• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • G

    Goldman Sachs

    Les bases des opérations avec Goldman Sachs 10,000 Women

    Skills you'll gain: Process Mapping, Operational Efficiency, Business Operations, Operations Management, Process Management, Business Process, Process Analysis, Business Process Improvement, Process Optimization, Operational Analysis, Process Improvement, Customer experience improvement, Business Technologies, Growth Strategies

    Mixed · Course · 1 - 4 Weeks

    Category: Free
    Free
  • C

    Coursera

    Analyze Demographics: Unlock Audience Insights

    Skills you'll gain: Web Analytics, Trend Analysis, Marketing Analytics, Digital Analysis, Customer Analysis, Data-Driven Marketing, Variance Analysis, Target Audience, Data Literacy, Demography, Statistical Reporting, Analysis, Data Analysis, Customer Insights, Descriptive Analytics, Strategic Marketing

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Optimize Supply & Pricing

    Skills you'll gain: Operations Research, Revenue Management, Demand Planning, Process Optimization, Process Improvement and Optimization, Simulation and Simulation Software, Logistics, Model Optimization, Microsoft Excel, Logistics Management, Business Analytics, Transportation, Supply Chain, and Logistics, Forecasting, Supply Chain, Risk Analysis, Regulatory Compliance, Cost Reduction

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Organizational Diagnosis and Change Management

    Skills you'll gain: Organizational Development, Leadership Studies, Organizational Change, Change Management, Organizational Effectiveness, Organizational Leadership, Organizational Structure, Program Evaluation, User Feedback, Interpersonal Communications, Performance Improvement, Organizational Strategy, Gap Analysis, Business Transformation, Constructive Feedback, Decision Support Systems, Data Collection

    Mixed · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze Asset & Fund Management Strategies

    Skills you'll gain: Investment Management, Portfolio Risk, Risk Management, Wealth Management, Administration, Accounting

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    3DS Max Hand & Shoelace Modeling: Refine Skills

    Skills you'll gain: 3D Modeling, 3D Assets, Animation and Game Design, Autodesk, Computer Graphics, Mathematical Modeling, Model Optimization, Workflow Management, Geometry, Technical Design, Product Design, Design, Design and Product, Research and Design

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Master Advanced Google Ads Optimization Strategies

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Keyword Research, Online Advertising, Target Audience, Digital Advertising, Paid media, Conversion Funnel Analysis, Performance marketing, Campaign Planning, Campaign Management, Advertising Campaigns, Budget Management, Data-Driven Marketing, Forecasting, Bidding, Automation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Cómo encontrar intereses de la audiencia con Meta Business

    Skills you'll gain: Target Audience, Campaign Management, Marketing Effectiveness, Meta Ads Manager, Advertising Campaigns, Customer Insights, Online Advertising, Customer Analysis, Content Creation, Target Market, Promotions and Campaigns, Facebook, Content Strategy, Data-Driven Marketing, Content Marketing, Data Import/Export, Social Media Analytics, Social Media, Social Media Marketing, Business Metrics

    Beginner · Guided Project · Less Than 2 Hours

  • A

    Alex Genadinik

    How To Start An Ecommerce Business: Amazon, Ads & SEO

    Skills you'll gain: Advertising, Google Ads, Paid media, Advertising Campaigns, Pay Per Click Advertising, Performance marketing, Content Optimization, Product Promotion, Marketing, Selling Techniques, Conversion Funnel Analysis, Digital Marketing

    Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • P

    PracticalGrowth

    Modern Recruiting: Channels, Outreach, Nurture

    Skills you'll gain: Recruitment, Talent Pipelining, Full Cycle Recruitment, Recruitment Strategies, Talent Acquisition, Talent Sourcing, Talent Management, Capacity Planning, Human Resources Management and Planning, Diversity Awareness, Strategic Sourcing, Workforce Planning, Experience Design, Diversity and Inclusion, Campaign Management, Customer Relationship Management (CRM) Software, Communication Strategies

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • O

    O.P. Jindal Global University

    Prescriptive Analytics

    Skills you'll gain: Machine Learning Methods, Network Model, Operations Research, Mathematical Modeling, Microsoft Excel, Business Analytics, Applied Machine Learning, Classification Algorithms, Analytics, Analytical Skills, Data-Driven Decision-Making, Predictive Modeling, Spreadsheet Software, Team Building, Model Evaluation, Model Optimization, Case Studies

    Beginner · Course · 3 - 6 Months

    Category: Preview
    Preview
    Category: Build toward a degree
    Build toward a degree
  • C

    Coursera

    Uncover AI's Impact on Consumer Psychology

    Skills you'll gain: Consumer Behaviour, AI literacy, Marketing Psychology, User Research, AI Product Strategy, Usability Testing, Customer Insights, Usability, Human Factors, User Experience, Discussion Facilitation, Journey Mapping, Conversion Funnel Analysis, Product Improvement, Empathy, Data Capture, Record Keeping, Trustworthiness

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…417418419…454

In summary, here are 10 of our most popular market research courses

  • Les bases des opérations avec Goldman Sachs 10,000 Women: Goldman Sachs
  • Analyze Demographics: Unlock Audience Insights: Coursera
  • Optimize Supply & Pricing: Coursera
  • Organizational Diagnosis and Change Management: EDUCBA
  • Analyze Asset & Fund Management Strategies: EDUCBA
  • 3DS Max Hand & Shoelace Modeling: Refine Skills: EDUCBA
  • Master Advanced Google Ads Optimization Strategies: EDUCBA
  • Cómo encontrar intereses de la audiencia con Meta Business: Coursera
  • How To Start An Ecommerce Business: Amazon, Ads & SEO: Alex Genadinik
  • Modern Recruiting: Channels, Outreach, Nurture: PracticalGrowth

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok