• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Degrees
​
Log In
Join for Free
  • Browse
  • Market Research

Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

Popular Market Research Courses and Certifications


  • P

    Pearson

    Critical Thinking and Logical Reasoning

    Skills you'll gain: Critical Thinking, Deductive Reasoning, Critical Thinking and Problem Solving, Logical Reasoning, Decision Making, Independent Thinking, Research, Analytical Skills, Ethical Standards And Conduct, Writing, Persuasive Communication, Problem Solving, Communication Strategies, Communication, Dealing With Ambiguity, Decision Intelligence, Complex Problem Solving, Correlation Analysis, Scientific Methods, Positivity

    Beginner · Specialization · 1 - 3 Months

    Category: New
    New
  • C

    Coursera

    Craft Conversion Email Copy

    Skills you'll gain: Email Marketing, Copywriting, Conversion Funnel Analysis, Email Automation, Marketing Automation, Persuasive Communication, Driving engagement, Writing, Marketing, Editing, Content Performance Analysis, Value Propositions, Marketing Psychology, Target Audience, Promotional Strategies, Analysis, Creative Design, Drive Engagement

    Beginner · Course · 1 - 4 Weeks

    Category: New
    New
    Status: Free Trial
    Free Trial
  • W

    Wesleyan University

    Schizophrenia

    Skills you'll gain: Psychosocial Assessments, Psychiatry, Pharmacotherapy, Clinical Psychology, Mental Health Diseases and Disorders, Pharmacology, Psychiatric Assessments, Psychotherapy, Psychology, Mental Status Examination, Psychological Evaluations, Mental Health Therapies, Patient Evaluation, Neurology, Scientific Methods, Magnetic Resonance Imaging, Research Methodologies, Medical Imaging, Case Studies, Patient Communication

    ★ 4.8 (2.5K) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • U

    University of Colorado Boulder

    Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising

    Skills you'll gain: Google Ads, Digital Advertising, Online Advertising, Advertising, Contextual Advertising, Pay Per Click Advertising, Advertising Campaigns, Paid media, Social Media, Search Engine Marketing, Performance marketing, Marketing, Keyword Research, Search Engine Optimization, Social Media Marketing, Digital Marketing, Social Media Strategy, Social Media Campaigns, Media Buying, Data Ethics

    ★ 4.6 (836) · Beginner · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • U

    University of Pennsylvania

    Healthcare Law

    Skills you'll gain: Intellectual Property, Health Insurance Portability And Accountability Act (HIPAA) Compliance, Medical Privacy, General Data Protection Regulation (GDPR), Health Systems, Personally Identifiable Information, Health Care Procedure and Regulation, Law, Regulation, and Compliance, Information Privacy, Primary Care, Health Care Administration, Regulatory Compliance, Medicaid, Medicare, Health Care, Health Administration, Healthcare Industry Knowledge, Pharmaceuticals, Managed Care, Health Policy

    ★ 4.7 (630) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • T

    The University of Sydney

    Problem-Solving Skills for University Success

    Skills you'll gain: Creative Problem-Solving, Problem Solving, Critical Thinking and Problem Solving, Creative Thinking, Analytical Skills, Creativity, Critical Thinking, Research, Communication

    ★ 4.9 (1.7K) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • M

    Microsoft

    ESG and Sustainability Analytics

    Skills you'll gain: Environmental Social And Corporate Governance (ESG), Sustainable Business, Corporate Sustainability, Key Performance Indicators (KPIs), Sustainability Reporting, Dashboard, Performance Measurement, Sustainable Systems, Sustainability Standards, Sustainable Development, Correlation Analysis, Sustainable Design, Process Development, Organizational Strategy, Data-Driven Decision-Making, Power BI, Process Improvement, Microsoft Copilot, Change Management, Data Visualization

    Advanced · Course · 1 - 3 Months

    Category: New
    New
  • D

    DeepLearning.AI

    TensorFlow: Advanced Techniques

    Skills you'll gain: Generative Adversarial Networks (GANs), Autoencoders, Generative AI, Tensorflow, Computer Vision, Image Analysis, Transfer Learning, Convolutional Neural Networks, Generative Model Architectures, Fine-tuning, Deep Learning, Keras (Neural Network Library), Model Training, Model Optimization, Applied Machine Learning, Artificial Neural Networks, Classification Algorithms, Model Evaluation, Distributed Computing, Visualization (Computer Graphics)

    ★ 4.8 (1.7K) · Intermediate · Specialization · 3 - 6 Months

    Status: Free Trial
    Free Trial
  • K

    Korea Advanced Institute of Science and Technology(KAIST)

    MRI Fundamentals

    Skills you'll gain: Magnetic Resonance Imaging, Medical Imaging, Radiology, Image Quality, Digital Signal Processing, Medical Equipment and Technology

