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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


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    Coursera

    AI Marketing and Campaign Optimization

    Skills you'll gain: Content Performance Analysis, Marketing Analytics, Data-Driven Marketing, Content Scheduling, Marketing Automation, Performance marketing, Web Analytics, Email Automation, Customer Analysis, Campaign Management, Customer Retention, Content Optimization, Promotions and Campaigns, Revenue Forecasting, Search Engine Optimization, Content Development and Management, Financial Forecasting, Strategic Partnership, Budget Management, Copywriting

    Intermediate · Course · 1 - 3 Months

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    Yonsei University

    Hands-on Text Mining and Analytics

    Skills you'll gain: Text Mining, Data Mining, Unstructured Data, Data Preprocessing, Data Processing, Natural Language Processing, Classification Algorithms, Analytics, Java, Unsupervised Learning, Machine Learning Methods, Supervised Learning

    3.9
    Rating, 3.9 out of 5 stars
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    40 reviews

    Intermediate · Course · 1 - 3 Months

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    Northeastern University

    Analytics in Healthcare Management and Administration

    Skills you'll gain: Performance Improvement, Process Analysis, Business Process Improvement, Health Care Administration, Process Mapping, Health Administration, Health Systems, Business Analytics, Clinical Trials, Systems Thinking, Quality Improvement, Change Management, Care Management, Analytics, Patient-centered Care, Care Coordination, Clinical Research, Data Analysis, Strategic Thinking, Leadership

    4.7
    Rating, 4.7 out of 5 stars
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    40 reviews

    Mixed · Course · 1 - 4 Weeks

  • U

    University of Illinois at Urbana-Champaign

    Business Analytics Graduate Certificate

    Skills you'll gain: Business Strategy, Management Accounting, Model Evaluation, Fund Accounting, Operations Management, Agile Methodology, Organizational Change, Audit Planning, Mergers & Acquisitions, Financial Statement Analysis, Risk Management, Social Determinants Of Health, Revenue Recognition, Entrepreneurship, Data Governance, Financial Auditing, Generative AI, Supply And Demand, Data Storytelling, Internal Controls

    Credit offered

    Graduate Certificate · 6 - 12 Months

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    EDUCBA

    Apply Advanced SPSS Data Analytics & Modeling

    Skills you'll gain: Dashboard Creation, Dashboard, SPSS (Software), SPSS, Descriptive Analytics, Data Transformation, Data Visualization, Advanced Analytics, Data Wrangling, Logistic Regression, Statistical Hypothesis Testing, Statistical Machine Learning, Data Manipulation, Regression Analysis, Analytics, Data Presentation, Correlation Analysis, Data Literacy, Data Preprocessing, Data Analysis

    4.9
    Rating, 4.9 out of 5 stars
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    29 reviews

    Beginner · Specialization · 3 - 6 Months

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    Pontificia Universidad Católica del Perú

    Relación entre Branding y Marketing

    Skills you'll gain: Brand Management, Marketing, Strategic Marketing, Marketing Strategies, Brand Marketing, Marketing Planning, Marketing Strategy and Techniques, Branding, Marketing Management, Business Marketing, Value Propositions, Brand Strategy, Brand Awareness, Go To Market Strategy, Digital Marketing

    4.9
    Rating, 4.9 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Advanced Excel for Business Analytics

    Skills you'll gain: Pivot Tables And Charts, Dashboard, Dashboard Creation, Microsoft Excel, Spreadsheet Software, Excel Formulas, Financial Modeling, Excel Macros, Data Presentation, Interactive Data Visualization, Data Visualization, Workflow Management, Finance, Business Analytics, Financial Data, Data Manipulation, Financial Analysis, Analytical Skills, Operational Analysis, Analysis

    Mixed · Course · 1 - 3 Months

  • Status: New
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    EDUCBA

    Digital Marketing & Social Media Ads

    Skills you'll gain: Pinterest, Social Media Marketing, Social Media, Social Media Strategy, Social Media Campaigns, Social Media Analytics, Social Media Management, Storytelling, Marketing Strategies, Data-Driven Marketing, Content Creation, Marketing Planning, Digital Brand Strategy, Advertising Campaigns, Content Performance Analysis, Instagram, Digital Marketing Campaigns, Digital Marketing, Marketing Analytics, Social Media Content

    Beginner · Specialization · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    GenAI Data and Analytics Academy

    Skills you'll gain: Prompt Engineering, Generative AI Agents, CrewAI, AI Orchestration, Prompt Engineering Tools, AI Enablement, Agentic Workflows, AI Workflows, AI Personalization, Generative AI, Application Design, Kubernetes, Artificial Intelligence, Containerization, Enterprise Application Management, System Monitoring, Agentic systems, MLOps (Machine Learning Operations), Python Programming, Engineering

    Intermediate · Specialization · 3 - 6 Months

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    Sage Publications

    Foundations of Strategic Marketing and Leadership

    Beginner · Course · 1 - 3 Months

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    EDUCBA

    Predictive Analytics with SPSS: Analyze & Apply

    Skills you'll gain: SPSS, Correlation Analysis, SPSS (Software), Logistic Regression, Regression Analysis, Predictive Modeling, Predictive Analytics, Statistics, Descriptive Statistics, Statistical Software, Statistical Methods, Statistical Modeling, Advanced Analytics, Case Studies, Statistical Analysis, Probability & Statistics, Data Import/Export, Data Manipulation, Descriptive Analytics, Analysis

    4.8
    Rating, 4.8 out of 5 stars
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    15 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
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    Whizlabs

    AWS: Analytics and Application Integration

    Skills you'll gain: AWS Kinesis, Amazon Web Services, Real Time Data, Data Integration, Extract, Transform, Load, Data Processing, Dashboard Creation, Dashboard, Full-Stack Web Development, Mobile Development Tools, Web Development Tools, Event-Driven Programming, Data Visualization

    Intermediate · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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