Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Analytical Skills, Research, Critical Thinking, Trustworthiness, Query Languages, Due Diligence, Market Research, Risk Management, Annual Reports
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Infographics, Presentations, Data Visualization, Content Creation, User Accounts, Business Communication
Beginner · Guided Project · Less Than 2 Hours

Chris Croft Training
Skills you'll gain: Cost Reduction, Cost Control, Operational Efficiency, Operating Cost, Customer Analysis, Cost Accounting, Cost Benefit Analysis, Expense Management, Cost Estimation, Gross Profit, Operating Expense, Profit and Loss (P&L) Management, Cost Management, Process Optimization, Marketing Budgets, Management Accounting, Lean Methodologies, Capacity Management, Organizational Effectiveness, Leadership
Mixed · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Stakeholder Communications, Workflow Management, Stakeholder Management, Jira (Software), Internal Communications, Project Documentation, IT Management, Project Management, Data Storytelling, Communication Strategies, User Feedback, Information Architecture, Data Visualization, Visual Design, Business Process Automation, Automation, Key Performance Indicators (KPIs), Continuous Monitoring
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Google Gemini, Gemini, Generative AI, Google Cloud Platform, Large Language Modeling, Customer Relationship Management, AI literacy, Applied Machine Learning, SQL, AI Integrations, Artificial Intelligence and Machine Learning (AI/ML), Data Analysis
Intermediate · Course · 1 - 4 Weeks

Skills you'll gain: Focus Group, Prompt Engineering, Qualitative Research, Market Research, Discussion Facilitation, Data Synthesis, Customer Insights, Business Research, Real Time Data, User Feedback, Analysis, Design Research, Data Analysis, Artificial Intelligence, AI Integrations, Generative AI
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Google Gemini, Gemini, AI Enablement, Data Processing, Data Analysis, Data Preprocessing, Generative AI Agents, Interactive Data Visualization
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Recurrent Neural Networks (RNNs), Machine Learning Methods, Artificial Neural Networks, Text Mining
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Predictive Analytics, Big Data, Predictive Modeling, Advanced Analytics, Analytics, Applied Machine Learning, Google Cloud Platform, Model Training, MLOps (Machine Learning Operations), Data Analysis, Machine Learning Methods, SQL
Beginner · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Information Architecture, Collaborative Software, Content Management Systems, Scalability, Responsive Web Design, Web Analytics and SEO, Web Development Tools, Front-End Web Development, Web Development
Intermediate · Course · 1 - 4 Weeks

Coursera
Skills you'll gain: Team Oriented, Information Architecture, Organizational Skills, Content Optimization, Content Management, Document Management, Content Strategy, Cross-Functional Collaboration, Coordination, Data Visualization, Verification And Validation, Vocabulary, Data Management, Data Mining, Trend Analysis, Data Analysis
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Data Cleansing, Data Manipulation, Data Transformation, SQL, Looker (Software), Query Languages, Data Processing, Big Data, Extract, Transform, Load, Data Integrity, Business Intelligence, Data Analysis, Data Pipelines, Data Presentation, Google Sheets, Dashboard Creation, Data Import/Export, Analytics, Data Visualization Software, Data Storage Technologies
Intermediate · Course · 1 - 3 Months