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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • U

    Unilever

    Using Data Analytics in Supply Chain

    Skills you'll gain: Data Governance, Data Storytelling, Data Presentation, Data Literacy, Presentations, Data Visualization, Supply Chain, Data Management, Supply Chain Management, Data Analysis, Data Analysis Software, Analytics, Data Visualization Software, Data Quality, Data Compilation, Analytical Skills, Data Cleansing, Data Synthesis, Risk Management, Problem Solving

    ★ 4.5 (93) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    Emory University

    Forecasting Models for Marketing Decisions

    Skills you'll gain: Customer Analysis, Customer Demand Planning, Marketing Analytics, Demand Planning, Forecasting, Consumer Behaviour, Data-Driven Marketing, Marketing Effectiveness, Model Evaluation, Time Series Analysis and Forecasting, Microsoft Excel, Regression Analysis, Customer Acquisition Management, Excel Formulas, Marketing Budgets, Customer Retention, Customer Relationship Management, Logistic Regression

    ★ 4.3 (81) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Predictive Analytics: Apply, Analyze & Interpret

    Skills you'll gain: Regression Analysis, Predictive Modeling, Statistical Hypothesis Testing, Statistical Analysis, Correlation Analysis, Analytics, Data Analysis Software, Predictive Analytics, Data Analysis, Minitab, Statistical Methods, Statistical Software, Statistical Modeling, Advanced Analytics, Forecasting, Analysis, Statistics, Probability & Statistics, Data-Driven Decision-Making, Case Studies

    ★ 5 (10) · Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Rural Marketing Strategy and Consumer Behavior

    Skills you'll gain: Market Research, Brand Management, Consumer Behaviour, Business Marketing, Marketing, Branding, Market Opportunities, Strategic Marketing, Banking Services, Product Lifecycle Management, Marketing Strategies, Banking, Business, Business Development, Case Studies, Digital Marketing, Insurance, Communication Strategies, Governance, Communication

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Advanced Credit Risk & Banking Analytics

    Skills you'll gain: Financial Statement Analysis, Financial Statements, Credit Risk, Financial Analysis, Bank Regulations, Banking, Risk Modeling, Income Statement, Risk Management Framework, Operational Risk, Balance Sheet, Cash Flows, Lending and Underwriting, Portfolio Risk, Financial Modeling, Legal Risk, Risk Management, Commercial Banking, Compliance Management, Financial Regulation

    ★ 4.8 (90) · Beginner · Specialization · 3 - 6 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • U

    University of California, Davis

    Health Information Literacy for Data Analytics

    Skills you'll gain: Data Governance, Data Quality, Data Integration, Data Dictionary, Data Validation, Health Informatics, Data Maintenance, Data Cleansing, Data Modeling, Extract, Transform, Load, Data Synthesis, Analytical Skills, Health Systems, Fraud detection, Data Management, Metadata Management, Health Care, Clinical Data Management, Data Mapping, Healthcare Industry Knowledge

    ★ 4.5 (318) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • I

    IBM

    IBM Data Analyst

    Skills you'll gain: Data Storytelling, Dashboard Creation, Dashboard, Data Presentation, Plotly, Data Visualization Software, Web Scraping, Data Visualization, Exploratory Data Analysis, Data Wrangling, SQL, Plot (Graphics), IBM Cognos Analytics, Data Analysis, Professional Networking, Analytics, Excel Formulas, Data Import/Export, Python Programming, Microsoft Excel

    ★ 4.6 (99K) · Beginner · Professional Certificate · 3 - 6 Months

    Category: Job Skills
    Job Skills
  • P

    Packt

    Generative AI for Marketing: Advanced & Responsible

    Skills you'll gain: Retrieval-Augmented Generation, Generative AI, Generative Model Architectures, Generative Adversarial Networks (GANs), Responsible AI, Large Language Modeling, LangChain, Data Ethics, AI Personalization, Personalized Campaigns, LLM Application, Marketing Strategies, Artificial Intelligence and Machine Learning (AI/ML), Augmented and Virtual Reality (AR/VR), Transfer Learning, Customer Insights, Digital Marketing, Data Science

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Email Marketing Metrics & Drafts

    Skills you'll gain: Newsletters, Email Marketing, Content Performance Analysis, Digital Marketing Campaigns, Driving engagement, Digital Marketing, Campaign Management, Marketing Effectiveness, Digital Marketing Tools, Marketing Materials, Customer Engagement, Performance Metric, Content Creation, Key Performance Indicators (KPIs), Performance Measurement, Personalized Campaigns

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • U

    Universidad de Palermo

    Inteligencia Artificial aplicada al Marketing

    Skills you'll gain: Canva (Software), No-Code Development, Google Gemini, Lead Generation, Content Scheduling, Content Creation, Gemini, Social Media Content, Email Automation, Email Marketing, Make.com, AI powered creativity, Digital Media Strategy, Generative AI, Digital Content, Data-Driven Marketing, Marketing Strategies, Digital Brand Strategy, Digital Marketing, Product Design

    ★ 4.1 (21) · Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    Preparing Data for Analytics in Microsoft Fabric

    Skills you'll gain: Data Modeling, Power BI, Data Lakes, Star Schema, Microsoft Power Platform, Database Design, Data Warehousing, Data Transformation, Extract, Transform, Load, Business Reporting, Microsoft Azure, Data Validation, Analytics, Data Quality, Data Architecture, Generative AI, SQL, Verification And Validation

    Intermediate · Course · 1 - 3 Months

    Category: New
    New
  • R

    Real Madrid Graduate School Universidad Europea

    Marketing deportivo: La fórmula tecnológica

    Skills you'll gain: Marketing Strategies, Branding, Global Marketing, Marketing, Brand Management, Social Media Marketing, Loyalty Programs, Consumer Behaviour, Business Modeling, Strategic Partnership, Digital Marketing, E-Commerce, Event Planning, Augmented Reality, Business Analysis, Virtual Reality, Price Negotiation, Blockchain, Data Analysis, Artificial Intelligence

    ★ 4.9 (10) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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Plan (11)
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