Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Simplilearn
Skills you'll gain: Hugging Face, Natural Language Processing, Large Language Modeling, Generative AI, Text Mining, LLM Application, AI Workflows, Unstructured Data
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Marketing Materials, Email Marketing, Marketing Design, Marketing Collateral, Promotional Materials, Graphical Tools, Graphic and Visual Design Software, Online Advertising, Social Media Campaigns, Advertising Campaigns, Social Media Content, Graphic Design, Content Marketing, Graphic and Visual Design, Social Media Marketing, Advertising Mail, Product Promotion, Digital Marketing, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Data Cleansing, Exploratory Data Analysis, Data Wrangling, Data Preprocessing, Data Manipulation, Data Quality, Data Analysis, Google Cloud Platform, Data Management
Beginner · Project · Less Than 2 Hours

Dartmouth College
Skills you'll gain: Simulations, Simulation and Simulation Software, Analytics, Digital Transformation, Complex Problem Solving, Predictive Analytics, Data-Driven Decision-Making, Process Modeling, Verification And Validation, Probability, Process Optimization, Data Integration, Risk Management, Probability Distribution, Python Programming, Event-Driven Programming, Decision Making, Performance Analysis
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Fundraising and Crowdsourcing, Fundraising, Facebook, Social Media Campaigns, Social Media, Social Media Marketing, Promotions and Campaigns, Target Audience, Marketing, Social Justice
Beginner · Guided Project · Less Than 2 Hours

Coursera
Skills you'll gain: Content Scheduling, Hootsuite, Social Media Management, Scheduling, Digital Marketing Tools, Social Media, Social Media Marketing, Social Media Content, User Accounts, Account Management
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Microsoft Power Platform, No-Code Development, Microsoft Power Automate/Flow, Data Integration, HTML and CSS, UI Components, Web Content, Web Design and Development, File Management
Beginner · Guided Project · Less Than 2 Hours

Universitat Politècnica de València
Skills you'll gain: Microsoft Excel, Data Presentation, Pivot Tables And Charts, Dashboard, Spreadsheet Software, Dashboard Creation, Data Visualization, Excel Formulas, Data Import/Export, Business Intelligence, Graphing, Data Analysis, Microsoft Office, Data Entry, Data Validation, Data Analysis Software, Productivity Software, Consolidation, Data Store, Business Reporting
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Transformation, Unstructured Data, Feature Engineering, Predictive Analytics, Applied Machine Learning, Machine Learning
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Product Flow Diagram, Process Flow Diagrams, New Product Development, Go To Market Strategy, Product Development, Diagram Design, Product Improvement, Journey Mapping, Product Planning, Customer Analysis, Decision Intelligence, User Feedback, Customer experience improvement, Continuous Improvement Process, Analysis
Intermediate · Course · 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Large Language Modeling, Image Analysis, Web Scraping, Data Capture, Computer Vision, LLM Application, Data Collection, Reinforcement Learning, Analytics, Real Time Data, Generative AI Agents, Artificial Intelligence and Machine Learning (AI/ML), Applied Machine Learning, People Analytics, Analysis, Automation, Data Presentation, Supervised Learning, Natural Language Processing, Innovation
Beginner · Course · 1 - 4 Weeks
Skills you'll gain: Brand Strategy, Prompt Engineering, Branding, Brand Marketing, Brand Management, AI Personalization, Digital Brand Strategy, Generative AI, AI Enablement, Prompt Engineering Tools, Customer experience improvement, Content Marketing, Customer Engagement, Responsible AI, Content Creation, Business Ethics, Customer Service, Marketing Analytics, Digital Marketing
Beginner · Course · 1 - 4 Weeks