Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.

Arizona State University
Skills you'll gain: Sales Presentation, Sales Presentations, Selling Techniques, Product Marketing, General Sales Practices, Marketing Materials, Presentations, Marketing, Product Promotion, Persuasive Communication, Business Correspondence, Advertising, Public Speaking, Marketing Communications, Business Writing, Influencing, Sales, Business Communication, Marketing Psychology, Concision
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Social Media Management, Social Media Content, Social Media, Social Media Marketing, Instagram, Social Media Strategy, Content Creation, Content Performance Analysis, Content Scheduling, Social Media Analytics, Drive Engagement, Generative AI Agents, Web Presence, Brand Strategy, Content Marketing, Content Management, Branding, Performance Analysis, Content Strategy, Customer Engagement
Beginner · Course · 1 - 3 Months

National Taiwan University
Skills you'll gain: Branding, Brand Management, Target Market, Marketing, Marketing Management, Customer Relationship Management, Strategic Marketing, Brand Loyalty, Marketing Strategy and Techniques, Brand Strategy, Marketing Strategies, Digital Brand Strategy, Brand Awareness, Customer Retention, Customer Data Management, Relationship Management, Customer Engagement, Data-Driven Marketing, Consumer Behaviour, Customer Insights
Beginner · Course · 1 - 3 Months

Microsoft
Skills you'll gain: Competitive Analysis, Market Research, User Story, Product Roadmaps, Competitive Intelligence, User Interface and User Experience (UI/UX) Design, AI Product Strategy, Usability, Persona Development, Product Development, Market Analysis, UI/UX Strategy, New Product Development, Product Management, Customer Analysis, Product Lifecycle Management, Quality Assurance and Control, Technology Roadmaps, Product Strategy, Data Analysis
Beginner · Professional Certificate · 3 - 6 Months

Coursera
Skills you'll gain: WordPress, Content Management Systems, Content Management, Web Content, Web Design and Development, Web Presence, Content Creation, Control Panels, Creativity
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Process Analysis, Process Modeling, Business Process, Business Analysis, Process Mapping, Process Management, Process Flow Diagrams, Business Process Modeling, Business Modeling, Stakeholder Management, Stakeholder Analysis, Computer Literacy
Beginner · Guided Project · Less Than 2 Hours

ESSEC Business School
Skills you'll gain: Data-Driven Marketing, Marketing Analytics, Business Analytics, Statistical Programming, Forecasting, Peer Review, Statistical Methods, Data Presentation, Predictive Analytics, Customer Analysis, Case Studies, R (Software), Information Technology, Analytical Skills, Digital Transformation, Business Marketing, Advanced Analytics, Complex Problem Solving, Analysis, R Programming
Advanced · Specialization · 3 - 6 Months

ESSEC Business School
Skills you'll gain: Business Analytics, Statistical Programming, Forecasting, Statistical Methods, Data Presentation, Predictive Analytics, R Programming, R (Software), Information Technology, Presentations, Advanced Analytics, Predictive Modeling, Analytics, Statistical Analysis, People Analytics, Communication, Data Storytelling, Business Strategy, Business, Data Analysis
Mixed · Course · 1 - 3 Months

ESSEC Business School
Skills you'll gain: Case Studies, Digital Transformation, Advanced Analytics, Business Analytics, Analytics, Business Analysis, Predictive Analytics, Data Analysis, Analytical Skills, Health Informatics, Value Propositions, Consulting, Business Transformation, Data Strategy
Mixed · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Financial Statements, Operations Management, Customer Analysis, Operations, Operational Efficiency, Financial Statement Analysis, Operational Excellence, Return On Investment, Accrual Accounting, Human Capital, Process Improvement and Optimization, Process Analysis, Branding, Marketing, People Management, Capital Budgeting, Finance, Peer Review, Project Design, Corporate Finance
Beginner · Specialization · 3 - 6 Months
University of California, Davis
Skills you'll gain: Search Engine Optimization, Keyword Research, Content Marketing, Content Performance Analysis, Content Strategy, Persona Development, Campaign Planning, Social Media Campaigns, Competitive Analysis, Content Development and Management, Stakeholder Management, Content Optimization, Content Creation, Web Analytics and SEO, Digital Marketing Campaigns, Social Media Strategy, Search Engine Marketing, Stakeholder Communications, Digital Media Strategy, Social Media Marketing
Beginner · Specialization · 3 - 6 Months

DeepLearning.AI
Skills you'll gain: AI Product Strategy, Responsible AI, Data Ethics, AI Enablement, Applied Machine Learning, Artificial Intelligence, AI literacy, Machine Learning, Data Science, AI Integrations, Deep Learning, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks