After completing this project, you will have learned how to optimize your social media strategy to better reach your target audience on Instagram.
The goal of this project is to improve and optimize your Instagram Business profile in order to attract users. An Instagram Business Account allows you to advertise your business on the social media platform Instagram by publishing and sharing ads and photos with your target group. Today, you will learn various techniques that will help you improve your Instagram Business profile and successfully advertise your brand on Instagram. We will therefore access and use the graphic design platform Canva. Users of social media platforms are constantly overwhelmed by the amount of social media content they see every day. In order to make your business stand out and attract users, creativity is key!
SM
Exceptionally easy breakdowns and very concise yet does not deviates from the main topics, tools and skillsets.
SD
Very Informative and easy to understand and apply to a business or job.
NA
I learned something new that is really needed for my current role as a Social Media Manager.
OJ
I got better taking this guided project. Such a value for the time invested.
TO
This course was very helpful. I'm confident that I can boost my business with these steps and pointers. Thank you very much
OF
Highly recommended, educational, and appropriate to learn more social media skills
EC
Simple and easy to follow the instructions and do the projects. Learnt 3 new things.Canva platform for Content creationSM Calendar#Creation
II
I loved it i was great and easy to understand 10/10
SI
Good step to start learning about social media management, and particularly Instagram posts and stories.
SS
This course really helped to know how should we land our first business on instagram.
AA
Highly recommended. Make sure to check it out..!
J
I highly recommended this course. The instructor explained each step clearly.
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I had expected more information to increase my business engagement. This course should be renamed as : 'A beginners guide to setting up your business profile' instead.
If you don't know how to create an Instagram or upload a profile picture, this program is perfect for you. Otherwise, it is, quite frankly, a waste of time. There is no strategy mentioned as how to actually increase engagement.
completely unnecessary unless you have no idea how instagram works. This is NOT an in depth course and is a waste of time.
It teaches you how to open an Instagram profile. Nothing new to be honest
total waste of my time
it was not that informative.
Extremely basic
Good step to start learning about social media management, and particularly Instagram posts and stories.
This course really helped to know how should we land our first business on instagram.
I recently completed the increase engagement to your instagram business profile on Coursera, and it was an excellent learning experience! The course provided well-structured content, practical insights, and industry-relevant knowledge that I can directly apply to my work. The instructors explained concepts clearly, and the interactive exercises helped reinforce key skills. As someone in the social media and digital marketing field, this course has significantly improved my strategic thinking, project management, and content optimization skills. The flexibility of online learning made it easy to balance my studies with other responsibilities. I highly recommend this course to anyone looking to enhance their professional skills and career prospects. Thank you, Coursera, for offering such high-quality learning opportunities!
limited, basic content, it is not enough to "increase engagement" on Instagram
Buen curso pero demasiado básico
I just completed the course "Increase Engagement to your Instagram Business Profile" on Coursera, and I must say—it was an excellent experience! The content was clear, practical, and extremely well-structured. I really appreciated how each topic was explained with real examples and easy-to-follow strategies. This course gave me a solid understanding of how to boost engagement on Instagram using effective tools and techniques. I found the tips very actionable and relevant for small business owners like me. Overall, I’m very satisfied with the course and would highly recommend it to anyone looking to grow their presence on Instagram in a smart and meaningful way.
Exceptionally easy breakdowns and very concise yet does not deviates from the main topics, tools and skillsets.
Very informative and practical. I am confident that I will be able to use the skills gained.
I learned something new that is really needed for my current role as a Social Media Manager.
Highly recommended, educational, and appropriate to learn more social media skills
I highly recommended this course. The instructor explained each step clearly.
I got better taking this guided project. Such a value for the time invested.
Very Informative and easy to understand and apply to a business or job.