    ★ 4.5 (475) · Intermediate · Course · 1 - 3 Months

    Category: Preview
    Preview
  • F

    Fractal Analytics

    Generative AI for Consultants

    Skills you'll gain: Prompt Engineering, Responsible AI, Generative AI, Management Consulting, Business Consulting, Consulting, AI Enablement, Data Ethics, Quality Assurance, Market Intelligence, Market Research, Solution Design, Automation, Report Writing

    ★ 4.4 (39) · Intermediate · Course · 1 - 4 Weeks

    Status: Free Trial
    Free Trial
  • G

    Google

    Regression Analysis: Simplify Complex Data Relationships

    Skills you'll gain: Regression Analysis, Statistical Hypothesis Testing, Logistic Regression, Statistical Analysis, Data Analysis, Statistical Methods, Correlation Analysis, Predictive Modeling, Supervised Learning, Predictive Analytics, Statistical Modeling, Machine Learning, Model Evaluation, Applied Machine Learning, Variance Analysis, Classification Algorithms, Python Programming

    ★ 4.7 (605) · Advanced · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
  • X

    Xbox

    Product Management Fundamentals

    Skills you'll gain: Stakeholder Management, Product Management, Stakeholder Engagement, Product Roadmaps, Stakeholder Communications, Competitive Analysis, Product Lifecycle Management, Product Development, Market Research, Product Strategy, Agile Product Development, Market Analysis, Agile Methodology, Product Requirements, Business Strategy, Conflict Management, Kanban Principles, Communication, Prioritization

    ★ 4.7 (39) · Beginner · Course · 1 - 3 Months

    Status: Free Trial
    Free Trial
1…888990…454

In summary, here are 10 of our most popular market research courses

  • Critical Thinking and Logical Reasoning: Pearson
  • Craft Conversion Email Copy: Coursera
  • Schizophrenia: Wesleyan University
  • Concepts, Strategies, and Analytics in Performance Marketing and Digital Advertising: University of Colorado Boulder
  • Healthcare Law: University of Pennsylvania
  • Problem-Solving Skills for University Success: The University of Sydney
  • ESG and Sustainability Analytics: Microsoft
  • TensorFlow: Advanced Techniques: DeepLearning.AI
  • MRI Fundamentals: Korea Advanced Institute of Science and Technology(KAIST)
  • Generative AI for Consultants: Fractal Analytics

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

Other topics to explore

Arts and Humanities
338 courses
Business
1095 courses
Computer Science
668 courses
Data Science
425 courses
Information Technology
145 courses
Health
471 courses
Math and Logic
70 courses
Personal Development
137 courses
Physical Science and Engineering
413 courses
Social Sciences
401 courses
Language Learning
150 courses

Coursera Footer

Skills

  • Accounting
  • Artificial Intelligence (AI)
  • Cybersecurity
  • Data Analytics
  • Digital Marketing
  • Human Resources (HR)
  • Microsoft Excel
  • Project Management
  • Python
  • SQL

Professional Certificates

  • Google AI Certificate
  • Google Cybersecurity Certificate
  • Google Data Analytics Certificate
  • Google IT Support Certificate
  • Google Project Management Certificate
  • Google UX Design Certificate
  • IBM AI Engineering Certificate
  • IBM AI Product Manager Certificate
  • IBM Data Science Certificate
  • Intuit Academy Bookkeeping Certificate

Courses & Specializations

  • AI Essentials Specialization
  • AI For Business Specialization
  • AI For Everyone Course
  • AI in Healthcare Specialization
  • Deep Learning Specialization
  • Excel Skills for Business Specialization
  • Financial Markets Course
  • Machine Learning Specialization
  • Prompt Engineering for ChatGPT Course
  • Python for Everybody Specialization

Career Resources

  • Career Aptitude Test
  • CAPM Certification Requirements
  • CompTIA A+ Certification Requirements
  • CompTIA Security+ Certification Requirements
  • Essential IT Certifications
  • High-Income Skills to Learn
  • How to Learn Artificial Intelligence
  • PMP Certification Requirements
  • Popular Cybersecurity Certifications
  • Share your Coursera learning story

Coursera

  • About
  • What We Offer
  • Leadership
  • Careers
  • Catalog
  • Coursera Plus
  • Professional Certificates
  • MasterTrack® Certificates
  • Degrees
  • For Enterprise
  • For Government
  • For Campus
  • Become a Partner
  • Social Impact
  • Free Courses
  • Udemy

Community

  • Learners
  • Partners
  • Beta Testers
  • Blog
  • The Coursera Podcast
  • Tech Blog

More

  • Press
  • Investors
  • Terms
  • Privacy
  • Help
  • Accessibility
  • Contact
  • Articles
  • Directory
  • Affiliates
  • Modern Slavery Statement
  • Cookies Preference Center
Learn Anywhere
Download on the App Store
Get it on Google Play
Logo of Certified B Corporation
© 2026 Coursera Inc. All rights reserved.
  • Coursera Facebook
  • Coursera Linkedin
  • Coursera Twitter
  • Coursera YouTube
  • Coursera Instagram
  • Coursera TikTok