Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Pinterest, Content Creation, Social Media, Brand Awareness, Social Media Content, User Accounts, Account Management, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Diagram Design, Persona Development, User Accounts, Target Audience, Customer Analysis, Business Modeling, Graphic Design, Productivity Software, Market Analysis
Beginner · Guided Project · Less Than 2 Hours

Northeastern University
Skills you'll gain: User Research, UI/UX Research, User Experience, User Experience Design, Design Research, Logo Design, User Interface and User Experience (UI/UX) Design, User Centered Design, Persona (User Experience), Wireframing, UI/UX Strategy, Prototyping, Persona Development, Graphic and Visual Design, Application Design
Beginner · Course · 1 - 3 Months

Skills you'll gain: Data Warehousing, Star Schema, Data Modeling, Database Design, Extract, Transform, Load, Database Development, Data Architecture, Data Integration, Data Infrastructure, Database Architecture and Administration, Database Software, Relational Databases, Database Management, Business Intelligence, Database Theory, Performance Tuning, SQL
Beginner · Course · 1 - 3 Months

Alex Genadinik
Skills you'll gain: Persuasive Communication, Influencing, Sales Presentations, Sales Presentation, Selling Techniques, Communication, Storytelling, Marketing Psychology, Sales Training, Motivational Skills, Leadership, Driving engagement, Communication Strategies, Rapport Building, Emotional Intelligence, Psychology, Decision Making, Case Studies, Target Audience
Mixed · Course · 1 - 4 Weeks

Logical Operations
Skills you'll gain: Power BI, Data Transformation, Data Manipulation, Data Wrangling, Data Visualization Software, Data Cleansing, Data Visualization, Data Storytelling, Microsoft Power Platform, Interactive Data Visualization, Data Presentation, Business Intelligence, Data Analysis, Data Analysis Software, Microsoft Excel, Data Quality, Query Languages, Microsoft PowerPoint, Microsoft 365
Mixed · Course · 1 - 4 Weeks

Skills you'll gain: Customer Relationship Management, Customer Relationship Management (CRM) Software, Sales Development, Salesforce, Sales Prospecting, Sales, Lead Generation, Sales Strategy, Business Software, Productivity Software, Social Media Marketing, Social Media, LinkedIn, Workflow Management
Beginner · Course · 1 - 3 Months

University of Minnesota
Skills you'll gain: Experimentation, Research Design, A/B Testing, Business Analysis, Needs Assessment, Statistical Methods, Root Cause Analysis, Research Methodologies, Business Analytics, Business Research, Complex Problem Solving, Project Design, Statistical Inference, Data-Driven Marketing, General Science and Research, Ideation, Business Priorities, Data Ethics, AI Personalization, Prioritization
Beginner · Course · 1 - 3 Months

Google Cloud
Skills you'll gain: Digital Transformation, Applied Machine Learning, Google Cloud Platform, Data Literacy, Big Data, Cloud Storage, Cloud Services, Looker (Software), Cloud Computing, Cloud Solutions, Customer Insights, Machine Learning, Analytics, Data Management, Data Lakes, Data Storage, Unstructured Data, Data Quality, Data Processing, Business Intelligence
Beginner · Course · 1 - 3 Months

Board Infinity
Skills you'll gain: Equities, Financial Market, Competitive Analysis, Capital Markets, Financial Trading, Investments, Business Valuation, Market Analysis, Financial Modeling, Business Strategies, Securities Trading, Financial Analysis, Investment Management, Finance, Market Dynamics, Portfolio Management, Benchmarking, Financial Forecasting
Beginner · Course · 1 - 3 Months

Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Instagram, Brand Loyalty, Content Creation, Customer Relationship Building, Customer Engagement, Graphic Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Canva (Software), Animations, Graphic and Visual Design, Graphic Design, Graphic and Visual Design Software, Collaborative Software, Social Media Content, Motion Graphics, Social Media, Social Media Marketing, Content Creation, Social Media Strategy, Multimedia, Shared Media, Photo/Video Production and Technology, User Accounts
Intermediate · Guided Project · Less Than 2 Hours