• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Social Media Marketing

Social Media Marketing Courses

Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Popular Social Media Marketing Courses and Certifications


  • U

    University of Colorado Boulder

    Launching Your Music Career

    Skills you'll gain: Business Modeling, Business Strategy, Business Planning, Drive Engagement, Strategic Planning, Recruitment, Music Performance, Event Management, Portfolio Management, Business Management, Entrepreneurship, Performing Arts, Professional Networking, Web Presence, Value Propositions, Growth Strategies, Marketing Strategies, Promotional Strategies, Target Market

    Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Create a business mind map with Coggle

    Skills you'll gain: Business Planning, Market Analysis, Information Architecture, Collaborative Software, Version Control, Ideation, Diagram Design, Organizational Structure

    ★ 4.5 (35) · Beginner · Guided Project · Less Than 2 Hours

    Category: Free
    Free
  • R

    Rutgers the State University of New Jersey

    Special Topics and Specialization Wrap-up

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Purchasing, Procurement, Consolidation, Strategic Sourcing, Supply Management, Supplier Management, Supplier Relationship Management, Corporate Sustainability, Diversity Programs

    ★ 4.8 (12) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    MedCerts

    Verbal Operants

    Skills you'll gain: Instructing, Working With Children, Applied Behavior Analysis, Communication Disorders, Language Disorders

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    University of Virginia

    Gestión de productos digitales: Fundamentos modernos

    Skills you'll gain: Product Management, New Product Development, Product Development, Product Improvement, Product Marketing, Innovation, Product Planning, Business Modeling, Stakeholder Engagement, Leadership and Management, Growth Strategies, Customer Engagement, Cross-Functional Collaboration, Customer Insights, Customer Analysis, Data-Driven Decision-Making

    ★ 4.9 (8) · Beginner · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Ethical Hacking with Kali Linux: Analyze & Defend

    Skills you'll gain: Penetration Testing, Malware Protection, Cyber Security Strategy, Exploitation techniques, Cybersecurity, Threat Detection, Email Security, Security Software, Vulnerability Assessments, Network Security, Human Factors (Security), Network Analysis, Linux, Data Persistence

    ★ 5 (16) · Mixed · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • F

    Fundação Instituto de Administração

    Participação das Mulheres na Sociedade e nas Organizações

    Skills you'll gain: Diversity Awareness, Diversity Equity and Inclusion Initiatives, Sociology, Social Justice, Socioeconomics, Cultural Diversity, Social Sciences, Labor Law, Diversity and Inclusion, Workplace inclusivity, World History, Economics, Economics, Policy, and Social Studies, Political Sciences, Trend Analysis

    ★ 4.8 (13) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Discovery and Low-Fidelity Design with Sketch and Miro

    Skills you'll gain: Wireframing, User Experience, Persona (User Experience), User Experience Design, User Centered Design, Design Reviews, User Research, Prototyping, User Flows, Collaborative Software, Peer Review, Design Software, Ideation

    ★ 4.3 (6) · Intermediate · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • A

    Automatic Data Processing, Inc. (ADP)

    Benefits: Financial Protection, Growth & Assistance

    Skills you'll gain: Benefits Administration, Compensation and Benefits, Employee Assistance Programs, Compensation Strategy, Benefits Enrollment Processes, Financial Services, Compensation Management, Insurance, Communication, Technical Communication, Administration, Tax Management, Equities, Training Programs, Payroll Tax, Program Evaluation, Investments

    ★ 4.8 (17) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • C

    Coursera

    Creating a Product-Market Fit with Value Proposition Canvas

    Skills you'll gain: Value Propositions, Customer Analysis, Product Marketing, Customer experience improvement, Product Strategy, Customer Insights, New Product Development, Entrepreneurship, Product Improvement, Competitive Analysis, Verification And Validation, Innovation, Leadership

    ★ 4.3 (17) · Intermediate · Guided Project · Less Than 2 Hours

  • A

    Arizona State University

    Curiosity: A Necessary Ingredient for Successful Innovation

    Skills you'll gain: Curiosity, Design Thinking, Persona Development, Innovation, Customer Analysis, Target Audience, Creative Problem-Solving, Customer Insights, Market Research, Entrepreneurship, User Feedback, Customer Engagement, Problem Solving, Communication, Interviewing Skills

    ★ 4.8 (12) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    SkillsBooster Academy

    AI Presentation Generation: Comprehensive Guide

    Skills you'll gain: Presentations, Branding, Sales Presentation, Brand Marketing, Data Presentation, Workflow Management, Marketing Design, Brand Management, Multimedia, Data Visualization, Visual Design, Interactive Data Visualization, Graphic and Visual Design Software, Brand Awareness, Visualization (Computer Graphics), Brand Loyalty, Design Reviews, Statistical Visualization, Executive Presence, Visual Impairment Education

    Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…451452453…592

In summary, here are 10 of our most popular social media marketing courses

  • Launching Your Music Career: University of Colorado Boulder
  • Create a business mind map with Coggle: Coursera
  • Special Topics and Specialization Wrap-up: Rutgers the State University of New Jersey
  • Verbal Operants: MedCerts
  • Gestión de productos digitales: Fundamentos modernos: University of Virginia
  • Ethical Hacking with Kali Linux: Analyze & Defend: EDUCBA
  • Participação das Mulheres na Sociedade e nas Organizações: Fundação Instituto de Administração
  • Discovery and Low-Fidelity Design with Sketch and Miro: Coursera
  • Benefits: Financial Protection, Growth & Assistance: Automatic Data Processing, Inc. (ADP)
  • Creating a Product-Market Fit with Value Proposition Canvas: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok