• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Commodity and Currency Hedging

    Skills you'll gain: Hedge Accounting, Risk Management, Derivatives, Risk Mitigation, Futures Exchange, Business Risk Management, Financial Trading, International Finance, Contract Management, Finance

    4.5
    Rating, 4.5 out of 5 stars
    ·
    26 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    S

    STARWEAVER

    Hotel Digital Marketing and Social Media Strategy

    Skills you'll gain: Social Media Analytics, Content Creation, Social Media Marketing, Hospitality Management, Social Media, Hospitality, Social Media Management, Social Media Content, Digital Marketing Campaigns, Guest Relations, Digital Marketing Tools, Hotels and Accommodations, Marketing, Social Media Strategy, Digital Marketing, Storytelling, Instagram, Web Analytics and SEO, Search Engine Optimization, User Feedback

    3.9
    Rating, 3.9 out of 5 stars
    ·
    24 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    P

    Packt

    Git and GitHub Complete Master Class

    Skills you'll gain: GitHub, Git (Version Control System), Version Control, Unix Commands, Unix Shell, Software Versioning, Linux Commands, Shell Script, Command-Line Interface, Software Configuration Management, Bash (Scripting Language), Devops Tools, Software Installation, Configuration Management, Collaborative Software, Code Review, File Systems, Development Environment, Web Presence, Software Documentation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    35 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Environmental Economics

    Skills you'll gain: Sustainable Development, Sustainable Business, Environmental Policy, Environmental Issue, Environmental Regulations, Environment, Environment and Resource Management, Climate Change Programs, Climate Change Mitigation, Financial Policy, Cost Benefit Analysis, Energy and Utilities, Economics, Oil and Gas, Policy Analysis, Market Dynamics, Public Policies, Decision Making

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Warehousing Capstone Project

    Skills you'll gain: Data Warehousing, IBM Cognos Analytics, Extract, Transform, Load, Database Architecture and Administration, Data Visualization, Database Design, Dashboard Creation, Data Modeling, MySQL, Dashboard, Business Intelligence, Database Management, Data Architecture, Data Pipelines, PostgreSQL, Statistical Reporting, Shell Script, SQL, Data Transformation, Data Import/Export

    4.8
    Rating, 4.8 out of 5 stars
    ·
    29 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Duke University

    Data Science with R

    Skills you'll gain: Data Ethics, Exploratory Data Analysis, Data-Driven Decision-Making, Logistic Regression, Statistical Modeling, R (Software), Web Scraping, Ggplot2, Model Evaluation, Statistical Reporting, Data Visualization Software, Predictive Modeling, Tidyverse (R Package), Data Visualization, Responsible AI, Data Transformation, R Programming, Data Science, Data Wrangling, Version Control

    4.7
    Rating, 4.7 out of 5 stars
    ·
    44 reviews

    Beginner · Specialization · 1 - 3 Months

  • A

    Amazon Web Services

    Cloud Support Essentials: A Technical Approach

    Skills you'll gain: Command-Line Interface, Network Troubleshooting, Linux Commands, Linux, Linux Servers, Linux Administration, Technical Support, Amazon Web Services, File Management, Remote Access Systems, Network Protocols, Network Security, Operating Systems, Package and Software Management, System Configuration, Scenario Testing, DevOps, Communication

    4.8
    Rating, 4.8 out of 5 stars
    ·
    27 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Files and directories in the Linux filesystem

    Skills you'll gain: File Systems, Linux, Linux Commands, File Management, Linux Administration, Operating Systems, Unix, Command-Line Interface, Authorization (Computing), Data Storage

    4.7
    Rating, 4.7 out of 5 stars
    ·
    20 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: New
    New
    Status: Free Trial
    Free Trial
    G

    Google Cloud

    Security & Compliance on Google Cloud

    Skills you'll gain: AI Security, Security Information and Event Management (SIEM), DevSecOps, Role-Based Access Control (RBAC), Responsible AI, Data Security, Security Strategy, Cloud Deployment, Vulnerability Management, Vulnerability Scanning, Security Management, Continuous Monitoring, Cybersecurity, Cloud Security, Vulnerability Assessments, Threat Modeling, Threat Detection, Incident Response, Security Software, Operations

    4.3
    Rating, 4.3 out of 5 stars
    ·
    26 reviews

    Intermediate · Specialization · 3 - 6 Months

  • Status: Free
    Free
    C

    Coursera

    Управление инвестиционными рисками

    Skills you'll gain: Portfolio Risk, Risk Management, Risk Analysis, Financial Analysis, Portfolio Management, Return On Investment, Investment Management, Finance

    4.9
    Rating, 4.9 out of 5 stars
    ·
    31 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • C

    Coursera

    A Start Guide: Product Marketing Using G Suite

    Skills you'll gain: Product Lining, Product Planning, Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Product Development, Product Flow Diagram, Performance Analysis

    4.3
    Rating, 4.3 out of 5 stars
    ·
    41 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    M

    Microsoft

    Stakeholder Relations and Reporting

    Skills you'll gain: Stakeholder Communications, Stakeholder Management, Stakeholder Analysis, Communication Planning, Stakeholder Engagement, Public Relations, Marketing and Public Relations, Public Affairs, Performance Reporting, Report Writing, Strategic Communication, Business Reporting, Marketing Effectiveness, Promotions and Campaigns, Community Outreach, Performance Metric, Data Storytelling, Relationship Building, Data Visualization

    4.8
    Rating, 4.8 out of 5 stars
    ·
    44 reviews

    Beginner · Course · 1 - 4 Weeks

1…504505506…834

In summary, here are 10 of our most popular brand management courses

  • Commodity and Currency Hedging: Rutgers the State University of New Jersey
  • Hotel Digital Marketing and Social Media Strategy: STARWEAVER
  • Git and GitHub Complete Master Class: Packt
  • Environmental Economics: University of Michigan
  • Data Warehousing Capstone Project: IBM
  • Data Science with R: Duke University
  • Cloud Support Essentials: A Technical Approach: Amazon Web Services
  • Files and directories in the Linux filesystem: Coursera
  • Security & Compliance on Google Cloud: Google Cloud
  • Управление инвестиционными рисками: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok