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Coursera

Strategically Build and Engage Your Network on LinkedIn

In this 1-hour long project-based course, you will learn how to strategically build and engage your network on LinkedIn. Many people in today’s society think that they know how to network but do they really? We will discuss the appropriate manner to use your LinkedIn account to extend your own network. Personal branding is very important to know about within LinkedIn as well. We will delve into how to find the connections that you are looking for. And we will talk about how to maintain your connections. To be successful in this course you will need to have a free LinkedIn account. If you need to get a strong start on your account before joining this course check out the “Create a Profile and Network on LinkedIn” course on Coursera. Some learning objectives that we will cover include ensuring your LinkedIn page has the basics for intermediate involvement on LinkedIn and as we expand your network strategically while establishing your brand. We will work on keeping track of over 500 connections while focusing on engagement. We will learn about creating and posting content as well as creating an article to make your engagement increase. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.

Status: Branding
Status: Digital Publishing
IntermediateGuided Project2 hours

Featured reviews

RS

5.0Reviewed Dec 21, 2022

VERY GOOD,INFORMATIVE,EDUCATIONAL,WELL PREPARED AND NICELY DELIVERED COURSE.

DE

5.0Reviewed Nov 7, 2025

I will know how do profile picture and my background banner in LinkedIn .

SS

5.0Reviewed Mar 1, 2023

I am grateful to the instructor and Coursera to have provided us such a nice guided project. The best part of it was the filtering lesson. I am using the strategies I learnt. Thanks once again.

SN

5.0Reviewed Sep 1, 2020

Some great tips have been shared by Heidi Barker. She is a great instructor

OC

5.0Reviewed Feb 9, 2023

The course was detailed and engaging, my LinkedIn profile has taken a new look

RB

4.0Reviewed Mar 5, 2025

A real hand on experience based course. Tracking sheet and strategically adding connection with a personalized note was the amazing thing I learnt through this course. Appreciate the coach.

AH

5.0Reviewed Sep 22, 2020

Good for beginners. If you are advanced with LinkedIn all you will receive from this is a certificate.

AI

4.0Reviewed Oct 17, 2020

It is a good course, but my suggestion is please upgrade or improve the audio quality because it was unclear.

ML

5.0Reviewed Sep 8, 2021

This is very helpful, especially the side by side placement of video tutorial and access to my Linked In account. I was able to follow the instructions. The teacher is amazing! Thank you.

MG

5.0Reviewed Mar 24, 2021

Good course for personal branding through LinkedIn

BB

5.0Reviewed Oct 28, 2020

Thanks for the very helpful videos. The suggestions and the steps to follow are easy and understandable.

MD

5.0Reviewed Jun 26, 2023

Provide an overview knowhow in using LinkedIn effectively. Worth to give it a try

All reviews

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Marc Powell
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Reviewed Sep 27, 2020
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