• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • G

    Google Cloud

    Setting Up Cost Control with Quota

    Skills you'll gain: Query Languages, Data Access, Database Management, Cloud API, Google Cloud Platform, Data Analysis

    Intermediate · Project · Less Than 2 Hours

  • C

    CertNexus

    AIBIZ (Exam AIZ-210)

    Skills you'll gain: Artificial Intelligence, AI Enablement, Artificial Intelligence and Machine Learning (AI/ML), Business Requirements, Decision Intelligence, Business Strategy, Technology Strategies, Data Ethics, Process Improvement, Process Improvement and Optimization, Environmental Social And Corporate Governance (ESG), Cloud Computing, Process Optimization, User Experience, Customer Service, Big Data, Data Security, Operational Efficiency, Marketing, Data Quality

    Mixed · Course · 1 - 4 Weeks

    Category: Preview
    Preview
  • E

    EDUCBA

    Equity Investments and Valuation Strategies

    Skills you'll gain: Competitive Analysis, Financial Market, Financial Trading, Equities, Investments, Investment Management, Financial Systems, Capital Markets, Market Analysis, Securities Trading, Business Valuation, Financial Analysis, Portfolio Management, Market Dynamics, Business Strategy, General Finance

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    AI Integration & Platform Optimization in Advanced Fabric

    Skills you'll gain: Data Architecture, Data Security, Microsoft Azure, Computing Platforms, Collaborative Software, Cloud Security, Information Systems Security, Data Infrastructure, Systems Architecture, Data Management, Capacity Management, Database Architecture and Administration, AI Enablement, Data Governance, AI Integrations, Data Presentation, Identity and Access Management, Machine Learning, Data Analysis

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Equity Research & Financial Statement Analysis

    Skills you'll gain: Working Capital, Financial Statement Analysis, Financial Statements, Financial Analysis, Financial Data, Balance Sheet, Income Statement, Cash Flows, Business Metrics, Financial Modeling, Return On Investment, Accounts Payable and Receivable, Market Data, Risk Analysis, Market Analysis, Accounts Receivable, Business Risk Management, Private Equity, Performance Measurement, Performance Analysis

    Mixed · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • L

    Logical Operations

    Microsoft Office Excel 2021-2024: Part 2

    Skills you'll gain: Data Visualization, Data Presentation, Microsoft Excel, Data Visualization Software, Pivot Tables And Charts, Spreadsheet Software, Business Intelligence, Excel Formulas, Data Analysis, Data Entry, Data Analysis Software, Trend Analysis, Microsoft 365, Data Manipulation, Productivity Software, Presentations, Data Management, Document Management, User Interface (UI)

    Mixed · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • S

    STARWEAVER

    Strategic Forecasting & Risk Management

    Skills you'll gain: Capital Budgeting, Financial Forecasting, Risk Mitigation, Forecasting, Financial Management, Risk Management, Cash Flow Forecasting, Revenue Forecasting, Business Risk Management, Risk Management Framework, Financial Analysis, Market Analysis, Competitive Analysis, Financial Modeling, Risk Analysis, Investment Management, Business Strategy, Financial Accounting, Performance Stress Testing, Strategic Communication

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Boost Team Collaboration

    Skills you'll gain: Collaborative Software, Collaboration, Team Building, Team Collaboration, Teamwork, Sprint Retrospectives, Cross-Functional Collaboration, User Feedback, Employee Surveys, Process Improvement, Discussion Facilitation, Document Management, Performance Analysis, People Analytics, Editing, Decision Making

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Design Smart Surveys with Skip Logic

    Skills you'll gain: Surveys, Survey Creation, User Feedback, Case Studies, Data Quality, Research Design, User Research, Data Collection, Qualitative Research

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Chart HR Trends

    Skills you'll gain: Data Visualization, Data Storytelling, Interactive Data Visualization, People Analytics, Microsoft Excel, Prompt Engineering, Oral Expression, Trend Analysis, AI Workflows, Descriptive Analytics, Persuasive Communication, Stakeholder Communications, AI Integrations, Verification And Validation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    BigQuery pour les analystes de données

    Skills you'll gain: Looker (Software), Big Data, Business Intelligence, Data Warehousing, SQL, Data Manipulation, Extract, Transform, Load, Data Store, Data Transformation, Data Analysis, Analytics, Data Pipelines, Data Cleansing, Data Visualization Software, Query Languages, Google Cloud Platform

    Intermediate · Course · 1 - 3 Months

  • J

    John Wiley & Sons

    Financial Tools and Planning

    Skills you'll gain: Balance Sheet, Financial Planning, Budgeting, Finance, Budget Management, Financial Management, Market Dynamics, Cash Flow Forecasting, Economics, Cash Management, Business Mathematics, Financial Analysis, Financial Statement Analysis, Financial Statements, Cash Flows, Loans, Expense Management, Market Analysis, Growth Strategies, Decision Making

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…503504505…540

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok