accountability, Artificial Intelligence and Machine Learning (AI/ML), Ethical Standards And Conduct, Risk Analysis, Case Studies, Risk Mitigation, Law, Regulation, and Compliance, Decision Making, Workforce Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Networking, Peripherals, and Wireless Technologies

    Skills you'll gain: Network Troubleshooting, Virtual Local Area Network (VLAN), Computer Displays, Peripheral Devices, TCP/IP, Display Devices, Local Area Networks, Networking Hardware, Dynamic Host Configuration Protocol (DHCP), General Networking, USB, Wireless Networks, Computer Networking, Network Support, Network Routers, Network Infrastructure, Hardware Troubleshooting, Network Switches, Network Administration, Network Protocols

    4.8
    Rating, 4.8 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular social media marketing courses

  • Communication and Leadership during a Public Health Crisis: The State University of New York
  • Comment créer un entonnoir avec Facebook Analytics: Coursera
  • Lead Management with HubSpot: HubSpot Academy
  • Advanced Topics in Artificial Intelligence: University of Illinois Urbana-Champaign
  • Effective Presentations and Persuasive Writing: Johns Hopkins University
  • The Psychology of Decision Making: American Psychological Association
  • Public Involvement in Research: Imperial College London
  • Leadership and Change Management for Sustainability Success: University of Leeds
  • Network Modeling and Analysis in Python: University of Michigan
  • Creating an Engaging Candidate Experience: Automatic Data Processing, Inc. (ADP)

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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