• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    E

    Edureka

    Automating Decision Workflows with AI

    Skills you'll gain: Responsible AI, Generative AI Agents, Agentic Workflows, AI Workflows, Agentic systems, Business Process Automation, Real Time Data, MLOps (Machine Learning Operations), AI Personalization, IT Automation, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, No-Code Development, Cloud-Based Integration, Business Transformation, Cloud API, Python Programming, Data Analysis, Restful API, API Design

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Preview
    Preview
    A

    Arizona State University

    Generative AI in Action: Workplace Transformation

    Skills you'll gain: Generative AI, AI Product Strategy, Responsible AI, Image Analysis, Data Analysis, Risk Management, Resource Allocation, Business Risk Management, Business Solutions, ChatGPT, Analysis, AI Integrations, Resource Planning, Ethical Standards And Conduct, Proposal Writing, Risk Analysis, Risk Mitigation, Proposal Development, Budget Management

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    P

    Packt

    Employee Cybersecurity Awareness in the Age of AI

    Skills you'll gain: Agentic systems, AI Security, Data Ethics, Computer Security Awareness Training, Security Awareness, Responsible AI, Law, Regulation, and Compliance, Cybersecurity, Cyber Attacks, General Data Protection Regulation (GDPR), Cyber Risk, AI literacy, Human Factors (Security), Artificial Intelligence, Threat Detection, Information Privacy, Governance

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Analyze Corporate Banking Products & Strategies

    Skills you'll gain: Banking, Project Finance, Banking Services, Cash Management, Commercial Banking, Commercial Lending, Working Capital, Corporate Finance, Lending and Underwriting, Loans, Financial Services, Relationship Management, Financial Management, Financial Analysis, Corporate Strategy, Cash Flows, Customer Relationship Management, Environmental Social And Corporate Governance (ESG), Business Relationship Management, Hedge Accounting

    5
    Rating, 5 out of 5 stars
    ·
    11 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    E

    EDUCBA

    Markets and Firm Decisions in Economics

    Skills you'll gain: Economics, Market Dynamics, Business Economics, Supply And Demand, Consumer Behaviour, Tax, Market Analysis, Economics, Policy, and Social Studies, Cost Benefit Analysis, Cost Accounting, Competitive Analysis, Revenue Management, Production Process, Production Management, Branding, Resource Allocation

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Project Updates Across Platforms

    Skills you'll gain: Collaborative Software, Project Management Software, Automation, Productivity Software, Process Validation, Project Management, Integration Testing, Cloud-Based Integration, Internal Communications

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Network Visualization and Intervention

    Skills you'll gain: Data Visualization, Network Analysis, Relational Databases, Data Presentation, Data Visualization Software, Social Network Analysis, Infographics, Network Model, Database Theory, Query Languages, Data Analysis, Data Manipulation, Social Impact, Human Factors, Innovation

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    Logical Operations

    Tableau for Data-Driven Decision Makers

    Skills you'll gain: Tableau Software, Report Writing, Data Visualization Software, Dashboard, Data Visualization, Data Analysis, Data-Driven Decision-Making, Dashboard Creation, Data Presentation, Ad Hoc Reporting, Interactive Data Visualization, Microsoft Excel, Data Manipulation, Data Sharing, Microsoft PowerPoint, Data Management, Decision Making, Productivity Software

    Mixed · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Automate Surveys for Smart Market Insights

    Skills you'll gain: Market Research, Product Planning, Customer Analysis, Product Strategy, Strategic Marketing, Workflow Management, Survey Creation, No-Code Development, Consumer Behaviour, Market Analysis, Customer Insights, Quantitative Research, Data Integration, Business Process Automation, Automation, Process Design, Data Collection, Real Time Data, Sample Size Determination, Cloud-Based Integration

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Madecraft

    Business Networking 101: How to Network Like a Pro

    Skills you'll gain: Professional Networking, Social Media Strategy, Relationship Building, Social Media, LinkedIn, Customer Relationship Management, Sales Prospecting, Events and Conferences, Customer Relationship Management (CRM) Software, Oral Expression, Rapport Building, Relationship Management, New Business Development, Virtual Networking, Event Management, General Networking, Business Development, Interpersonal Communications, Communication, Communication Strategies

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Espectroscopía infrarroja: Algoritmo de interpretación

    Skills you'll gain: Analytical Chemistry, Analytical Testing, Chemistry, Data Analysis, Laboratory Testing, Vibrations, Engineering, Scientific, and Technical Instruments, Structural Analysis, Laboratory Research, Verification And Validation, Data Flow Diagrams (DFDs), Laboratory Techniques, Problem Solving, Pivot Tables And Charts, Quality Control, Data Collection, Physics

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Analyze Financial Data: Reconciliation Fast

    Skills you'll gain: Reconciliation, Financial Data, Data Cleansing, Financial Reporting, Financial Analysis, Variance Analysis, General Ledger, Financial Acumen, Data Analysis, Ledgers (Accounting), Pivot Tables And Charts, Spreadsheet Software, Data Validation, Profit and Loss (P&L) Management, Management Reporting, Gross Profit, Enterprise Resource Planning

    Intermediate · Course · 1 - 4 Weeks

1…500501502…540

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok