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  • Marketing Strategy

Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Popular Marketing Strategy Courses and Certifications


  • Status: Preview
    Preview
    B

    Brightline Initiative

    Bridging the Gap between Strategy Design and Delivery

    Skills you'll gain: Strategic Leadership, Organizational Strategy, Program Implementation, Plan Execution, Solution Delivery, Strategic Thinking, Organizational Effectiveness, Gap Analysis, Initiative and Leadership, Strategic Planning, Leadership and Management, Business Strategy, Leadership, Leadership Studies, Organizational Change, Organizational Development, Operational Analysis, Case Studies, Change Management

    4.8
    Rating, 4.8 out of 5 stars
    ·
    798 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    D

    Dell

    Dell Technologies Establishing Your Sales Strategy

    Skills you'll gain: Sales Process, Prospecting and Qualification, Sales Pipelines, Technical Sales, Rapport Building, Sales, Customer Relationship Building, Solution Sales Engineering, Sales Strategy, Selling Techniques, Sales Prospecting, Data Centers, Information Technology, Relationship Building, Customer Relationship Management, Telecommunications, Big Data, Communication, Digital Transformation, Artificial Intelligence and Machine Learning (AI/ML)

    Beginner · Course · 1 - 4 Weeks

  • Status: Free
    Free
    G

    Goldman Sachs

    Innovation Strategy with Goldman Sachs 10,000 Women

    Skills you'll gain: Market Research, New Product Development, Product Development, Entrepreneurship, Product Planning, User Research, Product Design, Innovation, Focus Group, Ideation, Business Development, Product Testing, Logistics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    87 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    U

    University of Arizona

    Marketing Communications: The Customer's Journey

    Skills you'll gain: Integrated Marketing Communications, Advertising, Advertising Campaigns, Marketing Communications, Media Strategy, Paid media, Owned Media, Customer Advocacy, Journey Mapping, Branding, Cross-Channel Marketing, Digital Media Strategy, Earned Media, Search Engine Optimization, Customer Engagement, Content Development and Management, Goal Setting, Brand Awareness, Culture, Consumer Behaviour

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Product Marketing Manager with AI Professional Certificate

    Skills you'll gain: Data Storytelling, Product Marketing, Conversion Funnel Analysis, Marketing Planning, Google Analytics, Marketing Budgets, Data Presentation, Marketing Analytics, Campaign Management, Data-Driven Marketing, Customer Analysis, Market Research, Value Propositions, Marketing Communications, Competitive Intelligence, Digital Marketing Campaigns, Prompt Engineering, Go To Market Strategy, Marketing Strategies, Performance Management

    Beginner · Professional Certificate · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    E

    EDUCBA

    Evaluate and Re-Engineer Business Strategy Effectively

    Skills you'll gain: Process Optimization, Operational Analysis, Business Process Reengineering, Process Improvement, Operational Performance Management, Process Management, Business Systems, Strategic Planning, Business Process Improvement, Business Strategy, Operational Efficiency, Program Evaluation, Performance Measurement, Business Process, Organizational Strategy, Organizational Development, Business Transformation, Strategic Decision-Making

    5
    Rating, 5 out of 5 stars
    ·
    17 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    A

    AI CERTs

    Design Strategy, Future Trends & Implementation with AI

    Skills you'll gain: Digital Transformation, New Product Development, Innovation, Design Thinking, Customer experience improvement, Web Content Accessibility Guidelines, Product Strategy, User Experience, Product Development, Customer experience strategy (CX), Journey Mapping, Customer Engagement, Emerging Technologies

    4.1
    Rating, 4.1 out of 5 stars
    ·
    8 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    F

    Fundação Instituto de Administração

    Planejamento Estratégico de Marketing Digital

    Skills you'll gain: Campaign Management, Digital Marketing Tools, Campaign Planning, Digital Marketing Campaigns, Marketing Effectiveness, Consumer Behaviour, Marketing Strategies, Key Performance Indicators (KPIs), Digital Marketing, Digital Brand Strategy, Customer Analysis, Marketing Analytics, Customer experience strategy (CX), Marketing Planning, Data-Driven Marketing, Performance Analysis, Strategic Marketing, Target Market, Digital Analysis, Marketing

    Beginner · Specialization · 3 - 6 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Nursing Leadership: Strategy and Decision-Making

    Skills you'll gain: Stakeholder Engagement, Clinical Leadership, Strategic Leadership, Nursing Management, Strategic Decision-Making, Stakeholder Management, Leadership, Accountability, Decision Making, Leadership Development, Critical Thinking and Problem Solving, Communication Strategies, Strategic Thinking, Problem Solving, Organizational Strategy, Complex Problem Solving, Dealing With Ambiguity, Data-Driven Decision-Making, Patient Safety, Cross-Functional Collaboration

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Search Engine Optimization and Content Marketing

    Skills you'll gain: Web Analytics and SEO, Search Engine Optimization, Generative Engine Optimization (GEO), Content Marketing, Web Analytics, Blogs, Content Optimization, Search Engine Marketing, Content Creation, Content Performance Analysis, Content Development and Management, Digital Marketing Tools, Digital Marketing, Growth Strategies, Content Strategy, Market Research, Brand Management

    4.9
    Rating, 4.9 out of 5 stars
    ·
    38 reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    S

    SkillsBooster Academy

    Google Gemini for Digital Marketing

    Skills you'll gain: Prompt Engineering, Google Gemini, Campaign Management, Google Ads, Digital Marketing Tools, Prompt Engineering Tools, Market Research, Google Workspace, Marketing Operations, Report Writing, Google Docs, Digital Marketing Campaigns, Digital Marketing, Content Creation, Target Audience, Content Optimization, Marketing Planning, Generative AI, Search Engine Optimization, Web Analytics and SEO

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Market Research Foundations for Strategy and Growth

    Skills you'll gain: Market Research, Business Research, Marketing Strategies, Market Analysis, Marketing Planning, Business Planning, Market Opportunities, Business Analysis, Research Methodologies, Competitive Analysis, Business Strategy, Strategic Planning, Smart Goals, Growth Strategies, Project Scoping, Goal Setting, Interviewing Skills, Key Performance Indicators (KPIs), Report Writing

    Beginner · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Bridging the Gap between Strategy Design and Delivery: Brightline Initiative
  • Dell Technologies Establishing Your Sales Strategy: Dell
  • Innovation Strategy with Goldman Sachs 10,000 Women: Goldman Sachs
  • Marketing Communications: The Customer's Journey: University of Arizona
  • Product Marketing Manager with AI Professional Certificate: Coursera
  • Evaluate and Re-Engineer Business Strategy Effectively: EDUCBA
  • Design Strategy, Future Trends & Implementation with AI: AI CERTs
  • Planejamento Estratégico de Marketing Digital: Fundação Instituto de Administração
  • Nursing Leadership: Strategy and Decision-Making: Coursera
  • Search Engine Optimization and Content Marketing: IBM

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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