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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Popular Marketing Analytics Courses and Certifications


  • Status: New
    New
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    SkillsBooster Academy

    AI-powered Marketing with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Market Analysis, Microsoft Copilot, Marketing Planning, Marketing, Marketing Strategy and Techniques, Content Marketing, Data Ethics, Customer Analysis, Business Marketing, Marketing Communications, Generative AI, Strategic Thinking, AI Workflows, AI Personalization, Market Trend, Strategic Communication, Digital Marketing, Content Creation, Business Process

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
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    Fundação Instituto de Administração

    Marketing e a Jornada do Cliente

    Skills you'll gain: Marketing Strategies, Strategic Marketing, Marketing Planning, Marketing, Customer experience strategy (CX), Customer Analysis, Consumer Behaviour, Content Marketing, Customer Insights, Journey Mapping, Digital Marketing, Sales Process, Digital Media Strategy, Conversion Funnel Analysis, Content Strategy, Brand Awareness

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Whizlabs

    Power BI: Data Analytics and Data Preparation

    Skills you'll gain: Data Transformation, Power BI, Data-Driven Decision-Making, Data Processing, Data Integration, Data Cleansing, Data Manipulation, Data Preprocessing, Data Modeling, Data Visualization Software, Data Analysis, Pivot Tables And Charts, Analytics

    4.2
    Rating, 4.2 out of 5 stars
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    14 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
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    Microsoft

    Upgrade Your Marketing Strategy with Microsoft Copilot

    Skills you'll gain: Prompt Engineering, Microsoft Copilot, Competitive Analysis, Marketing Operations, Marketing Design, Marketing Strategies, Marketing Planning, Performance Reporting, Campaign Planning, Marketing Channel, Cross-Channel Marketing, Generative AI, Market Intelligence, Microsoft 365, Customer Analysis, Market Research, Artificial Intelligence, Customer experience improvement, Customer Retention

    4.7
    Rating, 4.7 out of 5 stars
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    20 reviews

    Beginner · Course · 1 - 4 Weeks

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    IE Business School

    Market Research Essentials for Marketing Management

    Skills you'll gain: Market Research, Business Research, Market Data, Customer Insights, Data-Driven Decision-Making, Quantitative Research, Market Analysis, Data Strategy, Marketing, Data Literacy, Data Collection, Ideation

    Beginner · Course · 1 - 4 Weeks

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    Alex Genadinik

    YouTube Marketing 2026: YouTube SEO & Algorithms

    Skills you'll gain: Video Production, Search Engine Optimization, Keyword Research, Product Promotion, Web Analytics and SEO, Social Media Content, Social Media Marketing, Content Optimization, Marketing Strategies, Strategic Partnership, Live Streaming, Social Media Strategy, Driving engagement, Promotional Strategies, Content Strategy, Online Advertising, Paid media, Performance marketing, Digital Advertising, Content Creation

    Mixed · Course · 3 - 6 Months

  • Status: Preview
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    U

    UBITS

    Introducción al marketing con Google Ads

    Skills you'll gain: Google Ads, Advertising Campaigns, Marketing, Marketing Effectiveness, Search Engine Marketing, Online Advertising, Digital Advertising, Campaign Planning, Advertising, Digital Marketing Campaigns, Campaign Management, Conversion Funnel Analysis, Digital Marketing, Marketing Strategies, Marketing Strategy and Techniques, Product Marketing, Promotional Strategies, Product Promotion

    Intermediate · Course · 1 - 4 Weeks

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    IE Business School

    Marketing Management Essentials: Price and Place

    Skills you'll gain: Product Lifecycle Management, Product Development, Content Marketing, Product Management, Content Management, Product Strategy, New Product Development, Branding, Product Marketing, Brand Strategy, Brand Management, Commercialization, Marketing Channel, Strategic Marketing, Revenue Management, Marketing

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
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    Northeastern University

    Data Management for Analytics Part 2

    Skills you'll gain: Data Governance, Database Management, NoSQL, Data Management, SQL, Query Languages, Database Theory, MongoDB, Relational Databases, Big Data, Graph Theory, Data Storage, Social Network Analysis, Network Analysis, Data Integrity, Apache Hadoop, Data Manipulation

    Build toward a degree

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    C

    Coursera

    How to Sell: An Overview of Fundamental Selling Techniques

    Skills you'll gain: Cold Calling, Selling Techniques, Closing (Sales), Overcoming Objections, General Sales Practices, Sales, Sales Process, Sales Presentations, Phone Sales, Sales Strategy, Outbound Calls, Lead Generation, Customer Relationship Building, Rapport Building, Active Listening, Communication Strategies, Customer Engagement, Customer Insights

    4.7
    Rating, 4.7 out of 5 stars
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    270 reviews

    Beginner · Course · 1 - 4 Weeks

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    Packt

    Google Analytics 4: Smart Rules for Beginners and Analysts

    Skills you'll gain: Google Analytics, Analytical Skills, Web Analytics, Analysis, Marketing Analytics, Data-Driven Decision-Making, Analytics, Data Analysis, Driving engagement, Event Monitoring, Data Collection, Customer Insights, Customer Acquisition Management

    Beginner · Course · 3 - 6 Months

  • Status: Preview
    Preview
    I

    IE Business School

    Marketing Management Essentials: Product and Branding

    Skills you'll gain: Product Lifecycle Management, Market Trend, Product Marketing, Product Strategy, Product Management, Trend Analysis, Market Analysis, Competitive Analysis, Brand Management, Branding, Strategic Marketing, Marketing Strategies

    4.5
    Rating, 4.5 out of 5 stars
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    10 reviews

    Beginner · Course · 1 - 4 Weeks

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Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
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