• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • I

    Illinois Tech

    Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Operational Excellence, Data Strategy, Innovation, Operational Efficiency, Customer experience strategy (CX), Technology Strategies, Plan Execution, Strategic Leadership, Customer Engagement, Data-Driven Decision-Making, Business Strategies, Business Leadership, Organizational Strategy, Risk Management, Change Management, Computing Platforms, Emerging Technologies, Governance

    Build toward a degree

    4.6
    Rating, 4.6 out of 5 stars
    ·
    47 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    Macquarie University

    Cyber Security: Essentials for Governance, Risk & Compliance

    Skills you'll gain: Cyber Security Strategy, Incident Response, Cyber Governance, Incident Management, Security Strategy, Computer Security Incident Management, Risk Modeling, Risk Analysis, Cyber Security Policies, Governance Risk Management and Compliance, Cyber Threat Intelligence, Event Monitoring, Cyber Risk, Cybersecurity, Cyber Security Assessment, Governance, Compliance Management, Cyber Operations, Risk Management, Risk Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    32 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Microsoft Excel & Copilot: From Basics to AI

    Skills you'll gain: Prompt Engineering, Data Ethics, Data Storytelling, Microsoft Excel, Prompt Patterns, Microsoft Copilot, Data Visualization, Data Analysis, Interactive Data Visualization, Excel Formulas, AI Orchestration, AI Workflows, Workflow Management, Microsoft Office, Artificial Intelligence, Predictive Analytics, Data Manipulation, Data Management, Business, Generative AI

    4.6
    Rating, 4.6 out of 5 stars
    ·
    36 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    G

    Google Cloud

    Data Engineer, Big Data and ML on Google Cloud em Português

    Skills you'll gain: Model Deployment, Data Pipelines, Real Time Data, Google Cloud Platform, Dataflow, Data Warehousing, Dashboard Creation, Data Preprocessing, Data Governance, Tensorflow, Big Data, Feature Engineering, Data Lakes, Dashboard, Extract, Transform, Load, Apache Spark, Metadata Management, Apache Hadoop, MLOps (Machine Learning Operations), Data Management

    4.7
    Rating, 4.7 out of 5 stars
    ·
    126 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    N

    National Taiwan University

    商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1))

    Skills you'll gain: Inventory Management System, Strategic Decision-Making, Business Research, Business Strategy, Game Theory, Competitive Analysis, Strategic Thinking, Decision Making, Revenue Management, Business Modeling, Supply Chain, Business Management, Market Dynamics, Strategic Partnership, Applied Mathematics

    4.8
    Rating, 4.8 out of 5 stars
    ·
    46 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Minnesota

    Desarrollo de software Agile

    Skills you'll gain: User Story, Agile Software Development, Agile Methodology, Scrum (Software Development), Agile Project Management, Agile Product Development, Sprint Retrospectives, Software Development Methodologies, Sprint Planning, Backlogs, Software Engineering, Continuous Integration, Acceptance Testing, Test Driven Development (TDD)

    4.7
    Rating, 4.7 out of 5 stars
    ·
    103 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    Infosec

    JavaScript Security Refreshers

    Skills you'll gain: Authentications, Secure Coding, Cryptography, Application Security, Web Applications, Javascript, Identity and Access Management, Node.JS, Security Awareness

    4.5
    Rating, 4.5 out of 5 stars
    ·
    70 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Glasgow

    Rethinking Leadership Narratives for a Data-Driven Age

    Skills you'll gain: Leadership Studies, Data-Driven Decision-Making, Organizational Effectiveness, Strategic Leadership, Data Literacy, Organizational Leadership, Leadership, Leadership and Management, Ancient History, Leadership Development, Organizational Structure, Agile Methodology, Decision Making, Social Sciences, Critical Thinking and Problem Solving

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    S

    SkillUp

    The Business Intelligence (BI) Analyst Capstone Project

    Skills you'll gain: Presentations, Business Intelligence, Dashboard Creation, Dashboard, Tableau Software, IBM Cognos Analytics, Data Presentation, Statistical Analysis, Business Analytics, Data Analysis, Looker (Software), Statistical Methods, Regression Analysis, Data Visualization, Data Analysis Software, PostgreSQL, Interactive Data Visualization, Query Languages, Data Visualization Software, Data Cleansing

    4.7
    Rating, 4.7 out of 5 stars
    ·
    43 reviews

    Advanced · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    M

    MedCerts

    Behavior Technician ABA Fundamentals

    Skills you'll gain: Positive Behavior Support, Speech Therapy, Behavior Management, Autism Spectrum Disorders, Education and Training, Communication Strategies, Social Skills, Interpersonal Communications, Mental and Behavioral Health, Teaching, Communication, Learning Theory, Child Development, Classroom Management, Training Programs, Instructional Strategies, Developmental Disabilities, Proactivity, Data Collection, Learning Strategies

    4.6
    Rating, 4.6 out of 5 stars
    ·
    32 reviews

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    GenAI for Social Media Marketing Specialists

    Skills you'll gain: Generative AI, Driving engagement, Campaign Management, Social Media Marketing, Social Media, Content Creation, Social Media Content, Innovation, Content Development and Management, Drive Engagement, Social Media Campaigns, Instagram, Data Analysis

    4.4
    Rating, 4.4 out of 5 stars
    ·
    28 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Apoio Técnico de TI da Google

    Skills you'll gain: IT Security Architecture, Network Troubleshooting, Information Systems Security, Network Security, Systems Administration, IT Infrastructure, Computer Networking, OSI Models, Routing Protocols, Cloud Infrastructure, Package and Software Management, Cloud Management, Operating System Administration, Application Security, Help Desk Support, Desktop Support, Network Protocols, Cloud Computing, Customer Service, Debugging

    4.9
    Rating, 4.9 out of 5 stars
    ·
    239 reviews

    Beginner · Professional Certificate · 3 - 6 Months

1…453454455…834

In summary, here are 10 of our most popular brand management courses

  • Digital Transformation: Illinois Tech
  • Cyber Security: Essentials for Governance, Risk & Compliance: Macquarie University
  • Microsoft Excel & Copilot: From Basics to AI: SkillsBooster Academy
  • Data Engineer, Big Data and ML on Google Cloud em Português: Google Cloud
  • 商管研究中的賽局分析(一):通路選擇、合約制定與共享經濟 (Game Theoretic Analysis for Business Research (1)): National Taiwan University
  • Desarrollo de software Agile: University of Minnesota
  • JavaScript Security Refreshers: Infosec
  • Rethinking Leadership Narratives for a Data-Driven Age: University of Glasgow
  • The Business Intelligence (BI) Analyst Capstone Project: SkillUp
  • Behavior Technician ABA Fundamentals: MedCerts

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok