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Conduct UX Research and Test Early Concepts

Conduct UX Research and Test Early Concepts is the fourth course in a certificate program that will equip you with the skills you need to apply to entry-level jobs in user experience (UX) design. In this course, you will learn how to plan and conduct a usability study to gather feedback about designs. Then, you will modify your low-fidelity designs based on insights from your research. Current UX designers and researchers at Google will serve as your instructors, and you will complete hands-on activities that simulate real-world UX design scenarios. Learners who complete the courses in this certificate program should be equipped to apply for entry-level jobs as UX designers. By the end of this course, you will be able to: - Plan a UX research study, including the project background, research goals, research questions, Key Performance Indicators, methodology, participants, and script. - Explain the importance of respecting privacy and user data. - Conduct a moderated and unmoderated usability study. - Take notes during a usability study. - Create affinity diagrams to group and analyze data. - Synthesize observations from research and come up with insights. - Develop persuasive presentation skills to share research insights. - Modify low-fidelity designs based on research insights. - Continue to design a mobile app to include in your professional portfolio. To be successful in this course, you should complete the previous three courses in the certificate program. Or, you need to have an ability to conduct user research to inform the creation of empathy maps, personas, user stories, user journey maps, problem statements, and value propositions; as well as an ability to create wireframes and low-fidelity prototypes on paper and in Figma.

Status: User Centered Design
Status: Information Privacy
BeginnerCourse15 hours

Featured reviews

B

5.0Reviewed Apr 21, 2024

All of the lectures and readings are very helpful, and teaches you about how to conduct a research and synthesize all of the things that you learnt when conducting research. I loveeee it!

EA

5.0Reviewed Feb 7, 2022

The course gives you best practices while doing UX research. With the usability study templates, you are able to summarise all of the participants' key insights and recommendations.

KJ

5.0Reviewed Oct 28, 2022

This course has so many interesting topics which help me to polish my skills as a UX designer and make me feel like a good UX designer. Thanks for providing me with such descriptive topics.

MB

5.0Reviewed Jan 13, 2024

I learned a lot of new skills that will affect my designing career, and I will definitely move to next course until I finish all the courses and get the google professional certificate

SA

5.0Reviewed Jul 29, 2022

This part of the Google UX Design professional certification is actually the core of the training, if you miss any part here, you missed everything. It's indeed a participatory design technique

PK

5.0Reviewed May 15, 2021

Explenations,resources on to the point.Such a great learning through the course.Also the instructor explaining why we do something and why do not.Again,Great explanations!Thank you.

MS

4.0Reviewed Jul 30, 2022

It was nice course describing how to conduct UX research and test early concepts. Some parts of it were jsut text heavy and would have worked better it was an interactive activity (team work).

IA

5.0Reviewed Dec 22, 2023

I found the course very exhaustive. It virtually covered every area of planning research and usability study test. I'm really glad and I feel confident to conduct it now and in the future.

MA

5.0Reviewed Jul 24, 2023

Amazing course!.... It has provided me the knowledge and skills I need to succeed in my chosen field. I'm confident that this course will help me reach my goals. Thanks for making this available!

KS

5.0Reviewed Feb 13, 2022

Very complete and step by step course.The pace is well thought and allows you to work a little everyday and to make progress every day. This makes it motivating to continue and not break the streak.

IS

4.0Reviewed Nov 30, 2023

Great on theory, but sometimes it is missing some practical help, like on the to make revisions on your design from the date you just gathered. Some examples would be great.

CE

5.0Reviewed Jan 6, 2022

This course made me love research and now thinking of a career as a UXR. So much knowledge to gain here and interesting too. I enjoyed every bit of it though its very challenging.

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