• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • E

    EDUCBA

    Create & Deploy Company Websites Using Apache & PHP

    Skills you'll gain: Web Design, Code Reusability, Web Analytics and SEO, Software Installation

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • W

    Whizlabs

    Fundamentals of AWS AI and ML Solutions

    Skills you'll gain: Model Deployment, AWS SageMaker, MLOps (Machine Learning Operations), Image Analysis, Natural Language Processing, Artificial Intelligence and Machine Learning (AI/ML), Amazon Web Services, Model Training, Deep Learning, AI Personalization, Cloud Solutions, Artificial Intelligence, Model Evaluation, Applied Machine Learning, AI Integrations, Computer Vision, Machine Learning, Feature Engineering, Text Mining, Data Wrangling

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Category: Preview
    Preview
  • C

    Coursera

    Ensure Data Integrity: Build Quality Pipelines

    Skills you'll gain: Data Management, Data Quality, Data Validation, Data Integrity, Data Pipelines, YAML, Verification And Validation, Quality Assurance, Test Automation, SQL

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • G

    Google Cloud

    Build a BigQuery Processing Pipeline with Events for Cloud Run for Anthos

    Skills you'll gain: Google Cloud Platform, Data Pipelines, Big Data, Data Visualization, Email Automation, Scientific Visualization, Data Processing, Kubernetes, Data Analysis, Microservices, Application Development

    Intermediate · Project · Less Than 2 Hours

  • E

    EDUCBA

    Apply Advanced Editing Techniques in Photoshop

    Skills you'll gain: AI powered creativity, Visual Storytelling, Design Elements And Principles, Graphic and Visual Design Software, Image Quality, Editing, Layout Design, AI Integrations

    Beginner · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Pearson

    Data Science Fundamentals Part 2: Unit 1

    Skills you'll gain: Exploratory Data Analysis, Matplotlib, Plot (Graphics), Box Plots, Data Analysis, Descriptive Statistics, Scatter Plots, Data Visualization Software, Histogram, Data Literacy, Statistical Visualization, Seaborn, Descriptive Analytics, Analytical Skills, Statistical Analysis, Correlation Analysis, Statistics

    Beginner · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze Fatal Drug Overdose Data Using Tableau

    Skills you'll gain: Data Storytelling, Data Presentation, Feature Engineering, Data Ethics, Exploratory Data Analysis, Tableau Software, Data-Driven Decision-Making, Data Visualization Software, Data Analysis, Analytical Skills, Analytics, Data Cleansing, Data Preprocessing, Data Wrangling, Data Manipulation

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • P

    Packt

    Automation, Reporting, and Certification Preparation

    Skills you'll gain: Salesforce, Salesforce Development, Application Deployment, Business Process Automation, Workflow Management, Business Reporting, Automation, Dashboard, Administration, Customer Relationship Management, Data Entry, Records Management

    Advanced · Course · 1 - 3 Months

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Design, Analyze, and Explain Financial Performance

    Skills you'll gain: Performance Reporting, Dashboard, Performance Analysis, Variance Analysis, Dashboard Creation, Financial Reporting, Financial Analysis, Business Reporting, Financial Data, Data Presentation, Data Storytelling, Communication, Interactive Data Visualization, Report Writing, Business Communication, Data Analysis, Data Visualization Software, Concision

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Apply Hypothesis Testing with Minitab for Data Analysis

    Skills you'll gain: Business Analytics, Statistical Software, Data-Driven Decision-Making, Analytical Skills

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • E

    EDUCBA

    Analyze and Apply Statistical Methods Using Minitab

    Skills you'll gain: Minitab, Process Capability, Statistical Process Controls, Statistical Hypothesis Testing, Data Visualization, Descriptive Statistics, Statistical Analysis, Statistical Software, Plot (Graphics), Statistics, Sampling (Statistics), Statistical Visualization, Process Analysis, Probability & Statistics, Probability Distribution, Statistical Modeling, Data Analysis, Statistical Methods, Performance Analysis, Exploratory Data Analysis

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • C

    Coursera

    Analyze and Guide Capital Investments

    Skills you'll gain: Capital Budgeting, Return On Investment, Financial Analysis, Capital Expenditure, Financial Data, Investments, Portfolio Risk, Investment Management, Financial Modeling, Financial Forecasting, Forecasting, Data Analysis, Spreadsheet Software, Risk Analysis, Communication, Analytical Skills, Risk Management

    Intermediate · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
1…526527528…540

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok