• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Brand Management

Brand Management Courses

Brand management courses can help you learn brand positioning, consumer behavior analysis, brand equity measurement, and strategic marketing planning. You can build skills in crafting compelling brand narratives, managing brand portfolios, and conducting competitive analysis. Many courses introduce tools like SWOT analysis, brand tracking software, and social media analytics, that support monitoring brand performance and engaging with target audiences effectively.

Popular Brand Management Courses and Certifications


  • P

    Packt

    Vim Masterclass

    Skills you'll gain: Command-Line Interface, Graphical Tools, File Management, Software Development Tools, System Configuration, Development Environment

    4.5
    Rating, 4.5 out of 5 stars
    ·
    6 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free
    Free
    C

    Coursera

    Audience Demographics with Facebook Audience Insights

    Skills you'll gain: Content Performance Analysis, Target Audience, Facebook, Content Scheduling, Target Market, Social Media Marketing, Customer Insights, Social Media, Social Media Analytics, Social Media Management, Advertising Campaigns, Social Media Content, Online Advertising, Customer Analysis, Marketing, Content Marketing, Performance Analysis, Content Creation, Digital Marketing, Performance Metric

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of Colorado Boulder

    Resilience & Leadership: Design, Development, & Integration

    Skills you'll gain: Crisis Management, Climate Change Adaptation, Change Management, Organizational Change, Engineering Management, Sustainable Development, Sustainable Systems, Organizational Development, Systems Thinking, Organizational Leadership, Risk Management, Leadership, Mitigation, Natural Resource Management, Infrastructure Security, Complex Problem Solving, Cross-Functional Collaboration

    Build toward a degree

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Online Influence and Persuasion

    Skills you'll gain: Social Network Analysis, Social Media Analytics, Network Analysis, Data Analysis, Analytical Skills, Statistical Analysis, Social Sciences, Research, Data Collection, AI Personalization, Sociology, Data Transformation, Persuasive Communication, Application Programming Interface (API), Extract, Transform, Load, Media and Communications, Scripting, Psychology

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Building Management System

    Skills you'll gain: Building Services Engineering, HVAC, Facility Management and Maintenance, Control Systems, Energy and Utilities, Facility Management, Network Protocols, Systems Integration, Electrical Systems, System Monitoring, Programmable Logic Controllers, Building Design, Thermal Management, Internet Of Things, Process Control, Building Codes, Automation, Failure Analysis, Electrical Equipment, Electrical Safety

    Advanced · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    H

    Harvard Business Review

    Cultivate Teamwork and Collaboration

    Skills you'll gain: Team Performance Management, Teamwork, Team Building, Team Collaboration, Team Management, Virtual Teams, Collaboration, Intercultural Competence, Team Leadership, Conflict Management, Team Motivation, Performance Measurement, Performance Analysis, Cooperation, Productivity, Cultural Diversity, Cultural Sensitivity, Drive Engagement

    Intermediate · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    L

    L&T EduTech

    Bridge Deck Analysis

    Skills you'll gain: Structural Engineering, Structural Analysis, Building Codes, Civil Engineering, Design Specifications, Engineering Analysis, Stormwater Management, Engineering Calculations, Engineering Design Process, Vibrations, Safety Standards

    Advanced · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    U

    Universidad Nacional Autónoma de México

    Educación Basada en Evidencias

    Skills you'll gain: Education and Training, Pedagogy, Research, Teaching, Research Methodologies, Scientific Methods, Science and Research, Instructional Strategies, digital literacy, Information Management, Data Access

    4.3
    Rating, 4.3 out of 5 stars
    ·
    6 reviews

    Beginner · Course · 1 - 3 Months

  • P

    Packt

    Managing Data as a Product: Scalable Data Architectures

    Skills you'll gain: Data Architecture, Distributed Computing, Data Modeling, Scalability, Data Management, Data Strategy, Data Pipelines, Software Architecture, Semantic Web, Continuous Deployment, Information Architecture, CI/CD, Maintainability, AI Enablement, Organizational Structure, AI Integrations, Product Automation, Interoperability, Data Analysis, Generative AI

    Intermediate · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    M

    Minnesota State University, Mankato

    Foundations of Leadership and Management

    Skills you'll gain: Conflict Management, Trustworthiness, Organizational Change, Leadership and Management, Management Training And Development, Problem Solving, Rapport Building, Leadership Development, Leadership, Organizational Leadership, Adaptability, Team Leadership, Behavior Management, Organizational Development, Professionalism, Initiative and Leadership, Professional Development, Strategic Leadership, Behavioral Management, Business Management

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    O

    O.P. Jindal Global University

    Program Design and Evaluation

    Skills you'll gain: Program Evaluation, Policy Development, Policy Analysis, Project Design, Program Standards, Public Policies, Program Implementation, Program Development, Resource Allocation, Social Impact, Resource Management, Governance, Coordination, Stakeholder Engagement

    Build toward a degree

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Chris Croft Training

    Inspirational Leadership: Motivation & Leadership Tips

    Skills you'll gain: Delegation Skills, Team Motivation, Motivational Skills, Leadership and Management, Initiative and Leadership, Leadership, Organizational Leadership, Leadership Studies, Team Leadership, Leadership Development, Strategic Leadership, Team Building, Business Leadership, Teamwork, Communication, Team Management, Cross-Functional Team Leadership, Employee Coaching, Coaching, Business Management

    Mixed · Course · 1 - 3 Months

1…803804805…834

In summary, here are 10 of our most popular brand management courses

  • Vim Masterclass: Packt
  • Audience Demographics with Facebook Audience Insights: Coursera
  • Resilience & Leadership: Design, Development, & Integration: University of Colorado Boulder
  • Online Influence and Persuasion: Johns Hopkins University
  • Building Management System: L&T EduTech
  • Cultivate Teamwork and Collaboration: Harvard Business Review
  • Bridge Deck Analysis: L&T EduTech
  • Educación Basada en Evidencias: Universidad Nacional Autónoma de México
  • Managing Data as a Product: Scalable Data Architectures: Packt
  • Foundations of Leadership and Management: Minnesota State University, Mankato

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok